Early data from the World Cup indicates that sportswear giant Adidas is currently gaining a significant advantage over rival Nike in brand visibility and sales. Adidas, an official sponsor, is seeing a substantial surge in apparel spending and foot traffic, particularly driven by jersey sales. While Nike's business is also growing, it is being outpaced by Adidas, which appears to have a more resonant product offering. Nike, facing declining market share and intense competition, is relying on the World Cup for a boost, though its footwear presence remains strong.
The complete schedule of FIFA World Cup 2026 in IST.
India's Women's T20 World Cup campaign ended in another group-stage exit, putting Harmanpreet Kaur's captaincy under scrutiny and exposing issues with team selection, batting approach, bowling balance and fielding that could trigger a major reset.
FC Barcelona have signed Egypt forward Hamza Abdelkarim on a three-year deal, the LaLiga club said in a statement on Tuesday.
'SIT means nothing because the BJP government of Uttar Pradesh and Ram Janmabhoomi Trust are the same people.'
Satwiksairaj Rankireddy and Chirag Shetty progressed to the Thailand Open Super 500 final after a hard-fought victory, attributing their mental fortitude to years of overcoming injuries and setbacks.
Rohit Sharma remains an important member of the Indian ODI team not just for his batting but also for his leadership abilities, spin-bowling coach Sairaj Bahutule said.
The International Olympic Committee (IOC) Executive Board has officially approved the qualification system for cricket at the LA Olympic 2028, marking the sport's return after 128 years. The event will feature men's and women's T20 competitions with six teams each.
Legendary athlete Anju Bobby George believes it's just a matter of time before Indian javelin star Neeraj Chopra delivers for the country at the big stage -- the Asian Games and 2028 Los Angles Olympic Games.
Delhi Police busted an online betting racket on Indian Premier League (IPL) matches, arresting five people from the Vivekanand Camp area. The accused were caught betting on a match between Mumbai Indians and Lucknow Super Giants. Laptops, mobile phones, and cash were seized, and further investigation is underway.
World number one Jannik Sinner survived an early scare in his Wimbledon title defence but the Italian shook off the rust and fought past Serb Miomir Kecmanovic 4-6, 6-3, 6-7(6), 6-2, 6-3 on Monday to reach the second round.
The Durand Cup, Asia's oldest football tournament, will commence on July 25 and conclude on August 23. This edition will feature 24 teams, including two foreign sides, with matches spread across five cities, including debutant host Ranchi. The tournament continues to be a vital platform for Indian football talent.
Bollywood actor Jacqueline Fernandez's plea against a Delhi court order to frame charges in a Rs 200-crore money laundering case is scheduled for a Supreme Court hearing. The case involves alleged conman Sukesh Chandrashekhar, who is accused of running an organised criminal network from jail and defrauding individuals.
Not only is Samay Raina going the Kapil Sharma route by bringing celebrities as special guests on his show -- which also means he has to be careful that his jokes don't land them in trouble as well -- but he also has to promote sponsors blatantly, observes Sreeju Sudhakaran.
We have Yoga Day. We have Hindi Day. We have, I am fairly certain, so many days, though I have never met anyone enjoying these days, notes Binu Alex.
World Cup fever has gripped Houston, but across the city the unmistakable sound of leather ball on willow bat can be heard as baseball mounds give way to cricket pitches and the gentleman's game begins to take hold in Texas.
Sanju Samson becomes the 10th batter to reach 5,000 IPL runs, achieving the milestone in quick time against Gujarat Titans.
Indian golfer Diksha Dagar delivered a superb six-under 66 in the opening round of the Czech Ladies Open, placing her tied ninth. Fellow Indians Pranavi Urs and Vani Kapoor also had strong starts, with Urs tied 14th and Kapoor tied 26th, ensuring a significant Indian presence in the top 30. Diksha's round featured eight birdies, continuing her excellent form on the Ladies European Tour.
Batting-order flexibility has become a key factor in modern white-ball cricket, and former India all-rounder Vijay Shankar believes players who can seamlessly adapt to different roles are increasingly valuable in a format driven by situational demands.
