"Our artificial intelligence tells us what people are buying at that point, what is in fashion; on the other hand, we have a fair idea of the material available. It gives us a sense of what we should be putting across in the market and we can put them across really quickly," Ananth Narayanan, CEO, Myntra, tells Alokananda Chakraborty.
The development comes amid Japan's SoftBank booking an investment loss of 39.28 billion yen (USD 350 million) on its investments in India, including those in Ola and e-commerce company Snapdeal.
Here's your weekly digest of the craziest and funniest stories from around the world
Jitin Gulati who walked the ramp for designer Anita Dongre for the first time shares his fitness secrets and tells Sonil Dedhia why he prefers to sweat it outdoors than indoors.
Oprah looked elegant, draped in a Sabyasachi Mukherjee sari, as she graced the cover of Elle's 22nd anniversary edition.
As far as people like Kamala Harris are concerned, it's okay to share a culture, but wrong to play domestic Indian politics during American elections,' notes Vir Sanghvi.
Top chefs are sharing comfort food recipes to turn their followers into cooks.
Sourdough is not only a type of bread, but also a technique.
Early Cricket Club chairman Gary Shacklady, himself a vegan, realised that many of the meals, especially at away grounds, were inaccessible to many of the players. This included the team's Hindu and Muslim players, who do not eat beef and pork for religious reasons.
Chef Aditi Handa, who is deeply invested in baking, makes the most delicious sourdough.
Take a 15-minute break from whatever it is that you're doing and listen to your favourite song.
Jitender Soni gives us a glimpse into the fascinating city.
Vinod Kumar from New Delhi shares his incredible weight loss story.
Think you know all the Oscar answers? Take our quiz and find out!
Don't believe us? Take a look for yourself:
Model and supermom Alecia Raut is rocking on the ramp this season of Lakme Fashion Week.
It is advisable to stick to mid-caps with sustainable financial metrics rather than those offering the promise of faster growth.
Busking is traditionally defined as the act of putting up a street performance for voluntary donations.
According to a survey on Hotels.com, a lot of travellers across the globe prefer Indian food. Read on for more fascinating titbits about the way the world eats.
Declining interest rates, a near-normal monsoon leading to higher rural incomes and pay hikes for central government employees are key triggers, says Dev Chatterjee.
David Beckham' rush back from the royal wedding to play for LA Galaxy in Dallas ended in a soggy defeat on Sunday with his team falling to a 2-1 loss at Pizza Hut Park.
Nayantara Patel lists four hotels to visit for the fabulous food they serve.
Air India's employees should not consider their company any different from other firms that allow only authorised personnel to speak to the media, says Kanika Datta.
The MealSnap app was developed by DailyBurn, a fitness social network that has created several other fitness and diet-related iPhone applications.
How would you react if the oranges and other items at your neighbourhood grocery store were smiling at you? If you want to find out, head to British artist Lucy Sparrow's recent art installment at the Standard, Downtown Los Angeles and check out the adorable results.
'Till the foreseeable future, our evenings are chock-a-block with nuptial festivities and merrymaking,' sighs Kishore Singh.
A look at Tamil films which earned critical acclaim and also commercial success!
McDonald's problems couldn't have surfaced at a worse time. Cut-throat competition, rapid expansion and a slowdown in consumer spending in the wake of demonetisation have seriously dented the overall quick-service restaurant business.
Build something that customers love. And then sit back to enjoy it.
The youth have to turn into entrepreneurs if India's massive demographic dividend is to be taken advantage of: Smriti Irani.
Yum has over 70 KFCs and 160 Pizza Hut units in India. It recently opened its first Taco Bell outlet in March.
'When I was leaving, my daughter gave me her extra suitcase and a hug and said: "This was so much fun, we must do it again".' 'When I reminded her that I'd hardly seen her at all during her vacation, she said, "But what's the point of that when we see each other every day at home?"' says Kishore Singh.
Using the Mumbaikar application, both residents of the city and visitors can find out restaurants, events, the nearest 24-hour pharmacy or a pizza place based on where they are located.
Bollywood's stars party hard. We bring you the pictures.
Eating fast food not only raises your risk of putting on weight, but it can make you impatient too, even when you aren't short of time, says a new study.
Diwali is over and it's time for a detox diet before the festive season gluttony begins again! Share with us your healthy food recipes!
Rima Fakih, who was crowned Miss Michigan, has become the first Arab-American woman to win the Miss USA pageant. The 24-year-old, from Dearborn, Michigan beat out 50 other contestants, including runner-up Miss Oklahoma, for the grand prize on May 16.She was asked on stage how she felt about winning the coveted crown.Fakih, the daughter of Lebanese immigrants, is the first Arab-American ever to participate in the 59-year-old Miss USA pageant.
Himanshu Sehgal is traveling across India, armed with a plate and a camera.
Low immunity food items and diminishing proportions of turmeric in daily consumption
The film is a compilation of three different stories.
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