First it was called content-led commerce. Then it came to be known as influencer-led commerce. And its latest iteration is creator economy. This evolution of the terminology for online personas impacting buying decisions -- through blogs, memes, bite-sized videos, and podcasts -- has happened over the past five to seven years.
The countdown to Lakme Fashion Week Winter/Festive 2019 has begun.
Can you say no when the Deol boys and Shreyas call?
South Africa captain Faf du Plessis says his side is determined to enjoy their final week at the World Cup - and that started with a nine-wicket victory over Sri Lanka at The Riverside. They now have a week until their final match - against Australia - at Old Trafford but are keen to ensure they bow out on a high.
Behind this never-say-die attitude of the BJP is probably the calculation of the Roman emperors that if bread is scarce, give the people circus, observes Amulya Ganguli.
It was also the hottest accessory on the ramp.
The India caption is not ready to give up!
Archis Mohan & Satyavrat Mishra take a look at the silent strategists in the two rival alliances
Tomar discussed with Singh 'all possible options' to find a 'middle path' to resolve the crisis, sources added. Singh, who served as agriculture minister in the erstwhile Atal Bihari Vajpayee cabinet, has emerged as a key troubleshooter and is working mostly behind the scenes on this issue.
Katrina Kaif is set to walk the ramp for designer Manish Malhotra who will open Lakme Fashion Week's Winter/Festive 2019 season.
'TMC was calling me, AAP was also calling me.' 'But my supporters helped me realise that the people of Goa are backing the Congress this time to defeat the BJP.'
EPS' real test will commence with a decision whether or not to patch up with OPS and on what terms -- and then, to decide whether or not to have the BJP for an electoral ally, come 2024, observes N Sathiya Moorthy.
You'll be surprised to know what it is.
She is criticising what is perceived to be KCR's strongest point -- welfare -- by charging the government with corruption.
'He listens to you and he will do exactly what you tell him to do.'
Still very much in the play-offs race after registering their fourth victory on the trot, Kings XI Punjab skipper K L Rahul said his side has at last made winning a habit after a slow start in the ongoing Indian Premier League.
'Without a word of a lie, I promise you, I called (coach) Justin Langer a few months ago and said, 'Don't worry about Davey, he'll be man-of-the-tournament'.'
A glimpse of the behind-the-scenes action.
"We want to make it clear that we have no relations (with LJP), and we do not like this politics of spreading confusion," BJP leader and Union minister Prakash Javadekar said.
The series, Behind the Scenes: Oprah's 25th Season, will give Oprah Winfrey Show fans a behind-the-scenes look at the final season.
The protests brought home the fact that the Sri Lankan public is in no mood for halfway measures, as voices against Rajapaksa 'family rule' and 'securitisation' of the civilian administration began sidestepping the more critical economic crisis, affecting the nation and afflicting the individual, observes Sri Lanka watcher N Sathiya Moorthy.
14-year-old Vinisha Umashankar has been creating a buzz with her solar-powered ironing cart. The youngest finalist of the Duke of Cambridge's The Earthshot Prize 2021, she is a shining example of why one is never too young to help the environment.
Barring stray references such as the 'dual control' of banks and shifting the goalposts during demonetisation, he is not in a fault-finding mode with the government, notes Tamal Bandyopadhyay.
The ever-reliable Mohammed Shami has bowled with a lot more 'clarity of mind' in the ongoing IPL, which has helped him deliver near-perfect performances this season, said Kings XI Punjab skipper KL Rahul.
Harper Bazaar US's digital cover star Irina Shayk gets candid about her personal choices and talks about self love.
Take the poll and tell us what you think.
Pakistan will buy sugar and cotton from India, newly appointed Finance Minister Hammad Azhar announced on Wednesday, lifting a ban on their import from the neighbouring country imposed in the wake of heightened tension over Kashmir in 2019. The decision was taken at the meeting of the economic coordination committee (ECC), which was chaired by Finance Minister Azhar.
'His revelation about what went on behind the scenes make it abundantly clear that the BJP must have indulged in similar tactics in Goa, Manipur and Meghalaya where it formed a government even though it did not have a majority,' says Amulya Ganguli.
Like China, India too should connect the dots and move ahead with a long-term perspective in Afghanistan, advises Ambassador M K Bhadrakumar.
Ishant Sharma joined his pace partner Mohammed Shami in responding to those who have been critical of Bumrah's barren run that started during the ODI leg of the New Zealand tour.
'If you don't have children, that's also a problem.' 'There's no right way to live because everybody has an opinion about your personal life, and how you should live.' 'You have to listen to them, unless you can pick a fight with everyone.'
Inside the shoot that took the lovers to London.
'The players all appreciate -- we all appreciate -- the fact that despite the pandemic and the restrictions, because of all of this protocol that has been put in place, the IPL season is still happening.'
'Please do not threaten us with street violence.' 'Do you have some humanity left in you?'
England pacer Mark Wood says he is working on developing a slow yorker that could be handy at the T20 World Cup on Indian pitches later this year.
Kevin Pietersen proposed a 'condensed' league behind closed doors for one of cricket's biggest money-spinners, adding the fans shouldn't be risked. The IPL is important not just for players and franchises, but also for the people working behind the scenes, and this was not lost on Pietersen.
General Bajwa, unlike many of his predecessors, believes the Pakistan army's long-term interests lie in reducing tensions with India, reports Ajai Shukla.
With 10 million followers on Instagram, the newly-minted mother is the toast of the fashion world.
We asked you Dear Readers for your memories, photographs and videos of your meeting with M S Dhoni.