News for 'coca'

What makes Indian companies excel abroad?

What makes Indian companies excel abroad?

Rediff.com10 Sep 2009

The knowledge component and managerial competence gives Indian companies an edge to be competitive, says B S Prakash.

Ramesh Chauhan's Bisleri to take on Prakash's Frooti with mango drink

Ramesh Chauhan's Bisleri to take on Prakash's Frooti with mango drink

Rediff.com14 Mar 2018

Bisleri International to launch a fizzy mango drink called Fonzo in April

Coke wins landmark service tax case

Coke wins landmark service tax case

Rediff.com27 Aug 2009

Pharma and FMCG firms to benefit too.

3 Indian companies in Forbes' list of top 10 innovative firms

3 Indian companies in Forbes' list of top 10 innovative firms

Rediff.com10 Aug 2017

The list includes Hindustan Unilever, Asian Paints and Bharti Airtel - firms that investors feel are most likely to come up with the next big innovation.

Innovation: Tata ahead of BMW, Nokia, Dell!

Innovation: Tata ahead of BMW, Nokia, Dell!

Rediff.com16 Apr 2010

While 89 per cent of executives in India said innovation was key to economic growth, in the US, only 72 per cent said innovation was important.

German football fans less aware of FIFA sponsors but will spend more

German football fans less aware of FIFA sponsors but will spend more

Rediff.com7 Jun 2018

National team jerseys made by Adidas are top of fans' shopping lists, followed by German flags, hats, balls, scarves and beer, while branded World Cup products such as watches and bed linen are much less popular, the survey showed.

Ganesh returns with Maleyali Jotheyali

Ganesh returns with Maleyali Jotheyali

Rediff.com10 Dec 2009

The actor is ready with the Kannada film which also stars Anjana Sukhani and Yuvika Choudhary.

What lies ahead for Brand Horlicks?

What lies ahead for Brand Horlicks?

Rediff.com11 Dec 2018

One of the oldest living brands in the country, Horlicks has been innovative in its approach, which helped it survive intense competition

Aamir Khan lands biggest ad deal

Aamir Khan lands biggest ad deal

Rediff.com21 Jan 2010

The actor has inked an endorsement deal with a new Telecom entrant.

Video: FIFA World Cup in Kolkata

Video: FIFA World Cup in Kolkata

Rediff.com15 Jan 2010

The second leg of the FIFA World Cup Trophy Tour by Coca-Cola kicked off in Kolkata on Friday. The star attraction, aside from the Trophy itself, was Germany legend and FIFA World Cup-winning captain Lothar Matthaeus, who led the unveiling at the trophy's first-ever visit to India.

Consumer-oriented firms get a Second Life

Consumer-oriented firms get a Second Life

Rediff.com30 Apr 2009

Amul, non-government organisations reach out to buyers through the virtual world, which is free.

Inside 'Magnetic Maharashtra'

Inside 'Magnetic Maharashtra'

Rediff.com16 Feb 2016

What does Maharashtra have that others don't?

Cricket sponsorship rules stump biggies

Cricket sponsorship rules stump biggies

Rediff.com5 Nov 2009

Traditional heavy spenders on cricket properties Vodafone, car maker Hyundai Motors, Reliance Communications and soft drink major Coca-Cola have decided to stay out of the bidding for the sponsorship of the Indian cricket team with the Board of Control for Cricket in India setting a steep base price to Rs 510 crore for a four-year deal for one of cricket's most coveted sponsorships.

How celebrities make their millions

How celebrities make their millions

Rediff.com4 Jun 2009

An inside look at how some members of the Celebrity 100 made their money this year.

What books do Jeff Bezos, Tim Cook read?

What books do Jeff Bezos, Tim Cook read?

Rediff.com30 Aug 2016

The world's top CEOs highly recommend these books. Have you read them yet?

These stars mean money!

These stars mean money!

Rediff.com6 May 2009

Looking at the top Bollwyood stars who endorsers love.

