Forty-four per cent management students graduating in 2010 have voted the FMCG sector as the most preferred industry to work in, terming giants like Hindustan Unilever Ltd and Proctor & Gamble as "dream companies", a survey said.
Its studies have shown that the spending patterns of consumers -- particularly decision-makers -- can be influenced to a large degree with great deals, strong brand presence on the Internet, and productive person-to-person interactions.
The most concerned nations about climate change are Philippines (78 per cent), Indonesia (66 per cent), Thailand and Mexico (62 per cent), the survey said.
Former Test opener Justin Langer is poised to step into the coaching ranks with Australian Test team.
India saw one of the worst terrorist attacks in November last year, when Mumbai was under siege for four days. Little under a year later, Indians perceive rising food prices as a bigger threat than terrorism.
Corporate behemoth Reliance Industries and two Tata Group firms - Tata Motors and Tata Steel - have emerged as the country's most admired companies for their corporate social responsibility initiatives, says a survey.
In a survey conducted by Nielsen, for Telugu news channel NTV, an overwhelming 78 per cent of the electorate in Andhra Pradesh stated that they would like to see Jaganmohan Reddy succeed his father YSR Rajasekhara Reddy as the next chief minister. According to the survey, the results of which were also released by the Congress Legislature Party, caretaker Chief Minister K Rosaiah was second on the popularity chart with 13 per cent support.
Indian ace Viswanathan Anand named former World champion Rustam Kasimdzhanov as one of his seconds for the high-profile World Championship match against Russian Grandmaster Vladimir Kramnik, which gets underway in Bonn, Germany, on Tuesday. Apart from Kasimdzhanov, Anand will also utilize the services of his trusted partner Peter Heine Nielsen of Denmark, Radoslav Wojtaszek of Poland and Indian national champion Surya Shekhar Ganguly.
India led the ad spend growth in Asia Pacific in the second quarter of this year
"Network quality is the most important consideration for Indians when it comes to selecting a service provider. But the fact is Indians don't really know which service provider has the best network in their circle, all they know or to be more precise are told by the service providers is how much lower their prices are when compared to the competition," it said in a statement.
Content is King, and if it is of high quality, Indians are ready to pay for it. Internet users polled in India are ready to pay for online content, particularly books, magazines and music, and professionally produced videos and television shows, said The Nielsen Company.According to the survey, 70 per cent Indians are willing to pay for online content if they get the right to copy it and share it with others. About 63 per cent will pay if the payment system is easy to use.
According to the survey conducted by global consultancy firm The Nielsen Company, nine out of 10 Indians believe that free content on the Internet should remain free in the future.
The latest Nielsen Campus Track T-Schools study revealed that 43 per cent of India's engineering graduates of the class of 2010 find IT the most desirable sector for a career, followed by automobile/automobile ancillary, telecom, energy-oil & gas, infrastructure/ real estate and power sectors. The meltdown has decreased overall students' preference for management consultancies, financial sector and the IT sector.
An opinion poll conducted on the October 13 assembly polls predicts that the Congress-Nationalist Congress Party combine will emerge as the biggest alliance in Maharashtra while the ruling Congress is likely to win in Haryana with a safe margin. The survey, conducted by Star News television channel and Nielsen, with 23,122 voters in Maharashtra and 7,664 voters in Haryana, predicts that in Maharashtra, Congress will get 88 seats while giving 52 to the NCP.
From auto, refrigerator, and mobile handset makers to real estate firms, companies are tying up with banks to dole out attractive finance schemes and discounts to make buying more affordable.
Indian mixed doubles pair of Jwala Gutta and V Diju suffered a straight-game defeat at the hands of top seeded Danish duo of Joachim Fischer Nielsen and Christinna Pedersen in the summit clash of the World Super Series Masters Finals in Johor Bahru.
About 64 per cent of the total outbound Indian tourists had sightseeing on the agenda; others travelled to explore new places, seek a change from daily routine, destress and visit family and friends, the report stated. Nature, safety and hygiene are among the important factors considered when selecting a travel destination. Singapore emerged as the most common travel destination for Indians (24 per cent) in the next 12 months, followed by Dubai, Australia, and Malaysia.
