News for '-smirnoff'

The Delicious Dessert India Forgot

The Delicious Dessert India Forgot

Rediff.com4 days ago

Cook up one of the most elegant desserts of France at home -- it's a cinch to make.

Will RCB have a new owner ahead of IPL 2026?

Will RCB have a new owner ahead of IPL 2026?

Rediff.com5 Nov 2025

Diageo's India arm will begin a strategic review of its investment in a unit which owns the IPL team Royal Challengers Bengaluru, the spirits maker said on Wednesday.

'Diageo India focuses on value rather than volume'

'Diageo India focuses on value rather than volume'

Rediff.com26 Jan 2024

'Our approach has been to work with consumers and help them drink better, not more.'

And now mobile pubs...

And now mobile pubs...

Rediff.com20 Feb 2007

Smirnoff known to provide its consumers around the world the most memorable and unique nights out is hoping its latest clubbing experience will leave Mumbaikars spell-bound.

Diageo to hardsell core brands in India

Diageo to hardsell core brands in India

Rediff.com31 Mar 2008

Targets women with new offerings such as Baileys cream liqueur and Nilaya. Liquor maker Diageo India is planning a big marketing push for its core brands such as Johnnie Walker, Smirnoff and newer offerings in India such as Baileys and Nilaya. Both Johnnie Walker and Smirnoff have nearly 90 per cent share in the premium segment of the scotch and vodka market.

Monsoon recipe: How to make masala tea martini

Monsoon recipe: How to make masala tea martini

Rediff.com23 Jul 2019

Avinash Kumar, Executive Chef, Novotel Imagica Khopoli shares his specially curated cocktails and martinis for the monsoon.

It's a very, very tough world out there: Tulip Joshi

It's a very, very tough world out there: Tulip Joshi

Rediff.com3 Dec 2013

'Gratitude can help you keep fit and look great,' Tulip Joshi, who is making waves with her 'Pocket mein TV' ad for Tata Sky Mobile, tells Rediff.com's Prasanna D Zore.

Diageo-Pernod Ricard slugfest reaches India

Diageo-Pernod Ricard slugfest reaches India

Rediff.com28 Nov 2012

The acquisition of United Spirits will arm Diageo with a formidable mass-market portfolio, but consumers are up-trading rapidly.

Spirits up: Vodka overtakes Scotch in UK

Spirits up: Vodka overtakes Scotch in UK

Rediff.com13 Jun 2008

The popular Russian drink has become the country's number 1 drop of hard liquor, with trendy tipples like Absolut and Smirnoff overtaking traditional-blended whiskies such as Bell's, Teacher's and Famous Grouse. According to trade journal Off Licence News, vodka sales were up by 11 per cent to 747 million pounds in the year to April as compared to blended Scotch which rose by just one per cent to 742 million pounds.

Diageo set to re-enter IMFL mart

Diageo set to re-enter IMFL mart

Rediff.com7 Aug 2006

Diageo plans India spread as UB goes global

Diageo plans India spread as UB goes global

Rediff.com28 Jun 2007

The world's largest spirits company Diageo is upping its play in India, even as the home-grown UB Group sets out to conquer mature global markets.

Diageo to buy Mallya's remaining 50% stake in African firm

Diageo to buy Mallya's remaining 50% stake in African firm

Rediff.com2 Apr 2015

Diageo on Thursday took full control of South African beer maker United National Breweries.

Diageo, United Spirits chart 14 power brands' strategy

Diageo, United Spirits chart 14 power brands' strategy

Rediff.com8 Sep 2014

According to various senior UB Group officials, the strategy of 14 power brands' focus is expected to be rolled out soon.

Mallya finds a needed backer in Diageo

Mallya finds a needed backer in Diageo

Rediff.com18 Aug 2014

Diageo, which recently coughed up a total of Rs 18,000 crore (Rs 180 billion) to take majority control of USL, seems to have a lot of faith in him.

Top-level rejig at Diageo management

Top-level rejig at Diageo management

Rediff.com30 Jul 2014

Diageo Western Europe President John Kennedy would will take responsibility for Russia, Eastern Europe and Turkey as President, Diageo Europe.

Meet Britain's youngest MP since 1667!

Meet Britain's youngest MP since 1667!

Rediff.com8 May 2015

Black will be the youngest MP since 13-year-old Christopher Monckton won in 1667 when she takes her seat at Westminster later this month.

Formula One under pressure end alcohol sponsorship

Formula One under pressure end alcohol sponsorship

Rediff.com22 May 2015

Formula One was accused of sending out a mixed message on alcohol at the Monaco Grand Prix on Friday by giving extensive publicity to drinks brands while campaigning for road safety.

Diageo buys fresh 26% in USL for Rs 11,449 crore, gains control

Diageo buys fresh 26% in USL for Rs 11,449 crore, gains control

Rediff.com2 Jul 2014

UK-based Diageo paid Rs 3,030 for a share of United Spirits Ltd, more than double of Rs 1,440 it offered in the previous bid last year.

Sebi clears Diageo's Rs 114.48 bln open offer for USL

Sebi clears Diageo's Rs 114.48 bln open offer for USL

Rediff.com26 May 2014

Sebi issued final observations, necessary for the offer and the deal as a whole to go through, on May 21.

Diageo wins $ 135 mn claim against Mallya in UK court

Diageo wins $ 135 mn claim against Mallya in UK court

Rediff.com24 May 2019

At the heart of Friday's case lay an ICICI Bank loan owed by Mallya's Watson and CASL, for which Diageo stepped in as a backstop so that it could be refinanced by Standard Chartered Bank.

Diageo's executive panel to take stock of USL integration

Diageo's executive panel to take stock of USL integration

Rediff.com24 Aug 2014

United Spirits had earlier forked out a loan of as much as Rs 1,350 crore to UB Holdings.

Diageo gets down to cleaning up USL

Diageo gets down to cleaning up USL

Rediff.com10 Jan 2014

Diageo, the world's largest distiller, has been focusing on compliance at United Spirits Ltd (USL) after its acquisition of a controlling stake in India's largest spirits maker.

Diageo stirs USL in bid to shake Indian market

Diageo stirs USL in bid to shake Indian market

Rediff.com1 Oct 2013

Soon after acquiring strategic management control of Vijay Mallya's crown jewel, United Spirits, Diageo has swung into action, making up for years of lost time in trying to figure out the Indian market.