Brands in India are finding newer, more innovative ways to engage with a wider audience during festivals. But they still have a long way to go before they match global campaigns.
Mumbai-based Wadia group and French food major Groupe Danone are currently fighting it out in the Bombay high court with the next hearing scheduled for January 10, 2006.
IPL is all set to auction the players, following the bidding for teams by corporates. Apart from being a huge money churning excercise IPL promises on being entertaining too.
The trademarks/brands on the block include Fly Kingfisher, Flying Models, Funliner, Fly the Good Times, Kingfisher and Flying Bird Device.
This is part of a worldwide deal under which S&N's global operations will be jointly acquired by Danish beer giant Carlsberg and Heineken for $15.4 billion. Under an agreement reached by three companies involved in the deal, Heineken will take over S&N's India operations.
Enid Blyton's best-loved adventure series is all set for a revival.
In its second blow to liquor imports, the Maharashtra government has withheld imported liquor stocks on the basis that they do not display the maximum retail price.
Ticket aspirants from across Bihar are driving down in Sports Utility Vehicles to the party offices and official bungalows of party supremos.
Moderate consumption of alcohol everyday, especially wine, may be associated with an increase in life expectancy, according to researchers.
The United Kingdom-based SABMiller plc, one of the world's leading brewers, on Tuesday announced it has acquired Foster's India, belonging to Australian drinks giant Foster's, for $120 million on a cash-free debt-free basis.\n\n
With the Centre allowing the states to impose a host of local taxes on imported wines and spirits, the euphoria over the prospects of buying foreign liquor at cheaper rates may fizzle out.
News of all that's transpired on and off the football field
These photos prove we live in a truly bizarre world.
Those of you planning to 'drink and be merry' this New Year eve must know how to combat hangovers as well.
India thus remained on top of the medals tally with eight medals, while China is in second with two gold, two silver, one bronze.
In the second incident of drunk driving in national capital New Delhi this week, a driver who was allegedly in an inebriated state ran his sports utility vehicle over three people standing near a footpath in Central Delhi, killing one of them.
Kishore Singh on how his kids decided that in spite of the presence of weird older people at home, it was an easier bet to party where the free booze was.
Mission Mangal has its heart in place, feels Sukanya Verma.
As the bars opened their doors at 11 am on Sunday, heavy rush was seen in various outlets
Agent 007's martini, famously shaken, not stirred, is up for some innovative twists. Flavour it with a hint of Scotch or replace the olive with an orange peel
Winter Games' least taxing and physically demanding sports feel it necessary to use performance-enhancing drugs
After duty cut on imported wine, beer and spirits, the joint working group on Goods and Services Tax has been asked to recommend a new duty regime on goods and services.
The woman belongs to Gurugram and was in the Sohna area around 8-8:30 pm on Monday, when some people, driving a Swift car, dragged her inside and raped her.
The world's largest spirits company Diageo is upping its play in India, even as the home-grown UB Group sets out to conquer mature global markets.
As United Kingdom voted to leave the European Union in a historic referendum, scenes of celebration and gloom could be seen across the nation.
Australia's beverage company Foster's Group Ltd has sold its brewing interests in India and Vietnam for $225 million, marking its exit from beer-making in Asia.
'He proved it once again when he reportedly had beer -- and other kinds of liquor -- served on the A380, the big bird from Airbus Industrie on its first flight within India.'
U.S. inventors John Packes and Ramon Peralta have come up a product line called Tasty Golf Tees in various flavors including mint, cherry, strawberry, and grape.
Police said most of the victims were burnt to death as they were unable to get out of the bus, which caught fire at Induruwa along the Galle Road this morning.
As consumers in India seek variety and innovative products, there's a lot of interest among investors for healthier products.
Lalu expressed his resolve to unite the opposition against Bharatiya Janata Party in the next general election.
Luis Figo says he is ready to carry on playing for Portugal after this summer's European championships but only in tournament matches.
Troubled AC Milan were held to a goalless draw by AEK Athens
Sukanya Verma identifies 10 varieties of desi parents you just can't miss in Hindi movies.
Embattled Force India co-owner Vijay Mallya will not be attending Sunday's Spanish Grand Prix but he is hoping for a change of fortune on the track at least for his Formula One team in Barcelona.
About 900 jubilant fans and employees of the Thai billionaire who owns Leicester City roared when the final whistle blew in their team's 1-1 draw at Manchester United.
It has taken Das and her twin sister 32 years to visit India. The two sisters were just eight months old when they were adopted by a Dutch couple who raised them "like any proud parent would".
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