News for 'ups-brand'

Taskaree: The Smuggler's Web Review: A Neeraj Pandey thriller

Taskaree: The Smuggler's Web Review: A Neeraj Pandey thriller

Rediff.com15 Jan 2026

It is difficult to make conveyor belt and baggage-scanning scenes thrilling -- which is how most people trying to sneak out through the Green Channel are caught -- but Neeraj Pandey and co-director Raghav M Jairath and co-writer Vipul K Rawal make sure there is enough going on to make the series watchable, raves Deepa Gahlot.

Why Apoorva Mukhija Will Rock The Traitors

Why Apoorva Mukhija Will Rock The Traitors

Rediff.com4 Jun 2025

Apoorva Mukhija aka The Rebel Kid is perfect for a reality game show like The Traitors.

Apple Stores Will Up Brand Value Of Its Chosen Addresses

Apple Stores Will Up Brand Value Of Its Chosen Addresses

Rediff.com20 Apr 2023

'If they are taking marquee locations and, say, are paying 50 per cent higher rent, those locations will see a spurt in rates as well.'

Brush with competition could hurt paint maker Kansai Nerolac's margins

Brush with competition could hurt paint maker Kansai Nerolac's margins

Rediff.com23 May 2024

Kansai Nerolac Paints has seen its market capitalisation (mcap) erode by over 5 per cent since May 3 after posting a subpar performance in the fourth quarter of 2023-24. Weighed down by stiff competition, the company has shed Rs 1,172 crore over the past two weeks in mcap. India's largest paint maker in terms of mcap, expects double-digit growth in the industrial segment and aims to maintain margins, but its performance in decorative paints could suffer amid competition.

Medal win opens up brand endorsement gates for Sakshi

Medal win opens up brand endorsement gates for Sakshi

Rediff.com19 Aug 2016

A bronze medal in wrestling gets brands talking about a potential endorser joining the ranks of past Olympics stars from India, Abhinav Bindra and Vijender Singh

Firms step up branding for festivals

Firms step up branding for festivals

Rediff.com14 Sep 2007

With Ganesh Chaturthi, Maharashtra's biggest festival, set to begin in mid-September, many companies are providing value-added services to cash in on the occasion and for brand promotion.

10 tips for building your start-up brand

10 tips for building your start-up brand

Rediff.com17 May 2012

Besides choosing the right tagline for your brand to making the most of the resources, start-ups must ensure that they customise their strategies from time to time.

'If anything goes wrong with Byju's...'

'If anything goes wrong with Byju's...'

Rediff.com22 Jun 2023

'India's edtech and start-up story will be in danger.'

When Liz Knocked Out Rishi

When Liz Knocked Out Rishi

Rediff.com6 Sep 2022

A newly painted mural in the Belfast city centre, Northern Ireland, soon after Liz was declared the winner.

Lakme turns 70: Secret behind the age-defying glow

Lakme turns 70: Secret behind the age-defying glow

Rediff.com13 Dec 2022

Lakme, India's first make-up and beauty brand, turned 70 this year and is also present in Hindustan Unilever's club of brands with a turnover of over Rs 1,000 crore. Over the past seven decades, the brand has evolved and is no longer just a beauty brand, but has also transformed into a skincare brand. Lakme has increased its digital presence as well as innovations and now sees a third of its growth come from new innovations.

Shark Tank Season 2 Review: The Show Gets It Right!

Shark Tank Season 2 Review: The Show Gets It Right!

Rediff.com5 Jan 2023

There are serious entrepreneurs with some innovative ideas, like the young women from Bangalore who run a business selling packaged flowers for poojas, or the enthusiastic duo who want to popularise Darjeeling tea, the couple who hope to revive traditional sari weaves, or the earnest young man who has created a smart watch for children that allows parents to track their kids and communicate with them, observes Deepa Gahlot.

Lexus gears up to drive in EVs to India

Lexus gears up to drive in EVs to India

Rediff.com20 Mar 2022

Having established its presence in the country, luxury carmaker Lexus is now looking to chart its next phase of growth in India as it looks to consolidate sales network and drive in new models, including fully electric cars in the country, according to a top company official. The company, which is the luxury car arm of Japanese auto major Toyota, initiated operations in India in 2017 and currently sells seven models in the country, including the locally-produced ES 300h sedan. Known for its self charging hybrid cars, the company is now gearing up to drive in battery electric vehicles, besides ramping up its existing product portfolio in the market.

Guess Who Made It To A Times Square Billboard?

Guess Who Made It To A Times Square Billboard?

Rediff.com25 Oct 2021

'We're 26 and every time we write a song, we try to see how we can relate it to our life's experiences or that of our friends.'

Sidharth Malhotra's got a new job

Sidharth Malhotra's got a new job

Rediff.com11 Dec 2018

The actor took to Instagram to reveal more details.

India could become the fintech hub of the world

India could become the fintech hub of the world

Rediff.com10 Aug 2020

Leveraging global capital markets to give muscle to an innate competitive advantage in rapid mass transaction systems will lead to India becoming a petri dish for global enterprises and new-age innovation that it yearns to be.

