News for 'Patanjali'

Exclusive! In his 90s, his energy could put a 9 year old to shame!

Exclusive! In his 90s, his energy could put a 9 year old to shame!

Rediff.com27 Aug 2014

'For 87 years of his life, Bellur Krishnamachar Sundararaja Iyengar walked the path of fire and taught yoga to people who were not even interested in learning.'

Petition: Why B K S Iyengar deserves the Nobel Peace Prize!

Petition: Why B K S Iyengar deserves the Nobel Peace Prize!

Rediff.com15 Jan 2014

Sign the petition to award the Nobel Peace Prize to renowned yoga guru B K S Iyengar.

Indian NGO brings relief aid to Nepal village

Indian NGO brings relief aid to Nepal village

Rediff.com16 May 2015

Denizens of the Nepalese village of Pikhel, who were not receiving expeditious relief in the aftermath of the terrible earthquake that struck their homeland, found aid from an Indian NGO that heard their voice even when the Nepalese government could not. Anusha Subramanian reports from the village.

Maggi relaunch: No instant relief for Nestle India

Maggi relaunch: No instant relief for Nestle India

Rediff.com18 Nov 2015

Intensifying competition and possibility of further legal action to test expectations of recovery.

How Nestle bounced back from the Maggi crisis

How Nestle bounced back from the Maggi crisis

Rediff.com8 Jun 2018

Nestle's Maggi 'shock therapy' worked. Nestle probably required such shock treatment as the June 2015 ban on Maggi noodles to jerk it out of its ennui, suggests Suresh Narayanan, now chairman and managing director of Nestle's India business.

When prestige brands become less snobby

When prestige brands become less snobby

Rediff.com9 May 2017

There is a beguiling allure to 'masstige' brands, which trade places up and down the value spectrum. But they aren't always easy or successful.

'IRCTC to be one-stop shop for travel services'

'IRCTC to be one-stop shop for travel services'

Rediff.com17 May 2016

Fifty-nine per cent of reserved tickets on Indian Railways are now booked online.

Review: Dharam Sankat Mein doesn't say anything new!

Review: Dharam Sankat Mein doesn't say anything new!

Rediff.com10 Apr 2015

Between its sentimental leanings and farcical outbursts, the superficial sermonising of Dharam Sankat Mein remains just that -- superficial, says Sukanya Verma.

Maggi Noodles: Reclaiming faith in an instant

Maggi Noodles: Reclaiming faith in an instant

Rediff.com14 Mar 2016

'Maggi noodles belong to the consumers.'

UK authorities clear Ramdev after 2nd round of questioning

UK authorities clear Ramdev after 2nd round of questioning

Rediff.com21 Sep 2013

Yoga guru Ramdev was on Saturday cleared by United Kingdom authorities following a second round of questioning at Heathrow Airport here, a day after he was detained and quizzed by customs officials for over six hours on landing in Britain.

The year that was: 2015 tongue-in-cheek awards

The year that was: 2015 tongue-in-cheek awards

Rediff.com29 Dec 2015

2015 is finally coming to an end, and it is that time of the year when we collectively reflect on all that has transpired in Indian politics during the last 12 months.

Amul: From Taste of India to Taste of the World

Amul: From Taste of India to Taste of the World

Rediff.com21 Jun 2017

To keep competitors at bay, GCMMF has drawn up an expansion blueprint worth Rs 800 crores for the domestic market.

Indian markets will see a de-rating in near term: Mahesh Nandurkar

Indian markets will see a de-rating in near term: Mahesh Nandurkar

Rediff.com3 May 2016

Premium valuations and lack of big triggers will weigh on Indian equity markets in the near term, believes Mahesh Nandurkar, India Strategist, CLSA.

The sailor who made history for India

The sailor who made history for India

Rediff.com17 Oct 2018

'At the Asian Games I had a dream, to stand on the podium and have the tri-colour hoisted.' 'I missed one thing in Jakarta -- the national anthem being played.' 'I hope to make it happen at the Olympics by winning gold.'

What drives brands to up the ante on ads?

What drives brands to up the ante on ads?

Rediff.com22 May 2017

Is it a last ditch attempt to reassure consumers, or a way to gain the upper hand at the negotiating table, or is it just a way of exhausting the treasure chest before the lights go out

Is only Delhi's air polluted?

Is only Delhi's air polluted?

Rediff.com22 Nov 2017

'The answer is no, the entire country's is.' 'So why such obsession with Delhi?' 'But the most powerful people in India live here: The prime minister, civil servants, Supreme Court judges, MPs, diplomats, dadas of the media...' 'If they can't deal with their own problem, what chance does the rest of the country have, with its foul air, dying rivers, frothing lakes, and crumbling mountains?' says Shekhar Gupta.

