Sources indicated that Tata Salt has set aside about 8-10% of their marketing budget for the Olympics this year.
If sporting films were pitted against one another, Dangal would be champion, says Raja Sen.
If a keen tussle for a ticket to Rio Games between double Olympic medallist Sushil Kumar and rising star Narsingh Yadav grabbed headlines off the mat, the youngsters showed the sport's bench strength in a country that gave the world the much-touted Pro Wrestling League this year.
Aseem Chhabra lists the elements that he loved and was pleasantly surprised by in the movies.
PDS: Smart ration cards need to be smarter
Using a sledgehammer to fix some ills can cut down a game at its peak, warns Shekhar Gupta.
'If I tried remaking my father's films, he might just come out of his grave and give me a tight slap.' 'Kareena doesn't want to have babies,' Randhir Kapoor tells Sonil Dedhia/Rediff.com
'As the burkha-clad beauty Husna in Mere Mehboob, she inspired Shakeel Badayuni to compose Mere Mehboob Tujhe Meri Mohabbat Ki Kasam/Phir Mujhe Un Nargisi Aankhon Ka Sahara De De. Hasrat Jaipuri showered epithets like Nargis-e-Mastaana and Phoolon Ki Rani, Baharon Ki Malika on her in Arzoo.'
Lakme Fashion Week that drew to a close over the weekend saw dozens of celebrities walking the ramp for their designer friends. Which, obviously, begs the question: Who's the hottest of them all?
'Narsingh is a very senior wrestler and has done a fabulous job by sealing the Olympics berth.' 'But he needs to understand that the berth belongs to the country and not any individual.'
Before finding their 'happily-ever-after', some Kapoors have endured and inflicted heartbreak.
In the dangal of UP politics, much as Muzaffarnagar wants to leave its past behind, the shadows are never be far behind.
There is a quiet air of confidence at the wrestling camp being held at Sonepat to prepare India's brightest wrestling prospects for the Asian Games in Incheon.
And you won't guess which film tops Raja's list! And why.
As preparations for the Rio Olympics gather pace, India may be headed for yet another paltry medal haul.
A summary of the Ranji matches played across India on Sunday.
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