According to media buyers, the demand for integrations is on the rise, thanks to the ability it has to stand out in a cluttered environment, if done the right way.
Actress Mouli Ganguly is quite excited about her television comeback.
Adhikari Brothers -- the creators of SAB TV, which was subsequently bought by Sony - have launched a new channel, Mastiii.
Amitabh Bachchan gives us some details about Kaun Banega Crorepati Season 5.
After 10 seasons, KBC is just as interesting as it was when it started, feels Namrata Thakker.
The contestants will train under the three judges.
Shweta Tiwari talks about her new serial Parvarish, and much more.
Sushil Kumar, has become the first contestant to win 5 crores on Kaun Banega Crorepati Season 5.
Multi Screen Media Private Limited ((earlier known as Sony Entertainment Television India), announced on Thursday that its chief executive officer, Kunal Dasgupta has quit quoting personal reasons. The announcement was made by SPTI's president, international networks, Andy Kaplan.
Big B connects to the common man with the new season of his popular gameshow.
Vikas Kumar aka Inspector Damodar Deshmukh of Khhote Sikkey tells us how he taught the language to the stars.
Shilpa Tulaskar, one of the actors in Ladies Special, talks about the TV show and motherhood.
Here's what your favourite celebrities have been upto.
Of the 23 companies, eight have raised funds after Shark Tank India.
The plot-lines are simple, often simplistic, the characters are plastic, and the production values basic -- so what makes C.I.D, the crime thriller on Sony, such a hit?
Ram Kapoor is the newest contestant to bow out of Sony Entertainment Television's Jhalak Dikhhla Jaa.
Amitabh Bachchan is back as host for the fourth season of Kaun Banega Crorepati on Sony Entertainment Television.
Reliance-Anil Dhirubhai Ambani Group-controlled BIG TV has withdrawn from partnering the Indian Premier League, alleging discrimination by the league's broadcast rights-holder Sony Entertainment Television.BIG TV has communicated its decision to IPL CEO Sundar Raman, alleging that SET has decided to offer the contract to competitor Airtel DTH, though it quoted a lower price for on-air partnership, sources said. When contacted, a BIG TV spokesperson declined to comment.
Kaun Banega Crorepati-4 (KBC-4), hosted by Amitabh Bachchan, got an average TV rating of 5.5 in its final episode, according to data from TVR agency aMap. The closing episode had a peak rating of 7.4, it said. TVRs denote the percentage of viewers who watched the show for a stipulated period.
The Dil Bole Hadippa actress has been confirmed as the second judge of Dance Premier League after Madhuri backed out.
Looking at the 12 contestants of dance reality show.
Sony Entertainment Television India, Nick India and Sony Pix are looking beyond television for revenue. They plan to improve their respective websites to build a community of online users in order to attract online advertisements. They are looking at the mobile platform for ringtone, wallpaper and games downloads.
Kashmira Shah gets candid about the reality show after being eliminated.
'There is so much talk about Netflix and what they should be doing.' 'In two years, SonyLIV has done what Netflix should be doing.'
In 2018, KBC failed to make it to the top 5 shows list, Indian Idol featured on the same thrice.
The four minority domestic investors of Sony Entertainment Television (SET) India, the Indian arm of the Japanese major, have taken the company to court over disagreements concerning demands on them for more capital.
The show promises to be a special treat.
After three editions of the hugely-successful Kaun Banega Crorepati, Sony TV has bought the rights for the show this year.
Taking a look at Yash Raj's new shows on TV.
The negotiations were shelved following a difference of opinion on prices. "We intend to close both the deals by September," said a highly-placed source with MCorp, the holding company for B K Modi's group of companies.
Gauhar Khan's choreographer Hanif Hilal is disappointed that the model has chosen another choreographer after he injured his leg on the sets of Jhalak Dikhla Jaa.
With a whopping Rs 303.15 crore profit they earned in the year 2007-08, the Indian cricket Board (BCCI) tops the SportzPower Money List rankings for being the most influential sports entity. The rankings have been made on the basis of the entities' financial clout and their influences on sporting arena.
Madhuri Dixit Nene, Salman Khan, Shah Rukh Khan, Kajol, Preity Zinta and many more may be a part of Dance Premier League.
Megha Gupta never planned on being an actress. However, fate had other plans for the lead actress of NDTV Imagine's Main Teri Parchhain Hoon.
Sony Entertainment Television, which recently bagged the telecast rights of the Indian Premier League, hopes to earn over Rs 300 crore (Rs 3 billion) as advertising revenue in the first season of the Board of Control for Cricket in India-promoted Twenty20 tournament.
Shilpa Shetty, Anurag Basu and Geeta Kapoor back in action with dance reality show Super Dancer 3.
Tejaswini Lonari will play Padmini in one of the shows, Chittod Ki Rani Padmini Ka Johur. The show profiles the beautiful queen, as it tells a story of beauty, loyalty, courage and sacrifice.
The bid includes a commitment by ESPN Star Sports to spend $75 million to market the tournament, which is the international version of the popular Indian Premier League Twenty20 tournament.