Info Edge (India) reported good Q2FY24 results with hiring across other segments helping offset weak IT performance. The revenue increased 11.5 per cent year-on-year (Y-o-Y) to Rs 593 crore, (up 1.5 per cent quarter-on-quarter or Q-o-Q). The earnings before interest, taxes, depreciation, and amortization (Ebitda) margin was excellent at 40.7 per cent, up 200 basis points year-on-year (Y-o-Y).
India's mutual fund (MF) industry had barely any retail footprint when it completed 50 years in 2013. MFs had Rs 7 trillion in assets under management (AUM) in March 2013, of which around Rs 5 trillion was in institution-focused debt funds. By comparison, bank deposits in the country stood at Rs 67.5 trillion around the same time.
'The list of things to be done or added or removed will keep growing and it will be a while before the emerging models settle down into lasting structures,' predicts Umesh Shrikhande, CEO, Taproot Dentsu.
The government on Friday made it mandatory for social media influencers to disclose their "material" interest in endorsing products and services and violations can attract strict legal action, including ban on endorsements. The regulations are part of continuing efforts to curb misleading advertisements as well protect the interests of consumers amid the expanding social influencer market which is projected to be worth around Rs 2,800 crore by 2025. The new guidelines named 'Endorsement Know Hows -- for celebrities, influencers and virtual media influencers (Avatar or computer generated character) on social media platforms' has been issued by the Department of Consumers Affairs.
There is no plan to direct over the top (OTT) communications players who generate large amounts of traffic to give a 'fair and proportionate' share of their revenues to telecom network operators, the communications ministry has said. A senior official allayed any such apprehension by saying: "We have no proposal of this kind or anything like this which we are working on. "There is no fresh reference on this matter to the regulator (Trai)," he said. The ministry's view is significant as telecom network operators have been escalating this issue since July when Trai issued a consultation paper called 'Regulatory Mechanism Over OTT Communication Services and Selective Banning of OTT Services'.
Cultivate a thirst for knowledge, explore online courses, attend workshops and network with peers. Embrace opportunities to learn new skills and stay updated about industry trends to remain relevant and future-proof your career, advises Manu Saigal, director-general, staffing, Adecco India.
As the Men in Blue flew home to a hero's welcome in Mumbai, advertisers are betting over Rs 250 crore in the next 90 days on cricket TV broadcasts -- a hefty 16 per cent of average advertising spends in the festival season.
Tribunal ruling in I-T's favour may open floodgates to claims against other MNCs.
The Bombay high court on Monday asked three Jain religious charitable trusts and a city resident practising Jainism why they were seeking to encroach on the rights of others by appealing for restrictions or ban on advertisements for meat and meat products in print and electronic media.
Newly-elected Board of Control for Cricket in India president Anurag Thakur, on Sunday, said the Board will advertise for the post of the coach of the Indian team.
rediffGURU Dev Ashish answers your personal finance and mutual fund queries.
...close to the 2024 general election. The BJP calling the Congress 'seasonal Hindu' is as laughable as the saffron party sparing itself the title of 'seasonal extreme Hindu.'
How else should one describe its election campaigns of the past years?
It was typically obsessive religion and personality cult with economic development for fig leaf, asserts Shyam G Menon.
The ad, which draws a link between the character Kachra with 'kachra', the Hindi word for garbage, was aired on World Environment Day on June 5.
A young couple sharing a laugh - in the living room over a Polish joke book, on the beach, in the rain - with the tagline, "Made for each other", hung from billboards at prominent street corners from the 1960s to the 1990s. It was a campaign for one of the largest selling cigarette brands in India, Wills (Navy Cut) from the ITC stable, that resonated with a generation of smokers and non-smokers alike till the curtains came down on tobacco advertising in 2004. As we prepare to welcome 2024, ITC has metamorphosed from a tobacco giant into a conglomerate straddling multiple large-sized businesses. In the mind space of Gen Z or millennials, the company represents a gamut of branded products - from frozen food (ITC Master Chef), noodles (YiPPee!), and cookies (Sunfeast) to snacks (Bingo!) and notebooks (Classmate), and so on and so forth.