The loneliness of being a CEO

The loneliness of being a CEO

Rediff.com17 May 2017

Whether they live away from their families or with them, all CEOs struggle with work-life balance, says Shyamal Majumdar.

Google: World's first $100-billion brand

Google: World's first $100-billion brand

Rediff.com30 Apr 2009

Internet search engine giant Google has emerged as the world's number one brand and is also the first one to touch the $100 billion value mark, despite the tough economic environment.According to the fourth annual BrandZ top 100 most valuable global brands ranking, Google is the number one brand with a value of $100 billion and is way ahead of Microsoft which is at the second rank with a value of $76.2 billion.

Partcipate in the national inter-school quiz

Partcipate in the national inter-school quiz

Rediff.com27 Apr 2009

Coca-Cola in India in partnership with Know & Grow with Derek has launched of Limca Book of Records Quiz 2009.

'George Fernandes was a firebrand'

'George Fernandes was a firebrand'

Rediff.com29 Jan 2019

'George Fernandes will always be remembered in history as the man who successfully called the railway strike.'

Malaria Day: Why you shouldn't ignore high fever

Malaria Day: Why you shouldn't ignore high fever

Rediff.com25 Apr 2019

If you have fever over 105 degree Fahrenheit, experience sweating and fatigue, it could be signs of malaria, warns Dr Ajay Aggarwal.

Go back to grandma's kitchen to beat the fat

Go back to grandma's kitchen to beat the fat

Rediff.com3 Jul 2019

Food is genetic medicine, and the kind that your ancestry has eaten for centuries is your best bet.

Chief executives of Wipro, HCL Tech receive UN award

Chief executives of Wipro, HCL Tech receive UN award

Rediff.com7 Mar 2014

The awards were given by the UN's body on women for their work on principles of women's empowerment and helping champion gender equality.

Tendulkar recalls 1998 Sharjah knocks against Aussies

Tendulkar recalls 1998 Sharjah knocks against Aussies

Rediff.com27 Jul 2017

Recalling his glorious exploits in arid Sharjah, especially his famous 'Desert Storm' knock of 143 against Australia to help India romp into the final of a tri-nation ODI event in the late 1990s, cricket icon Sachin Tendulkar on Thursday described how physically tough it was.

Wilkins eyes ad biz in India

Wilkins eyes ad biz in India

Rediff.com7 Apr 2008

Jon Wilkins, founding partner of Naked Communications, which gives communication consultancy to some of the world's biggest companies such as Coca-Cola, Nestle and Nokia, is looking for people to set shop in India. Initially, he wants to work with only three people here, who have an entrepreneurial spirit & an understanding for brand strategy. He is attracted to India for 3 reasons - India is ready for change, ad market here is growing rapidly and new channels are opening up.

Neo to reap Rs 70 crore from India-SA tests

Neo to reap Rs 70 crore from India-SA tests

Rediff.com27 Mar 2008

With Doordarshan opting out of the simultaneous coverage of the India-South Africa three-test match series, sports channel Neo Sports the exclusive telecast rights holder for the series hopes to rake in Rs 70 crore in advertising revenue. Neo Sports has eight on-air sponsors (two co-sponsors and six associate sponsors). Coca-Cola, Airtel, Hero Honda, Pidilite and Asian Paints are putting about Rs 26-28 crore, while the remaining amount will come from spot selling.

Big spenders drop ads on TV channels

Big spenders drop ads on TV channels

Rediff.com16 Oct 2007

Leading TV channels will see a blackout of spot advertising from midnight tonight after Hindustan Unilever, Procter & Gamble, Airtel, Pepsi, Coca-Cola and Reliance Communications, among others, directed their media-buying agencies not to book such advertisements on 16 news and entertainment channels, including NDTV, Network 18, Zee News, Star News, starting October 16.

