A 12-year-old boy died after allegedly consuming pesticide in West Bengal, India, following an incident where a shopkeeper accused him of stealing a packet of chips and forced him to do sit-ups. The boy's mother found him unconscious with a note claiming he was not a thief and was forced to consume pesticide after the shopkeeper's actions. The shopkeeper has been accused of assault and is currently absconding.
rediffGURU Dr Deepa Suvarna, a pediatrician with 25 years of experience, debunks common myths related to health and nutrition of kids.
Besides an aggressive marketing strategy for India, FritoLay is also taking Kurkure overseas by sharing manufacturing technology with its counterparts in the UK, the US and Pakistan.
Kurkure now on will be less about flavours and more about ingredients.
PepsiCo India spokesperson said fake news suggesting Kurkure has plastic in it has affected the brand's reputation
PepsiCo is now betting aggressively on Kurkure, as its offering goes more and more local in its branded snacks.
Over the past year, Amul has undergone a transformative journey, evolving from a dairy-centric entity to a comprehensive foods company. Since 2022, PepsiCo India, too, has embarked on extensive launches in the food category. Not to be left behind, ITC, which has been introducing an average of 100 fast-moving consumer goods (FMCG) products across categories every year, has also launched a number of packaged food items.
Most people would assume there would be a sewage system, a garbage disposal system, a road repair mechanism, and a street light plan which keeps the place going. What they would not know is that this unique university town has no municipal authority.
The two obvious best choices are to combine OTT viewing time with some good eating, because Joe, Rishi and Co don't have to be the only ones dining well.
Akshay Kumar is the only Bollywood star to make it to Forbes's annual list of Highest Paid Celebrities.
'Ask a beat journalist their opinion, and you will always be told that they are more worried about writing something that would upset a company than something that would anger a politician,' says Mihir S Sharma.
The ball, explains the division's new head of marketing, Vidur Vyas, was set rolling a few years earlier, when Pepsi Foods cut saturated fats in key snack brands such as Lays and Kurkure by close to 40 per cent.
While Coca-Cola India improved its profit margin during the year, arch rival PepsiCo's margin was far lower. Coca-Cola India, which does not manufacture or market any products, gets majority of its revenue from royalty incomes against ownership of formulations for key products. Over the years, PepsiCo's operating revenue has come down significantly, as it kept divesting bottling plants to its franchise partners.
Perfetti Van Melle, which does not have presence in the snacks category globally, is for the first time testing the segment with plans to launch its brand 'Stop Not' in India that will compete with the likes of Kurkure from PepsiCo and Parle Agro's Hippo.
A special court in the Sabarmati jail in Ahmedabad on Tuesday convicted 31 accused in what is the first verdict in the Godhra train burning case.
The Lucknow girl also tells you what you can eat during the lockdown.
"The 33 per cent extra scheme by Frito-Lay's on Lay's and Kurkure got good trader and consumer response. In the next four-six weeks, a similar scheme will be offered by ITC," market sources said. ITC has been able to capture 7 per cent of the chips and snacks sector in 2007 within a year of its launch. "It has already made a dent in Frito-Lay India's share," according to a Euromonitor International study on sweet and savoury snacks in India.
The good news for PepsiCo is that the foods segment has normalised much faster to pre-pandemic levels than beverages.
'When I used to go on stage, people would start screaming, 'Shah Rukh Khan, Shah Rukh Khan'.'
The issue of pollution caused due to the non-degradable material is keeping consumer goods majors - from ITC and Dabur to Nestl and PepsiCo - on their toes.
The company, which has so far invested $2 billion in the country since its entry in 1989, said the investment will be made to strengthen its capability in various strategic areas, including innovation, manufacturing, infrastructure and agriculture.
Global beverages and snacks major PepsiCo on Monday roped in former Nokia head for emerging markets, including India, D Shivakumar as its Chairman and CEO, India Region.
The problem, say experts, is not so much the use of plastic as the lack of effort to recycle and reuse it.
They're so bad, they're good!
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