Across the board, brands use influencers like a Bhuvan Bam or Kusha Kapila as the second or third rung of their strategy. The first rung is always a celebrity that has been created outside the Internet, through mainstream media.
Sukanya Verma lists 10 shows that have her (Korean finger) heart.
This is the first time that an Indian has been elevated to this position, highlighting the growing importance of the domestic advertising industry in the global space.
As a uniquely multi-hyphenated writer-director-lyricist-author, Gulzar has built a reputation across multiple spheres of film-making and literary creative endeavours. Dinesh Raheja salutes the Master who turns 90 on Sunday.
Ditch the traditional CV, put your skills to good use.
'Make your child solve his/her problems on his/her own. Let the child see parenting as a partnership between you and your child.'
The Sabarmati Report is so flimsy in its execution, taking offence to it would be dignifying its existence, notes Sukanya Verma.
Reliance Industries Limited (RIL), Viacom18 Media (Viacom18), and The Walt Disney Company announced on Thursday that they have completed the merger of Viacom18's media and JioCinema businesses into Star India (SIPL), creating a mega joint venture valued at Rs 70,352 crore. The new entity will be guided by three chief executive officers (CEOs), "who will lead the company into a new era of ambition and disruption", according to a joint statement. Kevin Vaz will lead the entertainment division across all platforms, Kiran Mani will head the combined digital division, and Sanjog Gupta will oversee the sports operations.
From 'Hitler isn't dead' to 'My documents have been stolen by the same thief who has stolen the Rafale files' creative posters were galore at the anti-Citizenship Amendment Act protests in Mumbai on Thursday. Take a look.
Quick, flavourful, wholesome... This egg recipe is a lifesaver when you come home on an empty stomach!
Allu Arjun is fantabulous as the doting husband, emotion-loving son and risk-taking entrepreneur. Pushpa escalates his brand from fire to wildfire, applauds Divya Nair.
Film folk brought in the New Year with pretty posts and warm wishes on social media.
Nikita Sahay, a former captain in the Indian Army who has worked with Rohit Bal, shares fond memories of the legendary designer who passed away into the ages on November 1, 2024.
Indian English is the only language that uses the expression 'non-veg' for meat, fish, and those who consume them. A fascinating extract from Shashi Tharoor's A Wonderland of Words: Around the Word in 101 Essays.
The fourth edition of the Red Sea International Film Festival saw Bollywood folk add a lot of glamour in Jeddah, Saudi Arabia.
The drawn match left both the players on an identical tally of 4.5 points each, still shy of 3 points in order to win the championship.
'There are opportunities everywhere; my advice to all would be to not wait and just start.' 'Keep honing your skills you will see fruits of your labour.'
Creative is no newcomer in the consumer electronics market -- they have been making audio and video products for ages -- but it still doesn't take an expert eye to conclude that Creative's Vado, a pocket-size camcorder, is strikingly similar to the popular Flip camcorder from Pure Digital. After Sony, Pure Digital and Creative launched their pocket camcorders, Kodak too carted out the Zi6, a diminutive camcorder, in the market.
Aditi-Siddharth at Apple event in California... Varun prays to Lalbaughcha Raja...What are Akshay and son looking at?
Workplaces of 2025 will be defined by a deep focus on people-first values, inclusivity, and sustainable growth, foresees Sonica Aron, founder of Marching Sheep.
From Ivanka Trump to Deepika Padukone, everyone loved Rohit Bal's magnificent creations.
At the special screening of Mrs, Sanya wore a kurta designed by her mother, Renu Malhotra, and wrote an heartfelt letter to her mother.
With Awfis, a quirky co-working venture, and other offbeat ideas, Radha Kapoor, the daughter of the Yes Bank CEO, is taking the creative route to entrepreneurship.
The course will help you turn your thoughts and ideas into short, meaningful essays and polish them for publishing or for blog posting.
'He was a visionary who redefined storytelling and inspired generations.'
rediffGURU Dr Ashish Sehgal counsels individuals on how to resolve conflicts and prioritise mental wellbeing.
This celebratory colour is the perfect pick for adding that spark to your festive wardrobe.
The chilled-out Chhaava couple dazzled on the ramp in their traditional best.
Day Two of the FDCI X Lakme Fashion Week witnessed some crazy, out-of-the-box creations.
Zakir Hussain was the maestro of tabla, percussionist, composer and even actor -- a legend who was India's very own and yet belonged to the world. Hussain died from 'idiopathic pulmonary fibrosis', a lung disease, in a San Francisco hospital early Monday. He was 73.
Locals say leopards never attacked humans before, but the pattern seems to have broken with repeated skirmishes.
Passive consumption of social media content, like mindlessly scrolling through feeds without engaging with them, has been linked to increased envy and decreased life satisfaction, cautions Dr Maithili Tambe.
A major surprise in the 2024 Google search trends was the absence of iconic names like Cristiano Ronaldo, Lionel Messi, M S Dhoni, and Virat Kohli from the list of the top 10 most-searched athletes.
'To access our satellite, you don't need any IQ test, you don't need to write an examination.' 'You can be a Class 1 student, an engineering student, a 60-year-old person, anybody can access our satellite.'
'Zakir bhai always said, 'koi chala nahi jata hai', he believed even after death, you left something of yourself behind and he has left so much of himself behind.'
What beauty means to Rakul... Malavika is tired of adulting... Sobhita introduces us to her Avengers...
It was a hit and miss for some but each one of them revelled in the opportunity to showcase their talent.
John unveils his next movie... Nimrat on a movie she cherishes...Varun, Ranveer, Aditya watch some fighting...
'A healthy lifestyle does show. You are what you eat. You are how you sleep. Your skin is what you put into your body.' 'So it's all a reflection of everything encompassed together, whether you know how you are in your heart, in your soul.'
Disha goes bold... What Richa is dreaming of...Sidharth in a vintage stage of mind...
