News for 'branding'

D2C brands hitch their wagon to quick-commerce

D2C brands hitch their wagon to quick-commerce

Rediff.com23 Sep 2024

As quick commerce gains ground, emerging direct-to-consumer (D2C) brands are betting big on digital channels to drive growth. According to Aman Gupta, co-founder of wearables brand BoAt, new-age brands in India have been expanding at a much faster pace than expected, driven by digital channels like quick-commerce. "Investors doubted the potential of D2C brands when we started, but today there are multiple brands in the startup market that are growing on the shoulders of these digital channels," Gupta said while addressing a session at Razorpay's D2C and Retail Summit recently.

Women's Euros PIX: Germany, Sweden win opening matches

Women's Euros PIX: Germany, Sweden win opening matches

Rediff.com5 Jul 2025

Images from Friday's Women's Euro 2025 Group C action between Germany-Poland and Denmark-Sweden.

The Desi Style Icons Who Redefined Global Fashion

The Desi Style Icons Who Redefined Global Fashion

Rediff.com9 Jul 2025

From groundbreaking designs to iconic red-carpet glamour, these shapeshifters have not only put India on the global map but also created a niche through their distinctive personal styles.

The Desi Style Icons Who Redefined Global Fashion

The Desi Style Icons Who Redefined Global Fashion

Rediff.com9 Jul 2025

From groundbreaking designs to iconic red-carpet glamour, these shapeshifters have not only put India on the global map but also created a niche through their distinctive personal styles.

Rajini's Coolie Promises A Spectacle

Rajini's Coolie Promises A Spectacle

Rediff.com4 Aug 2025

Coolie is expected to be an unabashed celebration of the larger-than-life ethos of Rajinikanth, predicts Arjun Menon.

Medal hopes Thangavelu, Sharad not included for World Para C'ships

Medal hopes Thangavelu, Sharad not included for World Para C'ships

Rediff.com27 Aug 2025

Paris Paralympics club throw gold medallist Dharambir Nain and double bronze winner sprinter Preethi Pal have been named as India's flag bearers for the opening ceremony on September 27.

'They Are Even Scared Of A Word'

'They Are Even Scared Of A Word'

Rediff.com12 Aug 2025

'Anybody who says one critical word can be branded as somebody who's glorifying terrorism.'

Not only Bengalis...: Amartya Sen amid language row

Not only Bengalis...: Amartya Sen amid language row

Rediff.com1 Aug 2025

"An Indian citizen has the right of movement in the entire country. There is no mention of territorial rights anywhere in our Constitution," he said.

IPOs mark a new era for India's hospitality industry with scale, ambition

IPOs mark a new era for India's hospitality industry with scale, ambition

Rediff.com15 Jul 2025

India's hospitality sector is rolling out the red carpet for investors. A flurry of upcoming IPOs, or initial public offerings, the entry of new players, and ambitious expansion plans by Indian and global hotel brands are ushering in what could be the industry's most formalised era yet. Leading the charge are real estate titans, who are turning their hotel arms into global hospitality chains.

'India's paint market is highly local and competitive'

'India's paint market is highly local and competitive'

Rediff.com11 Jul 2025

'We realised that partnering with a strong local player like the JSW Group would create far greater value than going it alone.'

Ambani's Rs 86 Cr Bet On Trump Card

Ambani's Rs 86 Cr Bet On Trump Card

Rediff.com18 Jun 2025

Reliance 4IR Realty Development, a unit of Mukesh Ambani's Reliance Industries, paid a Rs 86.5 crore 'development fee' to license the Trump brand for a forthcoming real estate project in Mumbai.

Mahindra Rolls Out India's Own Batmobile

Mahindra Rolls Out India's Own Batmobile

Rediff.com16 Aug 2025

Priced at Rs 27.79 lakh (ex-showroom), the limited-edition BE 6 is expected to be a highly sought-after vehicle for collectors and fans of the iconic superhero alike.

The Pujara Story- 11 Blows at Gabba, 7000+ Runs, Zero Hype

The Pujara Story- 11 Blows at Gabba, 7000+ Runs, Zero Hype

Rediff.com24 Aug 2025

In the era of uber-stylish batters, Pujara was that glue that held the Indian batting together for a decade between 2013-14 till 2023 over a period of 100 plus Test matches.

