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Bollywood, the new political battleground?

A string of episodes including the latest removal of Aamir Khan as brand ambassador of the Incredible India campaign point in this direction, say experts. Viveat Susan Pinto reports If it wasn't......

Indian-mithai-meets-Halloween-candy evening

From playing Hanuman -- when I was in the sixth grade -- in a modern version of the Ramayana for a cultural night titled Diwali Dhamaka, held at my apartment complex in India, to organising......

Will sports drinks survive in India?

A child throws a tantrum in a Delhi supermarket. He is pointing towards a bottle of sports drink, Gatorade. Another little boy apes him. The stubborn kids attract a few impulse buyers to the sports......

Pepsi launches sports drink

Pepsi is testing waters for sports drinks in India with the launch of 'Gatorade' and said it would start manufacturing the product in India when sales register high growth."The evolved needs of......

Pepsi sports drink Gatorade to hit shelves

Gatorade, the $2-billion sports drink from Pepsi Foods, will hit the shelves by September-end despite the fact that month marks the beginning of an off-season for bottled beverages.The launch,......

Pepsi to bring Gatorade to India

PepsiCo India is all set to launch its best-selling brand, Gatorade, an energy drink with global sales of over $1 billion, in the country soon. "We are trying our best to bring Gatorade during the......

Three Indian biz women among the world's most powerful

Indra Nooyi Chairman and CEO, Pepsi Co Pepsi Co's 56-year-old Indian-origin CEO Indra Nooyi is terming as the 'superstar CEO'. Forbes said Nooyi last year returned $5.6 billion to......

Meet Nargis Fakhri's husband in Rockstar

31-year-old Brazilian model Moufid Aziz is gearing up for his first film's release. He will be seen in Ranbir Kapoor-starrer Rockstar in a vital role -- he plays Nargis Fakhri's husband in the......

Patiala House: Bend it like Akshay!

Sukanya Verma reviews Patiala House.Post YOUR reviews here!Some things never change. One of them is our obsession with drama.Even today the minute the besiegedhero's displeased father, mother, wife......

Grocery store chain must pay $8.9 million to basketball star Jordan

Michael Jordan. Photograph: Jordan Brand via Getty Images A jury awarded retired basketball player Michael Jordan $8.9 million in his lawsuit against a grocery store chain that used his name in a......

Golfer Woods and girlfriend Vonn announce split

Tiger Woods kisses his girlfriend Lindsey Vonn. Photograph: Chris Keane/Reuters Pro golfer Tiger Woods and US Olympic skier Lindsey Vonn have broken up after a nearly three-year relationship, the......

Woods can get his life back on track: Obama

US President Barack Obama has revealed that he believes ace golfer Tiger Woods can "absolutely" be rehabilitated.The president said he strongly believed "that anybody can look within themselves,......

Woods scandal cost shareholders up to $12 billion

The sex scandal that engulfed Tiger Woods may have cost shareholders of companies endorsed by the world's No. 1 golfer up to $12 billion (7.5 billion pounds) in losses, according to a study by two......

Prabhakar wants to be India's bowling coach

If India hopes to maintain its No 1 rankingin Test cricket and climb the ladder in ODIs, it is imperative that it improves its bench-strength, says former India all-rounder Manoj Prabhakar.He is of......
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PepsiCo's drinks, snacks boost sales in North America

The maker of Gatorade sports drinks and Mountain Dew soda said sales volume for both snacks and drinks rose 2 percent for its flagship region,... ...

http://www.moneycontrol.com/news/world-news/pepsicos-drinks-snacks-boost-salesnorth-america_7547661.html
AB InBev's Pedro Aidar

AB InBev's president for India and South Asia, Pedro Aidar, on making Budweiser a viable business in India, and leveraging the SABMiller merger for... ...

http://www.livemint.com/Companies/qx908zqNgLWcA2oZIrs4cM/Bira-did-reach-out-to-AB-InBev-for-funding-Pedro-Aidar.html
Mspark Names LaNard Stradford Plant Manager in Indianapolis

From the Wires Sep. 14, 2016 11:39 AM HELENA, AL--(Marketwired - September 14, 2016) - Mspark , a results-oriented print and digital media... ...

http://in.sys-con.com/node/3912368
High Performance Beverage Co. Confirms Meeting With Walmart for Distribution in Mexico, Talks to Include Potential Sales in Sam's Clubs in U.S.

From the Wires Sep. 14, 2016 07:30 AM CAVE CREEK, AZ -- (Marketwired) -- 09/14/16 -- High Performance Beverage Co. (OTC PINK: TBEV) (the... ...

http://in.sys-con.com/node/3911844
How some are making hangovers their business

At 3 AM on a Saturday night, 29-year-old Kamlesh Jha was ferrying a young woman in her car from Bandra to her home in Colaba. He's one of 250... ...

http://economictimes.indiatimes.com/magazines/brand-equity/the-after-party-economy-how-some-are-making-hangovers-their-business/articleshow/54308347.cms

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