There are a number of ways to drive traffic to your site, Rohit. Firstly, you have to make sure that people can find it when they search for information related to what you offer. This means you will have to submit your site to search engines and get yourself listed on each.
WEB RESOURCES:
Before submission, make sure your pages have the relevant meta tags. If you are looking at several search engines, you should also study each and see the kind of pages they throw up when you search for a topic. This will give you an idea of the keywords you will need to use.
If you are looking for sites where you can submit your URL, visit this page to select a category that your site can fall under.
Spread the word about your site to friends and colleagues online. Anyone else with a personal site can also be approached to discuss the possibility of cross linking, so that it is mutually beneficial. Joining Web rings -- communities of sites with related content -- and getting reviewed also helps.
If your site is business related, you can use this great article for tips on online and offline promotion. Freepromote will give you tips on exchanging and promoting too, while this Web builder centre has a lot of information on search engine tips, promotional tools and banner exchanges.
What you say on your site is also important. If people visit it after all your efforts, they will only revisit if they find something of interest.
So start using these tools, keeping in mind that promoting your site will not be a mere night's work.
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