Ozempic launched in India, priced at Rs 2,200 per week

Danish pharma major Novo Nordisk on Friday launched its blockbuster type 2 diabetes treatment injection Ozempic, globally popular for its weight-loss benefits. Photograph: Tom Little/File......

'Will take care of it': Trump targets India over 'rice dumping'

United States President Donald Trump has said that India should not be "dumping" rice into the US market and he will "take care" of it, while stressing that tariffs will solve the "problem" easily.......

'14+ Anti-Obesity Drugs In The Pipeline'

The semaglutide patent expiry next year could unleash a wave of generic versions from Indian drugmakers, with prices expected to go lower -- at least 80 per cent. IMAGE: Pens for the diabetes drug......

How Indian Institutions Can Shine On Global Stage

The recipe for Indian higher education institutions to succeed in global markets is excellence in academics, promoting contemporary socially relevant material, and enabling individuals learners to......

'We Have Become The Largest Eyewear Brand In Asia'

'India needs at least 70,000 to 80,000 eyewear stores; our 2,000 stores are just a drop in the ocean.' Photograph: Kind courtesy Lenskart/Facebook Ahead of its debut on the Bombay Stock Exchange......

How Brands Can Connect with Gen Alpha

Though the oldest Alphas are just turning 15 in 2025, they're already more digitally fluent than any generation before, points out Sandeep Goyal. Illustration: Dominic Xavier/Rediff   Move over......

Virat Kohli, India's No.1 Celebrity Brand

Virat Kohli retained his crown as India's most valued celebrity brand, extending his unmatched dominance across sports and business, followed by Ranveer Singh and Shah Rukh Khan. Virat Kohli......

TVs may be costlier from January due to memory chips shortage, weak rupee

Prices of televisions are expected to rise by 3-4 per cent from January next year on account of the rising cost of memory chips and depreciation of the rupee, which recently crossed the......

Shine Like These Bollywood Divas On Christmas

It's that time of the year when fashionistas embrace the festive spirit in all their sequined, shimmering glory. You can too. Sukanya Verma shows you how to shine on Christmas, like these Bollywood......

Why Were Aditi, Mrunal, Urvashi Honoured?

Lifestyle Asia magazine honoured 50 individuals across various categories. Bollywood personalities too. Mrunal Thakur: Her rise in Telugu cinema, from Sita Ramam to Hi Nanna, has positioned her as......

Now, Watch Kaantha On OTT

Vampires, murders, superheroes and romantic reunions galore, it's quite a package of emotions on OTT this week. Sukanya Verma lists the options.   KaanthaWhere to watch? NetflixLanguage: Tamil......

Rashmika's Double Bill Drama On OTT

Rashmika's double bill drama, Tom Cruise on a deadly mission and lots more thrills on OTT this week. Sukanya Verma lists the options.   ThammaWhere to watch? Rent on Amazon Prime VideoLanguage:......

WPL Win May Boost Deepti Sharma's Brand Appeal

'Her outstanding performance in the World Cup has definitely added to her brand value significantly. The high WPL bids validate it more.' IMAGE: Deepti Sharma finished as the highest wicket-taker......

Brand Boom For Harmanpreet After World Cup Glory

IMAGE: India captain Harmanpreet Kaur's endorsement portfolio is expected to grow more than three times in the coming months. Photograph: Rajesh Karkera/Rediff A barrier-breaking World Cup triumph......

World Champions Set For Brand Windfall

'For the women who enabled this victory, the moment has turbocharged their brand value, and rightfully so.' IMAGE: World champions Harmanpreet Kaur, Smriti Mandhana, Deepti Sharma, Shafali Verma,......

Rohit ICC brand ambassador of 2026 T20 World Cup

IMAGE: Rohit Sharma retired from T20 Internationals after leading India to the T20 World Cup title last year. Photograph: ANI Photo Rohit Sharma, who led India to the T20 World Cup title in 2024,......

Sanju Samson named EPL's brand ambassador in India

IMAGE: Sanju Samson with former Liverpool striker Michael Owen during a fan event in Mumbai. Photograph: Premier League India/X The English Premier League (EPL) has announced cricketer Sanju......