Williams is arguably the greatest female athlete, but sponsors have often avoided the 21-time Grand Slam singles champion.
'It is very close to Puma's deal with Kohli in terms of yearly sponsorship.' 'Sindhu will get Rs 40 crore as sponsorship while the rest will be for equipment.'
Indian men's hockey captain P R Sreejesh has been named as one of the candidates for 2016 Goalkeeper of the Year award of the FIH while Harmanpreet Singh made the grade as one of the 2016 Rising Men Star of the Year nominees. The nominees for the 2016 Hockey Stars Awards, the annual prizes recognising the best players, goalkeepers, rising stars, coaches and umpires in a given calendar year were announced during the Hockey Revolution Part 2 Conference of the International Hockey Federation (FIH) which is currently taking place in Dubai.
The friction between the BCCI's top brass and the Committee of Administrators (COA) again came to the forefront when the distribution of complimentary passes for the third India-i Lanka T20 International led to a tussle between the two sides.
Some of the big moments of the sporting world from 2010-2019!
Rediff.com takes a look at some interesting highlights of the tournament.
India should do what we can to ensure that our two friends do not get into a confrontation that is meaningless and ultimately damaging to everyone including us.
the countries assured of places in the 32-team field for next year's World Cup finals in Russia after Tuesday's qualifiers.
Olympic sprint champion Usain Bolt renewed his long-standing sponsorship deal with Puma until after the 2016 Games in Rio, the German sportswear company said on Tuesday.
>Exercising several times a week (for 30 to 60 minutes) may sharpen reasoning and learning skills.
Technology giant Microsoft has now joined the wearables bandwagon with the launch of its smart band Microsoft Band, designed for people looking to live healthier and be more productive.
The global head of athletics, Sebastian Coe, has promised to do all he can to clean up the battered reputation of his sport and the organisation that runs it and has already made changes in the way the IAAF operates in Monaco.
Inspirational men's team captain P R Sreejesh and fast-rising drag-flicker Harmanpreet Singh are the two Indians in contention for different honours at the FIH annual awards which will be given away in a formal ceremony for the first time, in Chandigarh on February 23.
Photographers across continents have asked youngsters to depict what they wanted as gifts this festive season and here's what they said.
The current focus on data to measure marketing success could herald the end of an era -- or the beginning of a hype cycle, says Ajit Balakrishnan.
A selection of musings from around the cricket World Cup.
Woods had "extremely slow and slurred speech" after being awoken by a Jupiter police officer, who found the golfer's car stopped in the right lane of the roadway and still running, the report said.
With mind and body both more willing now, the only way for the World No 3 is up, says Dhruv Munjal.
Morocco and Iran's hopes of making a mark at the World Cup before a ball has been kicked, and they head into their opening match in St Petersburg on Friday knowing defeat could likely mean an early exit.
Arsene Wenger will have more money to spend on players this summer after the club signed a new kit supply deal with German company Puma that begins on July 1.
IMAGES from Day 5 of the 2020 US Open in New York on Friday.
Tennis star Maria Sharapova said on Tuesday she is excited about her return to competition next month, feeling vindicated by the reduction of her doping suspension and empowered by her time away.
World No 2 Andy Murray says Maria Sharapova should be banned after her positive test for meldonium and questioned the Russian's use of the drug for medical purposes.
'People can relate to him much the way they did with a young Sachin Tendulkar 30 years ago.'
Don't miss the hottest buzz in the world of fashion and entertainment.
Players' efforts over the years to get Wimbledon's "all-white" clothing rule relaxed got a boost when Roger Federer said he thought the policy as it stood was "quite extreme".
A summary of sports events and sports persons, who made news on Thursday
New coach Rainer Schuettler's experience as a former player at the top level has been invaluable for Wimbledon champion Angelique Kerber and the world number two believes her poor end to last season is truly behind her.
India cricket captain Mahendra Singh Dhoni is the sole Indian sportsman to figure on Forbes' list of the world's most valuable athlete brands, a list that has been topped by American basketball player LeBron James and includes golfer Tiger Woods and tennis stars Roger Federer and Rafael Nadal.
News of all that's transpired on and off the football field
Olympic and Paralympic track star Oscar Pistorius will stand in a Pretoria dock on Monday to face a charge of murdering his girlfriend, opening the decisive chapter in the story of the rise and fall of one of the world's most recognisable athletes.
Rory McIlroy, whose season was interrupted by injury, said he just wants to get back to winning and does not care about the $10 million bonus that could come with victory at the Tour Championship.
Gay and lesbian groups have called on voters in the Philippines to boycott boxing icon Manny Pacquiao as he bids for a Senate seat, after he described gays as 'worse than animals'.
A summary of sports events and persons who made news on Sunday
Luis Suarez risks losing lucrative commercial deals following his bite on a World Cup opponent, with poker brand 888 saying on Wednesday it was reviewing its sponsorship agreement with the Uruguayan.
For the 13th consecutive year, a desi child has won the Scripps National Spelling Bee. But what's domination without some swag, right?
Chipmaker Intel, which last week announced a partnership with watches and fashion accessory retailer Fossil Group to develop wearable devices, is scouting for manufacturers to launch such devices in India.
Sikka ranks 35th in the list.
The Goqii fitness tracker is a wrist band that measures one's steps, calories burnt, distance travelled, and even tracks the sleeping patterns.
Rangoon is too fuzzy and half-hearted, feels Sukanya Verma.
