Nimrat finds sukoon... Esha gets poetic... Mamta explores Bali...
'The censor board asked me for some strange cuts.' 'Otherwise, they would have given me an 'A' certificate.' 'One cut was where Girish Karnad was explaining artificial insemination in cattle.' 'These cuts never made any sense to me.'
The price of 100 gram butter pack has been raised from Rs 23 to Rs 25 per pack, and the hike comes into effect from next week as new stocks are being dispatched.
It is the season of cooking and baking, but with Amul Butter in short supply, consumers aren't like the cat that got the cream. A shortage only means market shelves without butter on them. "There is a supply-side deficit. "We are now able to procure only two packs of butter a day, as opposed to three packs (each containing 30 packets of butter) in a day," says a salesman at Modern Bazaar, a departmental store in New Delhi's Greater Kailash.
In the run-up to Independence Day, Rediff.com looks at some products that have stood the test of time and continue to tug at the Indian hearts.
Making ravioli is slightly more time-consuming than rustling up pasta, but the results are unbeatable, taste-wise.
Amul butter, the brand, was in the market since 1956 as "Purely the Best".
Craving something sweet? Pooja Dhinga of Le15 Patisserie teaches you to make
Amul's advertisements have entertained Indians since decades.
When the tag line was coined, V Kurien had only said 'I think it's utterly mad; but if you think, it will work, go ahead'. The man, who passed away, last Sunday, had also told the ad agency that it was free to operate without obtaining his okay.
Amul's ads have touched the hearts of millions of Indians since decades.
Cartoon artist Bharat Dabholkar has been involved with sketching the Amul ads since the 1980s.
But how often has a brand mascot been able to single-handedly define the entire brand value proposition? And also help create a separate identity for the brand?
Competition-induced consumer awareness creates a virtuous circle of greater corporate responsibility
The cartoon appeared to support the new policy of 'Atmanirbhar Bharat' enunciated by Prime Minister Narendra Modi as well as a call for a boycott of Chinese products.
With India already having a huge population of meat eaters and about 70 per cent of the people being non-vegetarian, Indian entrepreneurs are hotting up the online meat market.
Food blogger Vishaka Rautela shares recipes infused with alcohol.
Pond's, Parle-G, Cadbury, Asian Paints and Amul have captured the changing face of India through the seven decades
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The creation of the Amul brand and its famous mascot gave a rural revolution a durable competitive edge.
Zarreen Khan's book Koi Good News? is hilarious journal of a reluctant Indian couple's journey into parenthood.
No more a paper tiger, the Advertising Standards Council of India will partner the Department of Consumer Affairs to enforce better compliance.
'The first 55 years of Natwar Singh's life give a fascinating narrative of our diplomacy,' says Ambassador B S Prakash after reading One Life is Not Enough.
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