'We will continue to build new engines of growth in terms of innovations, enter newer categories, and look at newer propositions.'
The ministry said the advisory has been issued in larger public interest and comes in the light of instances of a number of advertisements of online betting websites/platforms appearing in print, electronic, social and online media.
The expenditure was incurred by the government through the Central Bureau of Communication, Thakur said.
Casual advertisers that bought spots for India's matches are certain to pull out, delivering a blow of Rs 125-150 crore (Rs 1.25-1.5 billion) to Sony Entertainment Television, the official broadcaster.
The National Medical Commission in the Professional Conduct Regulations also bar doctors from endorsing any drug brand, medicine or equipment, or advertise them.
The force "never faced any problem with regard to participation of candidates due to language problems," the spokesperson said.
'You could be the king but watch the queen'.
Given the reality of the disparity and the enormous shift over the last 50 years, this can be done without an open and frank conversation with the people, something that has not begun and, knowing the style of our leader, is not expected to begin, asserts Aakar Patel.
Among the many pearls of wisdom he bequeathed me, this one is probably the most precious: If you don't enjoy what you have created, how will anyone else? Manish Jhaveri remembers the legendary adman Sylvester daCunha.
Fidelity is as rare an attribute in advertising, as it is in the case of jobs.
E-commerce player Meesho, backed by marquee investors like SoftBank Group and Meta Platforms, will look at an initial public offering (IPO) only in 2025, and till then, its focus will be on generating profits after tax and not just on being Ebitda (earnings before interest, tax, depreciation and amortisation)-positive, top sources in the company told Business Standard in New Delhi. In a clear shift of strategy, the company, which has reduced its cash burn by 85 per cent, is now looking to trim its annual revenue growth target to 40 per cent from the 100-plus per cent earlier. The sources, however, said even this level of growth was far higher than that of most e-commerce companies.
Saris and ethnic stuff are her forte.
The government is planning new regulations that may impose penalties on both the creator and the platform hosting deepfakes, as it looks to clamp down on what IT and Telecom Minister Ashwini Vaishaw described as "a threat to democracy".
'This concept is basically to make it easier and accessible to the people, especially the younger generation who are worried about hassles of wearing a saree.'
'Devika is a people's person, who simply loves what she does. This reflects in her work; the insights she brings to the table and the way she interacts with people and clients. She has the demeanour of a good captain. Her success is well-deserved.'
Prima facie, the advertisement video being circulated on social media seems morphed, Mishra told reporters in Bhopal on Sunday.
Using apps allows AdNear to optimise the number of ad impressions but the push towards stricter privacy norms could pose a challenge.
The government is planning to collaborate with industry stakeholders, including influencer marketing companies, to prepare and promote guidelines to help them understand the rules better and improve compliance. During a discussion with influencers, content creators, and their agencies on the recently released guidelines for celebrities, influencers, and virtual influencers on social media platforms, Rohit Kumar Singh, consumer affairs secretary, suggested forming a self-regulatory organisation for influencer marketing companies and the development of a creator or influencer recognition programme in collaboration with the industry.
Anil Agarwal-led Vedanta's Sterlite Copper on Monday came out with an advertisement inviting expression of interest (EoI) for carrying out plant "restart activities" at its Thoothukudi unit in Tamil Nadu, that got closed more than five years ago following an order issued by the Tamil Nadu Pollution Control Board (TNPCB). The EoI for restart comes when the company is still awaiting the final judgement on the issue, and the court has only allowed it to do maintenance work. "We have initiated the upkeep and maintenance activities at the plant as allowed by the Supreme Court vide its order dated May 4, 2023, in coordination with the district authorities.