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Nitish's loss may be Modi's gain

Governance was Nitish Kumar's USP among voters in Bihar -- it is now being appropriated by the Gujarat chief minister, says Aditi Phadnis The Nitish Kumar-led Bihar government is in unstable......

Left's biggest USP may become its worst nightmare

The issue of acquiring farmland for industry is threatening to jolt West Bengal's Left Front, the world's longest-running democratically elected Communist government, says Sumit Bhattacharya A......

BJP pins hopes on Modi's X factor to win Karnataka

Modi could tap into the urban discontent and present a larger picture to first time voters and mid-career professionals. Promising a robust economy for the state in tandem with the centre's......

Two years after Mufti: Mehbooba firmly takes charge

However, not an inch of movement has taken place on the implementation of the 'Agenda of Alliance', the manifesto of the PDP-BJP coalition government.Unless the BJP plays ball, the PDP will be in......

Will Lalu replace Tejashwi with daughter Rohini Acharya?

The RJD leader’s second daughter is not a politician, but has a clean image, which may endure her to Nitish Kumar. M I Khan reports. With ties between the Janata Dal-United and the Rashtriya......

Top 5 fuel efficient MUVs in India

Shedding their boring boxy structure, the MUVs of today are not only offered with their prime USP of space, but also offer amazing exteriors and feature-filled interiors. It has been noticed that......

Maruti Ignis looks quirky, feels fresh and offers a distinct experience

Maruti Suzuki launched the Ignis targeting the youth in India with a design approach that lures millennials. The USP of the Ignis is its funky styling inside out which is a love it or hate it......

Global warming woes? Let's go back to khadi

A few years ago, the film Lage Raho Munnabhai had taken the Indian entertainment industry by a storm: its sole USP being Gandhi-ism. In a lucid and highly palatable manner, the film brought forth......

Tata Teleservices: In search of a USP

There is a simple rule of business which says that if you have too many rivals in the market place, differentiate your product to keep your head above water. It improves your brand recall and......

Use of meltdown as USP appalling

What I didn't like: Vulgar display of callousnessI have always reserved this column for ads that I have liked over the past fortnight. But this fortnight will be an exception because there are a......

'Abhay Deol dancing is the USP of our film'

'Anything serious should be said with a hint of comedy.''Only then will people understand it better.'Rediff.com's Patcy N meets the team behind Nanu Ki Jaanu. IMAGE: Abhay Deol and Patralekha in......

Like the Quantico trailer? Vote!

Quantico looks like your run-of-the-mill Homeland-esque drama whose only USP is Priyanka Chopra, writes Paloma Sharma. Agent Alex Parrish (Priyanka Chopra) wakes up on a piece of debris that lies......

Sesh: Pawan Kalyan is the USP of the film

Panjaa, releasing on December 9, is Pawan Kalyan's second release this year. The Power Star will be acting with Sarah Jane Dias (a former Miss India) and Anjali Lavania (a model who has appeared on......

Lara Dutta: My curves are my USP

Now that Lara Dutta is off the market -- after snagging Mahesh Bhupati -- she has gotten even sexier. So much so that she made the cover of FHM magazine. India's hottest new ineligible actress......

Kacheri Arambam is a silly entertainer

Producer R B Choudhary has come up with a unique USP for Super Good Movies' Tamil movie Kacheri Arambam (loosely translates to Let's get the Party Started!), starring his very own home-grown......

'Kuldeep Yadav's confidence is his USP'

‘Chinaman bowler is always something which is an x- factor in a team and I would say his confidence is his USP’ IMAGE: Kuldeep Yadav. Photograph: BCCI Indian captain Virat Kohli wants......

What to expect at IPL auction

Focus on uncapped Indians, Afghans, one month slot for England, West Indies IMAGE: Preity Zinta of Kings XI Punjab, centre, Juhi Chawala of Kokata Knight Riders, right, and Nita Ambani of Mumbai......

US lawsuit seeking $100 million from Lance Armstrong heads to trial

The US Justice Department has accused Armstrong of defrauding the government by accepting millions of dollars in sponsorship money from the US Postal Service (USPS). A federal judge on Monday......

T20I: India need to put heads together for series saver

IMAGE: India players celebrate the wicket of Sam Billings during the 1st T20 on Thursday. Photograph: Shahbaz Khan/PTI Facing the prospect of a series defeat at home for the first time in 15......

Two-way race for Delhi Ranji coach's post

IMAGE: Delhi's Gautam Gambhir plays a shot during the Ranji Trophy match against Karnataka in Hubli. Photograph: PTI. Former Delhi stalwart K Bhaskar Pillai is being considered as a front-runner......
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  Web results for Usp
Dual cameras are so yesterday. Make way for triple camera Huawei P20 Pro

Huawei's P20, P20 Pro and a special edition Porsche Design are here.Ashish Narsale finds out if it lives up to the hype. After Huawei's Nexus... ...

http://www.rediff.com/getahead/report/gadgets-huwaei-p20-pro-india-launch-triple-camera-specs-features-price-battery/20180423.htm
Liva Q, world's smallest 4k mini PC, hits Indian shelves

Elitegroup Computer Systems (ECS) has brought the smallest 4K mini-PC to India. The Taiwan-based electronics major launched the Liva Q Mini-PC with... ...

http://www.catchnews.com/science-technology/liva-q-world-s-smallest-4k-mini-pc-hits-indian-shelves-102788.html
French electronics company Thomson redefines the Indian market with a trio of affordable smart TVs

There has never been a better time to be in the market for a smart TV. After Vu, it was the turn of Chinese company Xiaomi to launch affordable... ...

http://www.catchnews.com/science-technology/french-electronics-company-thomson-redefines-the-indian-market-with-a-trio-of-affordable-smart-tvs-107809.html
How chweet! Abhishek flies down for his anniversary

Just what do actors *do* the whole day?   Abhishek Bachchan returns from the Manmarziyaan shoot in Kashmir to celebrate his wedding anniversary on... ...

http://www.rediff.com/movies/report/how-chweet-abhishek-flies-down-for-his-anniversary/20180420.htm
'Abhay Deol dancing is the USP of our film'

'Anything serious should be said with a hint of comedy.''Only then will people understand it better.'Rediff.com's Patcy N meets the team behind... ...

http://www.rediff.com/movies/report/abhay-deol-dancing-is-the-usp-of-our-film/20180420.htm

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