The online strategy cuts down on marketing and distribution costs, allowing Xiaomi to sell feature-rich phones at low prices.
Xiaomi, which sells its phones exclusively through e-commerce website Flipkart.com in India, is looking to find a foothold in a market that has at least 80 different phone companies fighting it out for market share.
The handset delivers on build quality, battery, design, ergonomics and a pretty decent display. The camera performance is not exactly ground breaking, but the price tag covers up for that slight blip, says Himanshu Juneja
The company is also looking to invest in Indian start-ups.
Priced at Rs 13,999, the it comes with Qualcomm Snapdragon 800 processor and 2GB RAM.
Handset maker Xiaomi will set up a research and development unit in Bangalore, its first such facility outside of China, as it looks to beef up presence in the booming Indian smartphone market.
Chinese handset maker Xiaomi is expected to launch its latest 4G device Mi4 in the country later this month as it looks to strengthen its position in the booming Indian smartphone market.
Xiaomi Mi 4i is attractive but camera quality could have been better.
Himanshu Juneja takes a closer look to find out what the phablet from Xiaomi is all about.
The Mi Max 2 has a bit of many things, but fails to show perfection in any one department.
Manu Kumar Jain, India head, Xiaomi, tells Sangeeta Tanwar how the Chinese smartphone maker won over the Indian market.
Xiaomi, Lenovo and Micromax have launched low cost phones to attract consumers at large scale.
Chinese smartphone maker Xiaomi Inc has tied up with Taiwan's Foxconn to start assembling phones in India.
Priced at Rs 14,999, Xiaomi's Mi Max is hard to ignore.
Manu Kumar Jain, vice-president, Xiaomi, and managing director, Xiaomi India, shares his thoughts with Arnab Dutta on how the firm has put India on the forefront.
Xiaomi easily broke their record from the same event last year.
It has 18.9 per cent share of the market, down from 22.6 per cent for the third quarter of 2018 while Xiaomi has 27.1 per cent share.
The Xiaomi Mi4 has a 5-inch IPS display and is powered by a 2.5 GHz quad-core Snapdragon 801 processor and has 3GB RAM.
It's a good deal for those looking for stock Android experience without compromising.
The Redmi 3S boasts of a fantastic built quality, brilliant battery back up, and a pretty good display
A few critical shortcomings and a possible pricing blunder on the 64 GB (Rs 23,999) capacity model might just take the wind out of the sales of Xiaomi's latest offering.
At Rs 24,999, the Xiaomi Mi 5 has a lot going as a flagship.
As Chinese gadget-maker Xiaomi, the world's third largest smartphone seller after Apple and Samsung, turns five today, it will seek to intensify its India push. But there are miles to go before it can claim true success in India, as a harrowing experience of one of its smartphone users suggests.
Khalid Anzar lists the pros and cons.
Despite the robust growth in this country, Apple's India share in its overall global sales remained modest -- constituting 1.5 per cent of its overall turnover of $389 billion in FY23.
As competition for the smartphones market hots up, new players are making waves.
Dubbed as the 'fastest' smartphone in the world, Xiaomi has left no stone unturned to launch Mi 4, the successor to Mi 3 next year. But how is the Mi 4 different from Mi 3? Can these two along with a bouquet of smartphones launched by the Chinese company help it cross the 100 million mark next year?
The company may offer phones at around Rs 20,000, less than half the starting price of Apple handsets.
This one's a flagship smartphone with no real competition.
The strategy of selling the phone will remain the same.
The stock of Dixon Technologies (India), the country's largest listed electronic manufacturing services (EMS) player, was up 6 per cent in 10 trading sessions, boosting the gains over the last three months to 21 per cent. The gains came following reports that Dixon will produce laptops in India in partnership with US and Chinese firms under the production-linked investment (PLI) scheme. It recently signed an agreement to make smartphones for Xiaomi India.
With minimal advertising and superb viral trends the company has created a buzz like no other and Redmi 1s is definitely worth the wait.
The way video is being watched and monetised is changing. This is the first thing that stands out as the penetration of smart TVs continues to rise.
The struggling smartphone maker has been slashing prices of its handsets in India -- Z30, Z10, Q5, 9320 and 9720 -- to drive sales due to competition from Android, iOS and Nokia's Windows Phone, which have been offering devices at affordable prices.
That makes it the best phone in Indian market for the price it's offered.
iPhone maker Apple led India market with highest revenue in 2023 for the first time while Samsung topped the chart in terms of sales volume, market research firm Counterpoint Research said on Wednesday. While India's smartphone shipments remained flat in 2023 at 152 million units, Samsung and Chinese mobile phone makers Vivo and Oppo were able to grow their shares, according to Counterpoint's Monthly India Smartphone Tracker report. "Apple's focus on India is also aiding the trend, with the brand surpassing the 10-million-unit mark in shipments and capturing the top position in revenue in a calendar year for the first time, propelled by robust demand for both its latest and older iPhones.
Shipments of 5G smartphones spurted by 74 per cent in 2022 even as overall mobile phone shipments declined by 8 per cent in the year, CyberMedia Research said on Tuesday. According to the CyberMedia Research (CMR) report, Xiaomi led the overall smartphone market with a 21 per cent market share while Samsung led in the shipment of 5G smartphones with a 23 per cent market share. Driven by a resilient consumer appetite to switch and upgrade, the premium smartphone market continued to gain traction, the report said.
Similar discounts compared to online led to a spike in demand for offline, where customers can get a more personal and hands-on product experience.
Smart devices maker Samsung continued to lead the smartphone market in the country for the fourth consecutive quarter in July-September with a 17.2 per cent market share, market research firm Counterpoint said on Wednesday. Shipments of iPhone maker Apple crossed 2.5 million units in the reported quarter thereby registering an all-time high in a quarter, according to the Counterpoint's Monthly India Smartphone Tracker report. "Samsung maintained its leading position for the fourth consecutive quarter with a 17.2 per cent share driven by the success of its A and M series.
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