The wheels turn for bicycles, as manufacturers go back to the basics. After motorised two-wheelers overtook cycle sales in the country, manufacturers are focusing on commuter segment again and reviving entry-level cycles.
The list of corporations publishing biographies has lengthened steadily as companies have realised the effectiveness of story telling as a brand building tool. Kanika Datta investigates the rising trend.
Brijmohan Lall Munjal was a perfectionist, who empathised with people who worked for him.
The strong domestic growth for new vehicle sales during 2008-12, which witnessed a compounded annual growth rate of 14 per cent, led to an increased inventory of used cars, thanks to trade-ins.
Faced with stricter recall & testing norms, industry puts up a brave face, saying recalls improve consumer confidence
Today, Suzuki depends on Maruti for its place in the world
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