News for 'digital-marketing'

73% employers plan to hire freshers in H1 2026

73% employers plan to hire freshers in H1 2026

Rediff.com3 days ago

Around 73 per cent of employers interviewed intend to hire freshers during January-June 2026, with recruitment decisions mainly driven by internships and real-world project experience rather than academic credentials alone, a report said on Wednesday. Nearly 3 in 4 employers (73 per cent) intend to hire freshers during January-June this year, marking a 3 per cent increase over the previous half-year, according to TeamLease EdTech Career Outlook Report HY1 2026.

India's internet user base crosses 950 million in 2025: IAMAI report

India's internet user base crosses 950 million in 2025: IAMAI report

Rediff.com29 Jan 2026

India's internet user base crossed 950 million in 2025, driven largely by rapid growth in rural connectivity, rising short-video consumption, and increasing adoption of AI, according to a report released by IAMAI on Thursday.

'India Has More Job Opportunities Than Skilled People'

'India Has More Job Opportunities Than Skilled People'

Rediff.com23 Jan 2026

'Given that the population is almost evenly split, the Indian economy cannot grow without women participating in the workforce.' 'While women's participation has increased, it is still well below 40 per cent,' says Kartik Narayan, CEO of the professional networking and jobs platform, Apna.

'We Have Become The Largest Eyewear Brand In Asia'

'We Have Become The Largest Eyewear Brand In Asia'

Rediff.com5 Nov 2025

'India needs at least 70,000 to 80,000 eyewear stores; our 2,000 stores are just a drop in the ocean.'

How India Buys A Car Today Has Changed

How India Buys A Car Today Has Changed

Rediff.com3 Oct 2025

More Indians start car shopping online, pushing automakers and dealers to respond quickly, train staff, and use AI to turn clicks into showroom visits.

American Tech Caught in Trade Crossfire

American Tech Caught in Trade Crossfire

Rediff.com3 Sep 2025

'Amazon, Meta, Google, Microsoft have large operations in India and rely on smooth trade and data flows.' 'Restrictions could raise their costs, limit AI chip exports, and complicate their India strategies.'

ISL to get a tech makeover with video support system!

ISL to get a tech makeover with video support system!

Rediff.com17 Oct 2025

AIFF's RFP: No franchisee fee for clubs in ISL, commercial partner to provide video support system

Adar Poonawalla Wants To Buy RCB

Adar Poonawalla Wants To Buy RCB

Rediff.com1 Oct 2025

It is not yet clear if Diageo Plc is looking to sell its complete stake in RCB.

Mankind taps OpenAI to institutionalise AI in ops

Mankind taps OpenAI to institutionalise AI in ops

Rediff.com18 Sep 2025

Delhi-based pharma major Mankind Pharma on Wednesday announced a collaboration with OpenAI to institutionalise artificial intelligence (AI) across its value chain, making it one of the first few Indian pharmaceutical companies to fully integrate advanced AI into its core operations.

Want To Study AI Abroad?

Want To Study AI Abroad?

Rediff.com21 Aug 2025

'For tech fields like AI-DS, the US, Canada, UK, Germany and Australia are popular due to strong research and industry links', says rediffGURU Dr Karan Gupta.

Indians Choose Learning Holidays Over Leisure

Indians Choose Learning Holidays Over Leisure

Rediff.com31 Jul 2025

Travellers are keen to explore traditional Indian arts and crafts like Madhubani painting in Bihar, pottery and weaving workshops in Rajasthan, or Kathakali and Kalaripayattu training in Kerala.

Hospitality Business Needs People, Not AI

Hospitality Business Needs People, Not AI

Rediff.com15 Jul 2025

With the rise of wellness tourism and experiential travel, specialised jobs are being created in spa management, event planning and local experience curation, besides social media management.

'Will Learning AI Help Me As An Entrepreneur?'

'Will Learning AI Help Me As An Entrepreneur?'

