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Accused of stealing Kurkure packet, boy drinks pesticide

Representational image. A 12-year-old boy died by allegedly consuming pesticide after he was accused of theft and asked to do sit-ups by a shopkeeper for "stealing" a packet of chips at Panskura......

View: Tagore never ate 'Kurkure'

It is only in retrospect that I realise how many things I took for granted when I lived in Mumbai. Roads, street lights, water, sanitation, garbage disposal, etc. were not issues which were top of......

Godhra case: 31 guilty; court confirms conspiracy

A special court in the Sabarmati jail in Ahmedabad on Tuesday convicted 31 accused in what is the first verdict in the Godhra train burning case. In the 850-page judgment delivered by Justice P R......

Kurkure goes to UK

As Lays and Kurkure are already established in the Indian snacks market, Pepsico India's FritoLay is working on strengthening its other brands Cheetos and Lehar Namkeen through portfolio expansion......

Kurkure adopts an innovative marketing strategy

To mark 10 years of its existence, Kurkure, FritoLay's Indian innovation in the salted snack market, is changing tracks, says Sayantani Kar. It came out in December with a print campaign which......

PepsiCo spends Rs 2 crore to stop social media digs at Kurkure

PepsiCo India spokesperson said fake news suggesting Kurkure has plastic in it has affected the brand’s reputation If you are not living under a rock, you must have come across posts,......

Can Kurkure twist Indian snack market to Pepsi's advantage?

PepsiCo is now betting aggressively on Kurkure, as its offering goes more and more local in its branded snacks. Despite being an early bird in branded packaged snacks, PepsiCo India faces tough......

Packaged food sector leaving consumers spoilt for choice with new launches

Over the past year, Amul has undergone a transformative journey, evolving from a dairy-centric entity to a comprehensive foods company. Photograph: Rupak De Chowdhuri/Reuters Since 2022, PepsiCo......

Akshay made Rs 3,66,91,46,250 this year!

Akshay Kumar is the only Bollywood star to make it to Forbes's annual list of Highest Paid Celebrities. IMAGE: Akshay Kumar promotes Kurkure for PepsiCo. Photograph: Kind courtesy Akshay......

Who's Bollywood's greatest comic star? Tell us!

Juhi Chawla gave us quite a few laughs in her long career. With her chirpy demeanour and a heck of a comic timing, the actress gave us more than was expected from the lead heroine of her......

Meet Shah Rukh Khan's DUPLICATE!

'When I used to go on stage, people would start screaming, 'Shah Rukh Khan, Shah Rukh Khan'.' Photograph: Kind courtesy Prashant Walde/Instagram At a time when several actors fail to leave a......

Parineeti, Bipasha's Raksha Bandhan celebrations

Happy Rakhi celebrations! Bollywood celebrates Raksha Bandhan with a lot of enthusiasm. They make sure to share pictures with their siblings on social media and shower them with a lot of......

Remember Rosesh's Poems in Sarabhai vs Sarabhai?

They're so bad, they're good! Everybody loves Sarabhai Vs Sarabhai. It has been 11 years since we saw the last episode of the sitcom -- we're not counting the re-runs -- on the upper class family......