Diwan Arun Nanda, founder of Rediffusion and one of India's last great admen, changed the industry with memorable campaigns, political ads, and a rare mix of sharp strategy and creativity.
Global communications giant WPP has appointed Ranjan Kapur as WPP country manager in India. He succeeds the late marketing guru Shunu Sen.\n\n\n\n
Whatever happens to WPP, the marketing communications business will no longer be the same again, says Sreekant Khandekar.
WPP also plans to introduce 24/7 Real Media, a digital marketing firm, in India and the rest of Asia.
Global advertising major WPP Group plans to hike stake in Indian arm Ogilvy & Mather to majority 74 per cent by acquiring over 220,000 shares from existing employee shareholders.
In India, digital accounts for 10-15 per cent of the region's $400-million revenue," said Sorrell, explaining that the internet penetration in the country was still low. However, he was optimistic about the increasing use of internet on mobiles as the next opportunity for growth was here.
'Devika is a people's person, who simply loves what she does. This reflects in her work; the insights she brings to the table and the way she interacts with people and clients. She has the demeanour of a good captain. Her success is well-deserved.'
'You have to tear it all down if you want to build something new tomorrow.'
I will tell you one thing, to be the Foreign Minister of Modi government is also a great strength, Jaishankar said.
EBS Worldwide will close 2010-11 with revenues of Rs 64 crore (Rs 640 million), within seven years of entering this business, is interesting.
When the WPP chief Martin Sorrell advocates his ad agencies to compete for client businesses with his "kiss-and-punch" philosophy, design companies owned by the WPP group have collaboration on their minds.
What will be the first instance of the matter moving beyond industry fora, ad agency Brand David, part of the WPP-owned Ogilvy group, has taken smartphone manufacturer Vivo to court over a campaign it claims resembles a piece of work it presented to the company earlier.
An astute advertising professional, he took Ogilvy & Mather India to the number one position after coming on board as managing director in 1994
This is the first time Hill & Knowlton, part of the WPP group that has several joint ventures in advertising, is venturing into India in this area. The Hong Kong-based company has presence in more than 41 countries across the globe. The PR business has been attracting the attention of international agencies and many have already set up JVs or signed partnerships with Indian players.
In India to take part in a board meeting, Martin Sorrell, chief executive officer of WPP, spoke to Alokananda Chakraborty on a wide range of subjects.
These brands create powerful connections by being meaningful to consumers, and differentiating themselves from others.
The billionaire businessman said foreign direct investment inflows play a key role in shaping a country's brand image.
'As the world changes, we will be on a constant change programme too,' advertising agency J Walter Thompson Global Chief Executive Officer Tamara Ingram and South Asia CEO Tarun Rai tell Viveat Susan Pinto.
After Bobby Kumar's exit over controversial Ford ads, industry is abuzz with speculations on his replacement.
According to Paris-based RECMA, GroupM controls over 40 per cent of the Rs 30,000 crore (Rs 300 billion) that marketers spent on print, TV, and other mass media and below-the-line activities, in India.
The world's leading brands have continued to grow in value despite the current economic uncertainty, according to WPP company Millward Brown's annual BrandZ top 100 most valuable global brands study.
He's 68, but he shows no signs of slowing down. Ranjan Kapur, country manager, WPP India, has the additional responsibility of Bates India now as its chairman, but the former head of Ogilvy & Mather has taken it up in earnest.
Ranjan Kapur has been country manager of WPP in India for the last eight years. But he gets back to actively managing operations at an agency with the additional responsibility of Bates India as its chairman.
Morel, who was in India recently, spoke to Viveat Susan Pinto and Priyanka Singh.
Viveat Susan Pinto & Niraj Bhatt in conversation with Nirvik Singh, chairman and CEO, Grey Group.
Online Advertising has come of age as companies realise its potential. The online advertising market is expected to see phenomenal growth in the near future.
Grey Global group, a part of the WPP Network, is in talks with interactive media companies in India for acquisitions.
An interview with Martin Sorrell, one the advertising world's biggest names.
Reports suggest that Russia's biggest oil company, Ukraine's international airport as well as global shipping firm AP Moller-Maersk have been impacted by the attack.
An interview with Landor's executive creative director Peter Knapp.
Ad agencies JWT, Ogilvy and Grey International have more than a parent in common. In India, at least, executives from these agencies fly the same airline, stay in the same hotel chains or send documents through the same courier company.
Earlier this year, ad agency Leo Burnett returned to the Indian Institute of Management, Bangalore, after a gap of six years and hired six graduates as strategy planners.
Top agencies JWT and Ogilvy are conspicuous by their absence from the list of agencies picking up the maximum business in 2006, even as those like Euro RSCG and Grey Worldwide have made a comeback.
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