Rediff.com28 May 2025

Dr Ganesh Natarajan, a special guest on rediffGURUS, has been addressing questions from Rediff readers, about how to grow professionally, how women can achieve leadership roles in Indian companies, and what it takes to succeed as an entrepreneur.

CCI issues norms to assess predatory pricing practices

CCI issues norms to assess predatory pricing practices

Rediff.com7 May 2025

Competition Commission of India (CCI) has notified the regulations for determining the cost of production, a move that will help the watchdog to more effectively assess alleged predatory pricing and deep discounting practices especially in the quick commerce and e-commerce segments. As part of efforts to update the framework for assessing predatory pricing, the watchdog came out with the draft rules in February.

It Starts With A Casual Bet And Then...

It Starts With A Casual Bet And Then...

Rediff.com4 Jul 2025

In 2025 alone, at least 50 suicides linked to online gambling losses have been reported across India. According to FIRs, the victims were addicted to betting, largely driven by cricket, rummy and poker.

Why Bobby Deol Succeeded Where Zeenat Aman Didn't

Why Bobby Deol Succeeded Where Zeenat Aman Didn't

Rediff.com16 Jun 2025

Most actors usually face obscurity after a fade-out from the limelight.

Father's Day: 'Discovered A Type of Love I Never Knew I Had In Me'

Father's Day: 'Discovered A Type of Love I Never Knew I Had In Me'

Rediff.com13 Jun 2025

'Before my daughter was born, I was focused on my career and my ambitions. Now, everything, every decision, every thought is centred around Aashita,' first time father Pankaj Jeswani tells Mayur Sanap.

Why Govt Is In No Hurry On Digital Competition Bill

Why Govt Is In No Hurry On Digital Competition Bill

Rediff.com17 Mar 2025

'Indian players in the digital market should not be dominated by global players, and they should not dominate the smaller players -- these discussions are on.'

'Lost 5 Crores In First Start-Up. What To Do?'

'Lost 5 Crores In First Start-Up. What To Do?'

Rediff.com29 May 2025

rediffGURU Dr Ganesh Natarajan offers advice on how to build and scale your first start-up.

Brands Begin To Circle Around Vaibhav Suryavanshi

Brands Begin To Circle Around Vaibhav Suryavanshi

Rediff.com16 May 2025

'Give him a couple of seasons, a cool head, and some long-term form, and he won't just be in campaigns -- he'll be the campaign.'

5 High-Demand Jobs In 2025

5 High-Demand Jobs In 2025

Rediff.com6 Feb 2025

In 2025, India's tech job market is thriving, with tech professionals seeing a 9.5% salary increase and roles like AI/ML architects earning up to Rs 95 lakh annually.

The 10 Coolest Cosplayers From The Con

The 10 Coolest Cosplayers From The Con

Rediff.com15 Apr 2025

The cosplay at the Mumbai Comic Con 2025 is A-M-A-Z-I-N-G.

AI To Design: Career Choices After Class 12

AI To Design: Career Choices After Class 12

Rediff.com17 Apr 2025

rediffGURU Radheshyam Zanwar offers guidance on the various courses students can pursue after completing Class 10 and 12.

10 Job Skills That Will Be In Demand In 2025

10 Job Skills That Will Be In Demand In 2025

Rediff.com27 Dec 2024

Skills like social media, e-mail marketing, SEO (search engine optimisation) and PPC (pay per click) will be essential in 2025, says Sachin Alug, CEO, NLB Services.

She Finds Jobs For Army Wives

She Finds Jobs For Army Wives

Rediff.com24 Feb 2025

'We are running this initiative to find good job opportunities for military wives, which should be remote because then they can stay with their husbands and be part of the corporate world,' Supriya Parashar tells Prasanna D Zore/Rediff.com.

Best Business Ideas Under Rs 1 Crore

Best Business Ideas Under Rs 1 Crore

Rediff.com10 Feb 2025

India's e-commerce market alone is projected to reach $200 billion by 2026, making it a prime industry for ambitious entrepreneurs, explains rediffGURU Harsh Bharwani.