The third season of the Delhi Premier League (DPL) has been announced, scheduled from July 31 to August 30, with the player auction on July 1. The league will feature prominent male and female cricketers, including India internationals, and aims to highlight Delhi's cricketing talent.
Global oil prices fell on Thursday to their lowest levels since before the outbreak of the Iran conflict, offering a significant economic tailwind for India, the world's third-largest crude importer, by easing inflation risks, reducing the import bill and improving the government's fiscal position.
With limited opportunities coming his way in the ODI format, opener Yashasvi Jaiswal said his focus was on making his starts count as he smashed a fine unbeaten century to guide India to a nine-wicket win in the third match against Afghanistan in Chennai on Saturday.
Iranian President Masoud Pezeshkian is on a state visit to Pakistan to discuss the full implementation of an agreement signed between Iran and the US, alongside regional and international developments. The visit also aims to strengthen bilateral cooperation across various sectors, following recent high-level talks between the US and Iran in Switzerland regarding regional security.
Novak Djokovic confirmed that Serena Williams is hitting the gym harder than ever ahead of her eagerly awaited Wimbledon return as he led the praise for the 44-year-old American icon on Saturday.
Vaibhav Sooryavanshi plays some unreal shots with his hand-eye coordination, which makes his batting unbelievable, says former India captain and chairman of selectors Dilip Vengsarkar.
ICC Women's T20 World Cup 2026: Australia coach Shelley Nitschke hints at Phoebe Litchfield comeback for India clash
The death toll from the Taratala warehouse collapse in south Kolkata has risen to 15, with two more bodies retrieved and two injured workers succumbing to their injuries. Rescue operations involving multiple agencies, including the Army and Indian Railways, are ongoing to find those still trapped under the debris, facing challenging and unstable conditions.
The autonomous, edge-native drone swarms are capable of continuing operations even when some lose connectivity, run low on battery, or return to base.
'Heroes get private chartered planes while we don't even make as much money. Unfortunately, that discrimination still exits.'
If Wednesday's World Cup match marked the last time Guillermo Ochoa appears in Mexico colours, the 40-year-old goalkeeper could not have wished for a better send-off.
Karnataka's G Sindhushree, an unheralded pole vaulter, achieved a new national record of 4.25m at the National Inter-State Senior Athletics Championships in Bhubaneswar. This performance not only secured her a gold medal but also a spot in the Asian Games. Overcoming personal hardships, Sindhushree dedicated her achievement to her late father. The event also saw other athletes like Animesh Kujur, Harshita Bhadra, Manpreet Kaur, Gowthami Jayaraman, Mohammed Afsal, and N Thowfeeq qualify for the Asian Games in various disciplines.
South Africa reached the FIFA World Cup knockout stage for the first time after a 1-0 win over South Korea.
Captain Ben Stokes and speedster Gus Atkinson will return to the side for the third Test against New Zealand in Nottingham following conclusion of a disciplinary hearing.
Nicolas Pepe scored two goals to lead Ivory Coast to a 2-0 victory over Curacao, securing their first-ever qualification for the World Cup knockout phase. Curacao, the smallest nation to qualify, was eliminated. Ivory Coast will now face the second-place team from Group I (France or Norway) in Arlington, Texas.
Skipper Shubman Gill on Saturday hoped that "phenomenal" Yashasvi Jaiswal will continue to churn out big performances to keep himself in contention in India's ODI scheme of things.
Before sitting on the fast, Wangchuk, along with CJP founder Abhijeet Dipke, visited Rajghat and paid tribute to Mahatma Gandhi.
Con City has a fun premise and a handful of clever scams, but its biggest con is convincing you it's smarter than it really is.
One of the world's gentleman cricketers has quietly walked away from the game, just as he played it: With grace, dignity, and zero fuss.
Cristiano Ronaldo had a quiet start to the FIFA World Cup 2026 as Portugal were held to a 1-1 draw by DR Congo in their opening Group K match.
Teenager Pritam Kendre won a gold medal in the men's 10m air rifle at the ISSF Junior World Championship in Suhl, Germany, contributing to India's growing medal tally of 11, including five golds. India also secured a bronze in the women's 25m pistol team event, showcasing strong performances from its young shooting contingent.