Like Mr Trump, says Kanika Datta, politics tempts many businessmen.
Gimmicks such as appointing high-profile brand ambassadors like Sachin Tendulkar will not work.
The ban on liquor advertising is an example of policy hypocrisy at play.
The prime minister had openly said the retail sector should be open to competition, domestic and foreign.
The list of corporations publishing biographies has lengthened steadily as companies have realised the effectiveness of story telling as a brand building tool. Kanika Datta investigates the rising trend.
Mr Trump's endorsement is a compelling reason Indians waiting for the Turnaround that is Just Around the Corner shouldn't take him too seriously.
For all the controversy, the concept of prominent First Children is not novel in democracies. So why is Donald Trump's daughter different and discomfiting?
The rise in India's relative attractions lie in the precipitous decline in safety of the more popular destinations, notes Kanika Datta.
Kanika Datta visits the Cu Chi military tunnels -- a testimony to a plucky little country's 30-year war of resistance against, first, French colonisers and, then, the US.
Modi's minimum government, maximum governance will go a long way?
India's still male-dominated corporate environment wittingly and unwittingly contrives to put women employees on the back foot.
Does Mrs Donald Trump realise that her immediate predecessor, Michelle Obama, is not the only hard act to follow, wonders Kanika Datta.
Though the incoming First Lady of the US is a former model who has retained all the glamour of the ramp, there is a curious radio silence on the subject of who's offering their sartorial services for her time at the White House, notes Kanika Datta.
Kanika Datta explains why the Modi sarkar is gunning for non-profit organisations
The contraction in M&A activity in India contrasts sharply with the upbeat global picture, much of it led by a reviving US economy.
Delivering good governance is one thing and influencing culture is quite another, and this is where apprehensions about Manohar Lal Khattar arise, says Kanika Datta
It epitomises a significant opportunity lost, just when the state was beginning to shed three decades of leftist inhibitions in favour of economic reform.
If doing business in India is a problem for even the richest, most educated scion of a business house, it is unlikely to be a breeze for the average rural Indian woman.
Ms Banerjee's triumphal declaration of having attracted investments worth Rs 2.43 lakh crore at the summit, are numbers that no one but she and the enigmatic state finance minister Amit Mitra believe, points out Kanika Datta.
The trouble is largest FDI projects in India have had a tragic history.
Indian business has many legitimate grievances against the political class for not delivering an optimal business environment.
Indian business, on quite a different trajectory from its global counterpart, remains relatively insulated from any kind of backlash.
Corporate Affairs Minister Sachin Pilot intoned, "Recent incidents will certainly dampen business confidence and investment sentiment, both domestic and foreign; and perhaps also negatively affect decision making by bureaucrats and policy makers."
The lawmakers seem as uninterested as those who use the railways.
If Mr Rajan's citizenship is considered relevant for heading an organisation that issues sovereign currency, should the provenance of a participant in a critical function of a sovereign democracy not count as well?
Hein Kiessling has the kind of access in Pakistan that journalists (and spies) would die for, says Kanika Datta.
One of Indian TV's most famous faces tells Kanika Datta why and how she hopes to reinvent herself in the uncharted territories of multimedia and think tanks
A glance back at some important events that occurred in 2018.
'People on both sides of the Hindutva debate need to read and understand the texts first,' Bibek Debroy, translator of the unabridged Mahabharata, tells Kanika Datta as he gets started on a similar project for the Ramayana.
'Even apart from the Bengal famine, there was a great deal more bloodshed and deceit than I was prepared for.' 'Almost every one of the acquisitions was won by extreme extortionate methods and what came out was that these relatively honest officers found themselves doing very dishonest things.'