'Comedians Usually Bounce Back'

'Comedians Usually Bounce Back'

Rediff.com15 Feb 2025

'Unless a comedian is involved in something society deems unforgivable...'

Manipal Global and Google India's digital marketing programme

Manipal Global and Google India's digital marketing programme

Rediff.com31 Jul 2014

Manipal Global Education and Google India's digital marketing programme for students and professionals. Here's what the programme entails

Why Brands Are Chasing Gukesh

Why Brands Are Chasing Gukesh

Rediff.com14 Dec 2024

'With an achievement like this, Gukesh could even be endorsing global brands.'

Publicis, Solutions in digital marketing pact

Publicis, Solutions in digital marketing pact

Rediff.com28 Mar 2008

International digital marketing company Digitas has partnered with Solutions to enter the digital marketing sector in India. Digitas is owned by global advertising major Publicis Groupe. The new entity will be called Solutions Digitas. Digital marketing was not just online marketing and India is an upcoming market for digital marketing. Digitas will also introduce Prodigious digital production that manages the technology end of digital marketing for clients such as GM & P&G.

Cognizant acquires digital marketing firm Cadient

Cognizant acquires digital marketing firm Cadient

Rediff.com7 Oct 2014

Cadient clients are spread across pharmaceutical, biotechnology, consumer health and medical device industries.

Over 40% of Sedans Are CNG-Powered

Over 40% of Sedans Are CNG-Powered

Rediff.com25 Nov 2024

Compact sedans (Maruti Dzire, Hyundai Aura, Tata Tigor)' share in the overall sedan category grew from 68% in 2021 to 74.6% in 2024. Mid-sedans' (Honda City, Maruti Ciaz, Volkswagen Virtus) share declined from 26.2% in 2021 to 20.2%.

How Quickly IPL Teams Spent Money

How Quickly IPL Teams Spent Money

Rediff.com26 Nov 2024

At the start of the auction on Sunday, Punjab Kings had the highest funds at Rs 110.5 crore, which decreased to Rs 10.9 crore before Day 2 on Monday.

Top 5 reasons to build a rewarding career in digital marketing

Top 5 reasons to build a rewarding career in digital marketing

Rediff.com23 Jun 2015

Here's why a career in digital marketing in 2015 will be very lucrative.

Lava dials up ambitions for smart wearables market

Lava dials up ambitions for smart wearables market

Rediff.com20 Aug 2024

With the recent launch of smartwatches, home-grown smartphone maker Lava is looking to secure a strong foothold in the Indian wearables market. The company aims to capture up to 20 per cent of this segment over the next few years, according to a senior executive.

Insurers may spend $84 mn on digital marketing

Insurers may spend $84 mn on digital marketing

Rediff.com25 May 2010

According to a survey by IT consultancy Accenture of senior executives at 125 major insurance companies around the world, insurers are making rapid shift in investment focus to mobile technologies and digital marketing to expand their reach and market share.

Digital Competition Bill Wants Interoperability

Digital Competition Bill Wants Interoperability

Rediff.com19 Feb 2024

It is being suggested that apps, such as WhatsApp and Telegram, should share their APIs with each other to ensure there is interoperability, just as it exists across email services.

'We play the role of WPP in digital marketing'

'We play the role of WPP in digital marketing'

Rediff.com17 Feb 2011

EBS Worldwide will close 2010-11 with revenues of Rs 64 crore (Rs 640 million), within seven years of entering this business, is interesting.

10 Skills That Matter At Job Interviews

10 Skills That Matter At Job Interviews

Rediff.com12 Jul 2024

Employers seek individuals who can prioritise tasks, solve problems, and work within deadlines, notes Ankit Aggarwal, founder and CEO, Unstop.

Pick The Right Career After Class 12

Pick The Right Career After Class 12

Rediff.com23 May 2024

Considering factors like job prospects, growth potential and industry trends can provide valuable insights into selecting a suitable career path, suggests rediffGURU Rohit Gupta.