Maha horror: B'deshi minor girl alleges 200 men raped her in 3 months

Maha horror: B'deshi minor girl alleges 200 men raped her in 3 months

Rediff.com12 Aug 2025

The minor was rescued after the Anti-Human Trafficking Unit of Mira-Bhayander Vasai-Virar police, in a joint operation with NGOs Exodus Road India Foundation and Harmony Foundation, raided a flat in Naigaon in Vasai in Palghar on July 26, the official said.

'One Can't Monopolise Captain Cool'

'One Can't Monopolise Captain Cool'

Rediff.com18 Jul 2025

If the 'Captain Cool' trademark goes through, it could trigger a wave of similar attempts by celebrities to trademark nicknames given to them by fans.

X'mas toys may get costly for US kids

X'mas toys may get costly for US kids

Rediff.com20 Aug 2025

For kids in the United States, the tariff imposed by the Donald Trump administration on countries like China may no longer be a child's play, as toy prices are predicted to touch record highs this Christmas season. However, for India's toy export industry, which was ready to take giant strides in the sector by bagging heavy orders from the US retail giants like Walmart, Amazon, and Target Corporation, gaining from the China-Plus-One policy, the US tariffs came as a heavy jolt.

Sreeleela's Love Affair With Saris

Sreeleela's Love Affair With Saris

Rediff.com19 Jul 2025

Proves that tradition is always in vogue for the modern Indian woman.

10 US Open Tennis Outfits You Can't Miss

10 US Open Tennis Outfits You Can't Miss

Rediff.com30 Aug 2025

The 2025 US Open is more than just a tennis tournament; it's a bold display of personal expression and a vibrant celebration of style.

'Acting Is A Very Luck-Dependent Business'

'Acting Is A Very Luck-Dependent Business'

Rediff.com2 Sep 2025

'Your family doesn't want you to come to this field because there's no direction, no formula.' 'It's not as if your career is settled and you will get work consistently.'

Unveiling The Refreshed Renault Triber

Unveiling The Refreshed Renault Triber

Rediff.com24 Jul 2025

The Renault Triber's USP remains its exceptional interior space and seven-seater capability, a combination rarely found in the 7 lakh to 10 lakh on-road price bracket in India.

'To see five Tests go five days is pretty unique'

'To see five Tests go five days is pretty unique'

Rediff.com5 Aug 2025

Australia Test wicketkeeper Alex Carey termed India's thrilling win over England in the fifth Test as 'spectacular'.

Glory and redemption: Premier League ready to rumble

Glory and redemption: Premier League ready to rumble

Rediff.com15 Aug 2025

Fresh off a dominant title-winning campaign, Liverpool kick off the new Premier League season on Friday as the team to beat, as the Reds have transitioned from Juergen Klopp's high-octane chaos to a more measured possession-based style under Arne Slot.

Why swimming legend Phelps won't let his kids compete

Why swimming legend Phelps won't let his kids compete

Rediff.com14 Aug 2025

Michael Phelps has launched a scathing attack on USA Swimming's leadership, with the 23-times Olympic gold medallist branding the body weak and demanding sweeping reforms

Direct long-haul flights, policy push key to Indian airports' hub ambition: CEOs

Direct long-haul flights, policy push key to Indian airports' hub ambition: CEOs

Rediff.com22 Aug 2025

Indian airports' push to become global hubs will depend on reducing passenger leakage to rival airports abroad, scaling up direct long-haul connectivity, and offering transfer experiences that are faster, smoother, and more attractive than those of regional competitors, said panellists at the Business Standard Infrastructure Summit on Thursday.

Nikki Bhati Case And The Dowry Trap

Nikki Bhati Case And The Dowry Trap

Rediff.com28 Aug 2025

35,493 brides were killed in India between 2017 and 2022 -- averaging nearly 20 deaths a day -- over dowry demands, sometimes occurring even years after the wedding.

Virat Kohli Is Still Scoring Big

Virat Kohli Is Still Scoring Big

Rediff.com3 Jul 2025

Whether in cricket or business, Kohli continues to play the long game.

10 Things Gen Z Looks For In A Job Today

10 Things Gen Z Looks For In A Job Today

Rediff.com19 Aug 2025

If you want to inspire the young workforce, focus on building transparency, purpose and social responsibility, says notes Varun Sachdeva, SVP and APAC head, NLB Services.

