The answer would have been an unequivocal yes had the A4 been priced more aggressively, says Pavan Lall.
Audi's strategy seems to point to pushing technology to directly connect with consumers using digital platforms and marketing to synchromesh into one seamless experience, says Pavan Lall.
As the curtain come down on 2022, Roshmila Bhattacharya flashbacks to some of the year's news-makers and events.
We embark on a big, fat Greek test drive of the new BMW X5.
India's flagship motor show Auto Expo 2023 kicked off on Wednesday with the global unveiling of Suzuki Motor Corporation's concept electric SUV 'eVX' which is slated to hit the market by 2025. The company's Indian arm Maruti Suzuki India is among the major manufacturers participating in the show that has returned after three years. The Concept eVX is a mid-size electric SUV concept designed and developed by Suzuki Motor Corporation (SMC), Japan. It will be powered by a 60 kWh battery pack offering up to 550 km of driving range on single charge.
Two years after it hitched a ride with Hero MotoCorp (Hero), Harley-Davidson (Harley) and the Pawan Munjal-led firm are gearing up to ride into the middleweight (midweight) motorcycle segment (350-850cc) in the world's largest two-wheeler market.
Formula One will have a new power unit from 2026 with the focus on sustainability and a more cost-efficient future.
Automakers are caught in a chicken-and-egg situation: Prices have to come down if volumes are to increase, and volumes won't increase unless prices come down, notes Pavan Lall.
Zippy and comfortable, the Mini Convertible is a perfect car for short jaunts, but this isn't the ride you'd choose to take your entire family to the airport or pick for a long family excursion, says Pavan Lall.
The first-generation Audi Q7 was one of the highest selling vehicles in its class around the world. Now, the comprehensively updated second-gen version is here to fill the shoes and aims to do all that and more!
The new RS 7 Sportback is expected to give competition to the likes of Mercedes-AMG E 63 S and the BMW M5.
Reliance Industries, headed by India's richest man Mukesh Ambani, has bought an ultra-luxury Rolls Royce hatchback costing Rs 13.14 crore.
Recently, world headlines buzzed with Elon Musk's announcement that he was shelving his audacious bid for social media platform Twitter. Away from the media spotlight, questions are being asked about the maverick billionaire's plans in India, too. A few days ago, a Reuters report said Musk's flagship Tesla had put on hold its plan to launch electric cars in India.
Tata Motors, Ford, Nissan, Maruti Suzuki, Toyota Kirloskar, BMW, Renault and Isuzu have also announced price hike from next month citing impact of increase in commodity prices and foreign exchange rates.
Hyundai Motor and Toyota Kirloskar Motor have announced the suspension of manufacturing operations at their respective plants amid coronavirus outbreak. On Sunday, various automakers like Maruti Suzuki India, Honda Cars, Mahindra & Mahindra and Fiat announced a temporary halt in manufacturing operations at their respective facilities.
A Mercedes-Maybach S650 Guard was recently added to the prime minister's cavalcade by the Special Protection Group.
Soccer's top flight Premier League and the English Football League (EFL) had already announced they were postponing their next round of fixtures.
An ardent fan of F1 driver, Max Verstappen, Yuvraj keenly follows the Scuderia Ferrari Formula1 team.
Tata Motors has halved the volume outlook for its UK subsidiary Jaguar Land Rover Automotive (JLR) and warned of lower earnings as it sees the semiconductor shortage deepening in the September quarter of the current financial year, according to a notification issued by the company to the stock exchanges on Tuesday. The announcement caught investors unawares. They were hoping for a quicker recovery. Tata Motors' stock tanked 13 per cent (on July 6) from the day's high of Rs 358.10 and hit the lower circuit (Rs 311.45) in intra-day trades.
Shobaa De has raked up another row and is being trolled again for questioning the gifting of the BMW cars to Rio Olympic medallists Sakshi Malik, PV Sindhu and her coach P Gopichand as well as Olympian gymnast Dipa Karmakar.
Note ban, diesel ban have little impact as Mercedes posts marginal decline, while BMW sales rise 14 pc.
Veer Arjun Singh finds out what a bunch of passionate bikers can teach us about the adrenaline-fuelled hobby
And it feels entirely different when compared to all its earlier avatars, observes Pavan Lall.
The state government's statement came soon after Dutee tried to douse the controversy that erupted when she put her BMW car on sale.
And here's why BMW superbike S 1000 R costs a bomb!
It's not everyday that the guards of a five-star facility on EM Bypass are taken aback to find City of Joy's most loved icon Sourav Ganguly getting down from yellow ambassador taxi to attend a Board of Control for Cricket in India meeting.
There's a car and bike to match every personality and every budget in 2018, say P Tharyan and Joshua David Luther
The 2-door vehicle may finds its way back in India with the launch of the all-new Thar by Mahindra and Mahindra, says Rajesh Karkera.
BMW has a huge task of luring buyers. Mercedes managed 400 booking of A Class within 10 days of launch.
With all the safety equipment that it features, the S60 could be the smarter, more mature sedan alternative that consumers in this price category want, says Pavan Lall.
If one leaves aside 2016, when sales declined 4.68 per cent, the pace of growth in 2018 is the slowest in a decade, according to IHS Markit, a sales forecast and market research firm.
Seven years after it announced Nexa, there's no mistaking the seriousness with which Maruti wants the segment to grow, says Pavan Lall.
An MLA's son, who hit an autorickshaw and a police PCR van with his speeding BMW killing three persons and injuring five others, had consumed alcohol five times the permissible limit.
With cars like the Toyota Corolla and the Honda Civic selling in very small numbers and potentially even being phased out, the Octavia has very little competition, says Pavan Lall.
While the Q5 is a light driving car that feels like you can easily fling it over and around brooks and brushes and hills and plains, it's also versatile in that its rear seat is as comfy and spacious as you'd expect, says Pavan Lall.
The Audi mobile showroom will tour 30 cities over the next two years.
The not-so-mini MINI Countryman is the first 5-door model from the company under BMW ownership and also the only model which isn't manufactured in the UK. Positioned as a crossover SUV, the niche vehicle has garnered a cult following in India as well due to its premium looks and supreme driving dynamics. Thus MotorBeam.com decided to test the latest edition of the car and give their opinion about the British offering.
'Some of the launches may get deferred due to the semiconductor shortage, which is unlikely to get resolved before the second half of 2022.'
The German manufacturer is all set to make the pulses of Indian consumers go racing -- with the launch of their K 1300 R superbike.
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