A film-maker has accused Citi India of 'picking up' his idea for their latest ad. But the bank denies this vehemently and has threatened legal action.
Delhi Waveriders and Ranchi Rays played out a goal-less draw to share four points between them in a pulsating encounter of the fifth edition of the Hockey India League in Ranchi on Saturday.
Global advertising major WPP Group plans to hike stake in Indian arm Ogilvy & Mather to majority 74 per cent by acquiring over 220,000 shares from existing employee shareholders.
People don't like advertising messing up their computer or iPhone screens.
Redefining the portrayal of lesbian relationships in India.
Defending champions Ranchi Rays displayed their class and routed Uttar Pradesh Wizards 6-0 in a round robin match to seal their semi-final berth in the fourth edition of the Hockey India League, in Ranchi, on Saturday.
By toxic, the reference is to material that whips up hatred, is discriminatory in nature and has explicit sexual and pornographic content.
India's hopes of qualifying for the title clash hung in balance as they succumbed 2-4 to world champions Australia in their last league outing of the 36th Hero Champions Trophy Hockey tournament in London on Thursday. India's two goals came from penalty corner shooter VR Raghunath and striker Mandeep Singh, but it was too late to cause any threat to Australia, who had gained a stranglehold through strikes from Trent Mitton, Aran Zalewski, Flynn Ogilvie and Tristian White.
A new logo, colour and tagline were unveiled last month.
Brands are turning up the pitch on voter participation, targeting millennial consumers.
Parties expected to splurge a fourth of advertising budget on social media.
The latest ad, done by O&M again, Vodafone's ad agency, shows two engineers tinkering away in a dimly-lit highway tunnel.
Australia and Belgium got day two of the Champions Trophy hockey off to a roaring start with a stunning 4-4 draw.
Two senior United States Secret Service agents are being investigated over allegations that they crashed a government car into White House security barricades under the influence of alcohol, a media report said.
The Prime Minister and and President gracing ads for Reliance Jio and Bandhan Bank have put the spotlight on this trend.
Or is all of media being re-invented, asks Ajit Balakrishnan.
Lohani's job was to turn around the MP Tourism Development Corporation.
The focus on Swachh Bharat has sharpened with Prime Minister Modi asking ministers to show the outcomes of schemes launched since the NDA government came to power
'It does not appear to me that the campaign of 2019 will be positive. By that I mean it is unlikely that there will be an 'achche din' style slogan either from the government or the opposition.'
'He was the first creative person to recognise and fully realise the power of film in an era when press ads were the only competence of Indian creatives.'
Advertisers take to pitching family values and social causes, giving celebrity endorsers and flamboyance a miss. Nikhat Hetavkar reports.
The journey of Abhijit Avasthi, the former national creative director of Ogilvy & Mather, is as amazing as it is unbelievable. Read on!
Kalyan Jewellers is eyeing overseas expansion by catering to India-like markets and the diaspora
It was Dalmiya's decision to open sports broadcasting to private channels in the country. Until the late 1990s, Doordarshan held sole rights to broadcasting BCCI events in India. Dalmiya along with IS Bindra, another cricket administrator, took on the state and fought for air waves to be opened up in cricket broadcasting.
By using recycled resources to create earth-friendly gifting options, the venture Surprise Someone is changing the way India smiles.
ITC's noodle brand has been caught in the Maggi crossfire.
Australia's Jason Day endured several close calls at the majors before finally landing one with a three-shot victory at the PGA Championship on Sunday.
A confident, assertive single woman is finding her way into popular advertising narratives.
The agency has done five advertisements so far.
Sources indicated that Tata Salt has set aside about 8-10% of their marketing budget for the Olympics this year.
Sameer Suneja, 41, will take over as the chief executive of Perfetti Van Melle from October 1.
Viveat Susan Pinto & Niraj Bhatt in conversation with Nirvik Singh, chairman and CEO, Grey Group.
The company has booked around 350 spots for the 2015 tournament.
Mohammed Khan, co-founder of one of India's largest ad agencies, Rediffusion, talks about how the business has changed.
With Airtel and RCom already having launched their special offers for post-paid customers, and RJio around the corner, Vodafone makes its move with Red.
Advertisers look at large families as target audience and speak to the 50-year old plus.
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Scooters such as those from Kinetic Motors had become gearless by then and were no more family rides, but peppier individual modes of transport.
The internship, with all its highs and lows, changed the way that I deal with life now.
The endorsement career of India's megastar Amitabh Bachchan displays his relevance in diametrically opposite roles and product categories.
Faces are important in India, because people connect with people, not concepts.
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