Succession Vacuum Fuels Family Feuds In India Inc

Succession Vacuum Fuels Family Feuds In India Inc

Rediff.com9 Aug 2025

Unresolved succession plans and informal ownership structures are fuelling bitter family fights across India's corporate boardrooms.

'He'll walk away when he's ready'

'He'll walk away when he's ready'

Rediff.com26 Jul 2025

Several fans and former cricketers have voiced their opinion that it is time for Dhoni to hang up his boots in the IPL. However, Dhoni, who turned 44 earlier this month, remained coy about his future with the five-time champions after the end of the 18th season.

Want To Study MBA Or MS Abroad?

Want To Study MBA Or MS Abroad?

Rediff.com11 Aug 2025

rediffGURU Dr Karan Gupta, an overseas education expert, suggests how to pick the right course and country to study abroad.

Andaaz 2 Review: Tacky Romance

Andaaz 2 Review: Tacky Romance

Rediff.com8 Aug 2025

The sheer awfulness of Andaaz 2 really doesn't deserve anyone's time or attention, warns Mayur Sanap.

Stock markets close flat; Eternal jumps nearly 11%

Stock markets close flat; Eternal jumps nearly 11%

Rediff.com22 Jul 2025

Food delivery and quick commerce firm Eternal, which owns the Zomato and Blinkit brands, on Monday reported a consolidated net profit of Rs 25 crore for the June quarter, as continuing investments in quick commerce and going-out businesses weighed on its bottom line. Titan, Hindustan Unilever, Bharat Electronics, Maruti, ICICI Bank and Mahindra & Mahindra were also among the gainers. However, Tata Motors, Adani Ports, State Bank of India and Reliance Industries were among the laggards.

Brand ambassador, cricket...: How Maldives aims to attract 3L Indians in 2025

Brand ambassador, cricket...: How Maldives aims to attract 3L Indians in 2025

Rediff.com4 Feb 2025

The Maldives government has set a target of attracting 300,000 Indian tourists in 2025, aiming to regain its position as a top destination for Indian travelers. The country's tourism sector has been impacted by strained relations between Male and New Delhi, which led to a decline in Indian tourist arrivals in 2024. To revive the Indian tourist market, the Maldives is planning a major campaign, including a brand ambassador, cricket summer camps, and expanded flight routes from more Indian cities.

A Hopeful Mother Waits In Uttarakhand

A Hopeful Mother Waits In Uttarakhand

Rediff.com7 Aug 2025

Glimpses from India and around the world that will make you smile and cry.

Is This Why Trump Turned On India?

Is This Why Trump Turned On India?

Rediff.com9 Aug 2025

Trade, defence cooperation and regional strategy had long formed the backbone of India-US ties, but the latest rift shows how quickly those pillars can be shaken by personal grievances and political optics.

'Mumbai Did Everything To Help Prithvi Shaw'

'Mumbai Did Everything To Help Prithvi Shaw'

Rediff.com21 Jul 2025

'We have done everything in our power to help him take his game to the next level and become a star player.'

Real estate slow to embrace technology as expenses mount

Real estate slow to embrace technology as expenses mount

Rediff.com14 Jul 2025

Even as sectors across India embrace technological transformation, the construction side of the real estate industry continues to trail global trends. While technologies like Building Information Modelling (BIM), 3D printing, drone surveillance, and IoT-enabled smart building systems are increasingly common overseas, their adoption in Indian construction remains limited and largely experimental, developers said.

India-UK FTA Adds Cheer to Whiskey Lovers

India-UK FTA Adds Cheer to Whiskey Lovers

Rediff.com6 Aug 2025

'The India-UK FTA is an enormous win for both the Indian consumer and the Scotch whisky industry. It will make whisky more affordable while expanding the Scotch market by about a billion dollars.'

All Aboard! Louis Vuitton Sets Sail In Shanghai

All Aboard! Louis Vuitton Sets Sail In Shanghai

Rediff.com30 Jun 2025

Located in the heart of Shanghai, in the HKRI Taikoo Hui complex on Nanjing West road, the gleaming ship-shaped Louis Vuitton store, The Louis, stands as a 30-metre high tribute to the city's maritime identity.

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