Hyundai Creta on top as Indians pick SUVs in a big way

Hyundai Creta on top as Indians pick SUVs in a big way

Rediff.com22 Mar 2021

What explains India's love affair with SUVs? They are not exactly "value for money" -- the watchword for brands across segments -- nor always practical. Is it for the badge value? Or the butch imagery associated with SUVs? Maybe both, says Alokananda Chakraborty.

Hector flashes made-for-India badge on 1st anniversary in India

Hector flashes made-for-India badge on 1st anniversary in India

Rediff.com9 Jul 2020

Caught in the crossfire of Sino-India border skirmishes and strained by the severe impact of the pandemic on its business, Brand Hector is foregoing the bustle and frenzy for a quiet digital campaign that talks about its British roots, the smart tech powering its drive and its made-for-India models. The tone is subdued and the brand seems to be deliberately playing down its ownership by Chinese company, SAIC.

Meet Slick Woods, the model who is redefining beauty with a crooked smile

Meet Slick Woods, the model who is redefining beauty with a crooked smile

Rediff.com17 Jan 2018

A rising model, she has struggled with drug addiction in the past.

The mistakes companies make...

The mistakes companies make...

Rediff.com29 Jan 2020

How Bajaj, Colgate, Raymonds, Zee lost out.. Strategic errors have hurt many companies, says adguru Sandeep Goyal.

Brands scramble to play the GoT game

Brands scramble to play the GoT game

Rediff.com26 Apr 2019

With deals close to Rs 70 crore, GoT could turn out to be the most merchandised entertainment property of the year in India.

Coca Cola drops Salman Khan as brand ambassador for Thums Up

Coca Cola drops Salman Khan as brand ambassador for Thums Up

Rediff.com19 Oct 2016

The company is in talks with young star Ranveer Singh to replace Salman

Soon you can taste the thunder overseas!

Soon you can taste the thunder overseas!

Rediff.com7 Feb 2018

India's largest cola brand Thums Up to make international debut in March

Sports Shorts: Haas F1 team to get new title sponsor next season

Sports Shorts: Haas F1 team to get new title sponsor next season

Rediff.com25 Oct 2018

A summary of sports events and persons who made news on Thursday

India's 10 most successful start-ups

India's 10 most successful start-ups

Rediff.com30 Jul 2015

What made these 10 businesses rise above the rest? Read on to find out...

Indian coffee has 4 new brand ambassadors

Indian coffee has 4 new brand ambassadors

Rediff.com13 Oct 2017

Coffee Board of India has signed on P V Sindhu, P Gopichand and Prabhas and Rana Daggubatti from the Baahubali star cast as brand ambassadors

Can brands be taught to disrupt?

Can brands be taught to disrupt?

Rediff.com15 Feb 2016

The start up culture has redefined the way even old companies view themselves.

Smaller packaged food cos come into their own

Smaller packaged food cos come into their own

Rediff.com4 Jul 2017

While larger companies like Nestle India, Britannia and the like are often mentioned, some mid-cap companies are also expected to grow at a rapid clip.

Why modern desis flock to chai cafes

Why modern desis flock to chai cafes

Rediff.com21 Jul 2017

Chaayos, Chai Point target the millennial. Tea retail brands are personalising the brew and the experience; hoping to carve a distinct identity for their labels.

Ranveer, oh so toofani!

Ranveer, oh so toofani!

Rediff.com13 Jan 2017

Urvi Malvania on what makes Ranveer Singh so popular that he is succeeding Salman Khan and Akshay Kumar as the brand ambassador of Thums Up.

Bollywood, the new political battleground?

Bollywood, the new political battleground?

Rediff.com9 Jan 2016

A string of episodes including the latest removal of Aamir Khan as brand ambassador of the Incredible India campaign point in this direction, say experts

Showroom visits are bygone, online shopping is in vogue!

Showroom visits are bygone, online shopping is in vogue!

Rediff.com19 Mar 2014

Online shopping is the new buzzword amongst masses.

The Dravidian braveheart rests at last...

The Dravidian braveheart rests at last...

Rediff.com7 Aug 2018

In Muthuvel Karunanidhi's passing, Tamil Nadu has lost the last of its Titans.

Start-ups milk the IPL cash cow again

Start-ups milk the IPL cash cow again

Rediff.com14 Apr 2016

It is all about hitting the ball high and timing it right.

Parle Agro re-enters cola market after 20 years with Cafe Cuba

Parle Agro re-enters cola market after 20 years with Cafe Cuba

Rediff.com24 Sep 2013

Parle Agro had sold its popular and iconic soft drink brands namely Thums Up, Limca, Gold Spot and Citra, to Coca-Cola in 1993 and had also signed a non-compete agreement for 10 years.

10 ways start-ups can benefit from social media

10 ways start-ups can benefit from social media

Rediff.com9 Jan 2015

Nobody knows your business better than you. Do know that you need to be closely involved with the social media efforts for your start-up. It is not something which you can just hand over to someone and forget about it. To make it effective, you need to be as much involved in it. If you have the bandwidth and skills to do it in-house, I would recommend going with that option

Wanted: A desi-looking firang model

Wanted: A desi-looking firang model

Rediff.com3 Mar 2015

Why are more and more international models taking centre stage in the Indian fashion industry? Abhishek Mande Bhot/Rediff.com finds out.