Australia heaved a sigh of relief on Tuesday when it was learnt that all-rounder Mitchell Johnson could yet play in the second ODI against India at Nagpur on Wednesday. The pacer was initially ruled out of the match after sustaining an injury in his left ankle, but coach Tim Nielsen said there is a possibility that he may play.
Australia heaved a sigh of relief on Tuesday when it was learnt that all-rounder Mitchell Johnson could yet play in the second ODI against India at Nagpur on Wednesday.
In these times of economic turbulence, more Indians prefer life insurance policies than fixed deposits, as an option to safeguard their capital, says a survey.
The oldest brand in the non-salt biscuits segment is fighting back to regain market share
Men in India seem to be in a rush to be the fairer sex.
FMCG major Reckitt Benkiser on Friday said its flagship product Dettol is 'very close' to becoming a Rs 1,000 crore (Rs 10 billion) brand.
A Nielsen survey estimates a total of 2.5 million affluent households in India.
Tiger Woods's thrilling victory at the Arnold Palmer Invitational generated the highest overnight television rating for a golf event since his triumph at last year's U.S. Open, according to Nielsen Media Research.
The US president suggested that the "dirty" eatery "badly needs a paint job" and must focus more on cleaning its "filthy canopies, doors and windows".
The list includes Hindustan Unilever, Asian Paints and Bharti Airtel - firms that investors feel are most likely to come up with the next big innovation.
"We're going to be signing an executive order in a little while... We've got to be keeping families together," Trump said, as he met lawmakers on the issue.
The lure of FMCGs has faded over the years with the rise of consultancy firms, foreign banks and software companies, according to the Campus Recruiter Index, an annual survey by research agency AC Nielsen tracking students' perception of recruiting companies on campuses.
Australian think-tank heaved a sigh of relief with batting mainstays Ricky Ponting and Matthew Hayden recovering fast from injuries to reach India next month to retain the Border-Gavaskar Trophy.
Two of these categories -- detergent cakes and washing powder - account for around 15 per cent of the overall FMCG market of Rs 80,000 crore (Rs 800 billion), according to estimates made by analysts. Leading market research firm A C Nielsen's data for November 2008 show an across-the-category drop in sales volumes compared to the preceding month.
The economic slowdown has taken its toll on consumer confidence. India has fallen from the top to third in the latest round of the Nielsen Global Consumer Confidence Survey and now ranks behind Indonesia and Denmark. It is the largest bi-annual study of its kind and is carried out on more than 25,000 Internet users in 50 countries.
A Nielsen research states that it's the network quality which is on top of the consumer's mind. The research, carried out in the top 10 Indian cities, says that 42 per cent of Indian subscribers rate network performance as very important for selecting their mobile operator. In fact, with 34 per cent votes, network-driven choice is ahead of price-driven choice.
Winds of change are blowing across the fast-moving consumer goods market.
Matthew Hayden has been cleared by Cricket Australia to play for Chennai Super Kings in next month's Champions League Twenty20 starting December 3, according to coach Tim Nielsen.
Australia all-rounder Andrew Symonds has been fined after sleeping in and missing the team bus to a training session in Barbados. Symonds was 10 minutes late for the bus but did not miss any part of practice after finding his own way to Kensington Oval.
Dismissing all rumuours about being a 'double agent', former India coach Greg Chappell declared that he does not possess any classified information about the Indian team, and even if he did would not hand it over to his new employer, Australia.
The online survey, conducted by global information and media firm Nielsen Company, shows that 21 percent of Indian consumers as compared to 28 percent globally, ranked environment-friendly stores, using recycle bags/package as the most important consideration for their grocery store choice.
In the last two rounds of the Nielsen Global Online Consumer Survey, both India and the world witnessed dips in confidence. Now in the face of the ever-worsening economic environment, marked by rising inflation and interest rates, the subprime and credit crises, and fickle stock markets, shoulders have begun to droop in India and abroad.
The Korean major, as part of its rural push, has begun an "attack district" project with focus on 80 key districts to increase sales of its TVs, refrigerators and washing machines
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