Evergreen stars honoured at young achievers event.
'Gift-giving' - from free dinners and drug samples to promotional merchandise - seems to be driving drugmakers' marketing - a marketing prescription deeply entrenched in the industry. This is a well-oiled racket that sees pharmaceutical (pharma) companies 'gifting' doctors to push their respective drugs under the guise of marketing. But is there a cure in sight to end this unhealthy alliance? The recent controversy following the income-tax raids on Bengaluru-based drugmaker Micro Labs, makers of popular paracetamol brand Dolo-650, has brought this to the fore, again.
First it was called content-led commerce. Then it came to be known as influencer-led commerce. And its latest iteration is creator economy. This evolution of the terminology for online personas impacting buying decisions -- through blogs, memes, bite-sized videos, and podcasts -- has happened over the past five to seven years.
Sukanya Verma looks at the many ways fire enjoys a significant presence in our movies.
"I am a very sensitive person. I am deeply pained on the Mathura incident but law and order of UP is the core issue. Let's not divert," she wrote.
Rajinikanth, Pran, Shashi Kapoor join the entire film industry as they attend the Big B's 70th birthday party.
Sanjay Khan's autobiography The Best Mistakes Of My Life out.
'I am proud to say she was my voice in all my best songs.'
Here's profiling some of the most prominent sexagenarian ladies of Bollywood.
'I have the love of the audience for the last 60 years.' 'I am very greedy in this matter.' 'I want those who love me to continue doing so.'
Ranbir-Deepika, Salman-Katrina and more highlights from the runway.
Both are expected to deliver their babies by this year end.
Dharmendra was fascinated by Gabbar's role, then he said he would like to play Thakur. 'I told him he won't get Hema Malini.' 'He laughed and said okay (to play Veeru).'
Sobhita Dhulipala is Elle's digital cover girl for the month of November.
Take our quiz to find out just how much you know.
20 best show-stopping moments from Lakme Fashion Week through the years.
Sukanya Verma quizzes you to find out just how much you know.
'I am blessed to have three lovely grandchildren,' Hema Malini gushes.
Long before she won royalty rights for playback singers, there was an undisclosed incident in Lataji's life where she not only put a male colleague in place, but also refused to sing with him thereafter.
'When she called to ask why I was depressed, my depression flew out of the window.'
Stars and stars at Priyanka and Nick's reception.
'Today, when I look back, our journey together ajooba lagta hai.'
See how these stars made their presence felt at the fashion week.
Jacqueline Fernandez looked like a gorgeous goddess in red on the cover of Elle.
Supriyo, who is a playback singer, said the government is trying to clean up the air so that everyone can sing this song from the movie Seeta Aur Geeta.
On the actress' fourth death anniversary, Subhash K Jha selects his favourites.
'India has decided - Democracy needs to be celebrated.'
Esha Deol and Bharat Takhtani celebrated their daughter Radhya's second birthday with a fun party on October 20.
And it's not about jet-setting off on a luxurious holiday!
'Why would she agree to be part of a film, where she has to play second fiddle to another leading lady?'
By the time they turned 40, Prithviraj Kapoor had done about 50 films, Raj Kapoor about 46 films and Rishi Kapoor about 80 films. As Ranbir Kapoor turns 40, Deepa Gahlot explores the Kapoors cinematic landscape to find out where the young actor stands in comparison to his great grandfather, grandfather and father.
See the resemblance between the mother and daughter?
