Well, SRK will be entering Bigg Boss 9 house to promote his upcoming movie Dilwale, scheduled to release on December 18.
Across the board, brands use influencers like a Bhuvan Bam or Kusha Kapila as the second or third rung of their strategy. The first rung is always a celebrity that has been created outside the Internet, through mainstream media.
Reader Nikhil Kulkarni sends us photographs.
Kolkata Knight Riders (KKR) co-owner Shah Rukh Khan on Thursday dismissed reports that the beleaguered Indian Premier League franchisee is up for sale.
Reader Nur Darina Ghazali has sent us a photograph with a star.
The complaint was lodged by Lok Janshakti Party national secretary Ravi Brahme.
Are you ready for Shah Rukh and Katrina together again?
Here's what your favourite Bollywood celebrities are tweeting.
'It must have been the nervous excitement of shooting with THE Amitabh Bachchan. I had kept tossing and turning all night. The next morning, I promptly fainted in my choreographer Farah Khan's arms. When I came round, I heard Amitji saying, 'Please don't faint. I promise I'll dance well.''
BJP leader Devendra Fadnavis was sworn in as the new Chief Minister of Maharashtra in a grand ceremony at Azad Maidan in Mumbai.
Casa Vogue's 2019 edition features unseen pics of Mannat, the house that Gauri built.
Danny's manager Madan Mohan Arora passed away on February 10.
Shah Rukh Khan's team Kolkata Knight Riders has tied up with contest2win.com.
Aamir Khan explains how he already lost 3.5 kilos for his coming film, Lal Singh Chaddha.
Reader Tarun Sharma has sent us this photograph of the star.
Reader Vikram danced a jig on stage with Shah Rukh Khan.
Here's looking at the next stop of the Temptations Reloaded tour.
That's what Karan Johar will have you believe, as he showcases their new thriller, Ittefaq. Only, Shah Rukh doesn't star in it.
Meet the Shah Rukh Khan you never knew.
The actor has been registered for violating provisions of Indecent Representation of Women (Prohibition) Act 1986.
'We've had our fights, and our laughs too.'
The court dismissed a petition which alleged SRK had used his 'influence.'
Cricket and films came together for the night.
With the three days left for the IPL V auction, Shah Rukh Khan, principal owner of the Kolkata Knight Riders, on Wednesday said the team think tank under new coach Trevor Bayliss was going in the right direction to fill up the places.
The superstars shared screen space after a long time on a special episode of Kaun Banega Crorepati.
Karan Johar and Shah Rukh Khan have condemned the terrorist attacks on Mumbai.
Raja Sen gives his list of the superstar's worst films.
B-town celebs spotted at the success bash of Ki & Ka.
Reader Bhavin Patel has sent us a photograph.
Just take a look at the pictures!
'We have to keep knocking on it before we get a response.'
Dr Theyiesinuo Keditsu, a professor of English Literature with PhD and MPhil degrees, was spotted at a restaurant. The next day she was offered Paatal Lok 2.
SRK visited a friend's house for the first time to celebrate the festival. This, and more Bollywood news.