'Mobile pre-paid cards new rivals for Coke'

'Mobile pre-paid cards new rivals for Coke'

Rediff.com14 Mar 2008

Cola wars are pass, it's things like mobile phone services that are the real competition for Coke products, said Neville Isdell, chairman and chief operating officer of Coca-Cola, the world's largest beverage company. In India, strategy is no longer about competing with global rival PepsiCo or other local soft drink brands. Instead, it's about influencing consumer choice away from such purchases as rock-bottom pre-paid mobile cards to buying a Coke product.

Disclosure norms: SC admits pleas by Pepsi, coke

Disclosure norms: SC admits pleas by Pepsi, coke

Rediff.com11 Mar 2008

The high court, while directing the companies to make 'a complete and full disclosure', had asked them to either declare that soft-drinks did not contain pesticide residues. Challenging th HC order, the two MNCs had moved the apex court in August 2005 on the ground that such a disclosure could not be printed on their bottles without fixation of standards by the central government.

FMCG biggies gear up to 'milk' cash cow

FMCG biggies gear up to 'milk' cash cow

Rediff.com11 Mar 2008

Coca-Cola and PepsiCo have already announced plans to enter the milk-based beverages segment in the country. Reliance Retail, which has entered the diary segment with Dairy Pure, its milk brand, may also expand into niche categories. Industry observers believe that Bharti Retail may also be working its way towards marking an entry into the dairy space.

Delayed monsoon: Cheer for some, bad news for FMCG

Delayed monsoon: Cheer for some, bad news for FMCG

Rediff.com17 May 2016

Sales of refrigerators were higher this year versus last year.

Google homes in on revenues from phones

Google homes in on revenues from phones

Rediff.com14 Feb 2008

Google's comments echo figures released recently by AT&T and O2, which carry the iPhone exclusively in the US and UK respectively.

Indian Aces crowned champions of inaugural IPTL

Indian Aces crowned champions of inaugural IPTL

Rediff.com14 Dec 2014

Novak Djokovic beat Gael Monfils as inaugural champions Micromax Indian Aces signed off their IPTL campaign with a 15-29 defeat against Musafir.com UAE Royals in Dubai on Saturday.

Coke gets TERI clean chit

Coke gets TERI clean chit

Rediff.com14 Jan 2008

Coca Cola has got a clean chit from TERI for eco compliance. Its report said Coke meets with all Indian regulatory requirements.

Nestle, Pepsi, Coke line up Rs 42.75 bn for India

Nestle, Pepsi, Coke line up Rs 42.75 bn for India

Rediff.com13 Oct 2008

Mature markets globally have either become saturated or have slowed down. The emerging markets have therefore become strategically important for these companies. The contribution of Indian operations to the global sales of these multinational behemoths is still small -- 1.5 to 3 per cent -- but this share is bound to grow given the buoyancy in the Indian market.

Nokia brand valued at Euro 35 billion

Nokia brand valued at Euro 35 billion

Rediff.com28 Mar 2008

Valued at Euro 35 billion, Nokia is the world's fifth most valuable brand, after Coca Cola, Microsoft, IBM and General Electric. With annual turnover at 3.6 billion euro, India contributed nearly seven per cent to Nokia's total global revenues of 51 billion euro in 2007. Nokia has invested $ 210 million for setting up a manufacturing facility in Tamil Nadu and the Indian facility is 1 of the best among 9 Nokia factories. It has estimated 100mn new phone subscribers in India.

No more kids in advertisements?

No more kids in advertisements?

Rediff.com25 May 2007

There is also a growing realisation amongst companies that very small children are not able to comprehend communication properly.

Beverage cos to flood market with health drinks

Beverage cos to flood market with health drinks

Rediff.com28 Feb 2008

Health drinks such as Ribena, Lucozade and X-35 Body fuel may soon become the household names, as PepsiCo, Coca-Cola, Amul and GlaxoSmithkline are planning to introduce these drinks.

Left is right out of the reform picture

Left is right out of the reform picture

Rediff.com10 Jul 2008

The ideological distance between people like him and the Left parties that espouse his cause is wider than the circumference of the earth.

Games that brands play

Games that brands play

Rediff.com19 Feb 2008

Advertisers across product categories are using advergaming to push their brands