'That it is happening in the second half of the year, during the festive season, will only encourage many to step up advertising.'
The cartoon appeared to support the new policy of 'Atmanirbhar Bharat' enunciated by Prime Minister Narendra Modi as well as a call for a boycott of Chinese products.
The new price will come into effect on all six brands being sold in major markets of Delhi-NCR, Gujarat, West Bengal, Kolkata, Uttaranchal, Maharasthra and few other states.
This is not the first time Gujarat Cooperative Milk Marketing Federation that owns brand Amul has chosen an unconventional method to protect its brand.
With the gradual opening up of shops, hotels, restaurants and catering services with limited number of participants, milk consumption has improved by 5-10 per cent from the lowest level.
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Gujarat's Amul bagged the top slot with 7.2 per cent share, followed by Mother Dairy and Britannia Industries.
With launch of second plant in Gujarat, company gets ready to take on peers
Prices of milk and derivatives such as cheese, butter, curd and skimmed milk powder were subdued for two years, on a supply surplus.
The dairy company has alleged that Google India and also goDaddy.com were misusing their platforms for earning revenues through advertisements on fake B2B campaigns that duped innocent individuals seeking Amul franchise across India.
Between September 2017 and August 2018, close to 15% of all flavoured milk launches in India were in the chocolate category, reports Nitin Kumar.
Vipul Chaudhary, chairman of Gujarat Cooperative Milk Marketing Federation (GCMMF) that markets its products under the Amul brand, has been removed from the post.
After getting a nod from apex court, GCMMF on Friday held the election in the presence of poll observer.
Makers of air conditioners, beverage and ice-cream are hopeful of a boost in sales
Brands are turning up the pitch on voter participation, targeting millennial consumers.
The Supreme Court on Wednesday directed the management of Gujarat Cooperative Milk Marketing Federation (GCMMF), that markets its products under the Amul brand, to "maintain status quo" on the issue of removal of Vipul Chaudhary as its chairman.
Advisory in this regard was issued by the Gujarat government three days before Prime Minister Narendra Modi announced demonetisation of Rs 500 and Rs 1000 notes.
Patanjali's packet milk to be lower than competitor brands by Rs 2 a litre
Even in her 50s, the Amul Girl has far greater clout than any brand ambassador in India. And India's largest dairy organisation may soon cash in on that. Sohini Das reports.
The Rs 1-trillion organised dairy market is dominated by co-operatives in almost every state.
The Gujarat Co-operative Milk Marketing Federation Ltd, the country's largest dairy products distributor and the owner of Amul brand, has also indicated that prices of milk are likely to remain relatively stable in the next 24 to 48 months.
The move to launch two new premium products back-to-back is significant since it marks the first attempt by Amul to trade up its portfolio.
Why Danone, Philips, and to an extent Nestl and P&G remain under stress in India is a subject perhaps worthy of a business school case study, says Shailesh Dobhal.
Amul will now export dairy products to Russia.
In Gujarat, of the 12.5 million hectare of area under cultivation, while six million is dependent on rainfall, two million is covered by groundwater, a bulk of which is said to be in north Gujarat. Scanty rainfall in the last one and half years has not only depleted groundwater level but also affected dams.
'We plan to touch Rs 1 trillion of Amul brand's turnover in the next five years.'
Pond's, Parle-G, Cadbury, Asian Paints and Amul have captured the changing face of India through the seven decades
How Amul is changing the face of dairying in Jammu & Kashmir. Some 15,000 dairy farmers, many women, are participating in the initiative.
Nearly 40% of the annual sales happen during April to June.
Some players have already raised prices; others in wait-and-watch mode.
Amul, Gowardhan raise prices by Rs 2 a litre; others might wait for some time.
Amul has cashed in on an incident from the protagonist's life for promotions.
Two giant brands get into a slugfest over the goodness of ice creams and frozen desserts, reports Sohini Das.
What does one make of Ramdev's recent allegations that MNCs are conspiring against Patanjali?
The co-operative does not disclose bottom line figures.
The heat wave that began a few weeks ago as well as the prediction of a possible El Nino weather phenomenon this year has beverage and ice-cream makers hope for a 15-20 per cent growth in sales in May
The traditional Indian desserts market is around Rs 40,000-45,000 crore (Rs 400-450 billion).
There are several examples of one name standing in for many brands.
Fourteen of 17 board members move no-confidence motion; proximity to Rahul Gandhi seen as trigger.
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