Success stories of India's 'little' giants

Success stories of India's 'little' giants

Rediff.com21 Feb 2017

Armed with deep customer knowledge, low operational overheads, new funding opportunities and help from online marketplaces, the local brand is turning David to every Goliath that steps into its neighbourhood, says T E Narasimhan.

This village in Nepal has just 5 sacks of rice and some dal to survive

This village in Nepal has just 5 sacks of rice and some dal to survive

Rediff.com8 May 2015

With relief yet to reach them after 13 days since the devastating earthquake, villagers of Pikhel claim the government is unconcerned about their well-being since they belong to the Dalit community. Anusha Subramanian reports

'Ramdev is a symptom of today's India'

'Ramdev is a symptom of today's India'

Rediff.com1 Sep 2017

Ramdev's Patanjali is a low-cost, low-margin business that gets away with pretty much what it wants because wily old Ramdev knows how to get around all politicians, says Vir Sanghvi.

Review: Buddha In A Traffic Jam makes me feel sorry for Indian Right Wingers

Review: Buddha In A Traffic Jam makes me feel sorry for Indian Right Wingers

Rediff.com13 May 2016

The film's mechanics and motivations are laughable, says Raja Sen.

'The BJP is too smart'

'The BJP is too smart'

Rediff.com6 Mar 2018

'The BJP portrays a make believe world.' 'The Tripura victory is being seen by some as a result of bahubal and money power -- but that would be a very simplistic explanation.' 'Money and muscle power can play a role up to a point, but the BJP's victory is remarkable because it replaced a party that was in power for 25 years.'

Is Surya Namaskar religious? I don't think so

Is Surya Namaskar religious? I don't think so

Rediff.com19 Jun 2015

'Few practitioners of yoga doing the Surya Namaskar, including lakhs of Americans and Europeans, see it as a form of worshipping the sun. They do it because it is good exercise.' 'In my view Muslim groups need to be more flexible on such things and not present their problem in terms that are confrontational.' 'Having said that, are they over-reacting? The history and the background of the government and its ministers would lead us to believe otherwise,' says Aakar Patel.

Sadhguru Jaggi Vasudev: Notes from a yogi

Sadhguru Jaggi Vasudev: Notes from a yogi

Rediff.com3 Jun 2015

Yoga is considered a form of exercise by those who follow it and those who want to. But the ancient practice goes beyond just physical well-being

5 reasons why Congress should merge with BJP

5 reasons why Congress should merge with BJP

Rediff.com30 Mar 2018

'I am quite optimistic that sooner or later, my wishful thinking would turn into a reality.' The only hitch is that the INC president's own career ambitions may be hurt if the Congress merges with the BJP,' says Sudhir Bisht.

Is Indian army's secularism under stress?

Is Indian army's secularism under stress?

Rediff.com16 Mar 2016

The foundations of the army's own peculiar secularism are potentially being destabilised

'I brought life into yoga, I made it very lively'

'I brought life into yoga, I made it very lively'

Rediff.com20 Aug 2014

'A person should not be caught in the pursuit of enjoyment alone, he should experience enlightenment too. I mean, there should be action and motion. We must enjoy the action, not the motion,' BKS Iyengar told Rediff.com in September 2000.

How the government created Yoga Day euphoria

How the government created Yoga Day euphoria

Rediff.com23 Jun 2015

After the United Nations declared June 21 as the International Yoga Day in December last year at India's request, the officers in the Ministry of Ayush began ideating about how to celebrate it in the country.

Meet India's 10 most renowned yoga gurus

Meet India's 10 most renowned yoga gurus

Rediff.com18 Jun 2015

Yoga has been an intrinsic part of Indian ethos for over 5,000 years. While India is champing at the bit ahead of International Yoga Day that falls on Jun 21, Swati Snigdha Suar lists out the ten most famous yoga gurus of the country:

Virbhadra lands in Delhi to explain bribery allegations

Virbhadra lands in Delhi to explain bribery allegations

Rediff.com31 Dec 2013

Accused by the Bharatiya Janata Party of taking bribe, Himachal Pradesh Chief Minister Virbhadra Singh arrived here today to present his version to the Congress high command while slamming the opposition party of indulging in "malicious propaganda" against him and his family.

NDA MP: 'The farmer is extremely furious'

NDA MP: 'The farmer is extremely furious'

Rediff.com10 Jun 2017

'The farmer is furious because the MP government is trying to crush their agitation violently.' 'Such actions will have nation-wide repercussions.' 'Why this drama (Shivraj Chouhan's fast) after violently crushing the farmers' agitation?' 'He should resign immediately.'

'High-speed rail is a mistake for India'

'High-speed rail is a mistake for India'

Rediff.com22 Aug 2016

Hyperloop concept was first released in 2013 by Tesla and SpaceX's Elon Musk as an alternative to high-speed rail

Why do girls have all the fun?

Why do girls have all the fun?

Rediff.com10 Aug 2016

'Maybe what the lady in Sex and the City said was right-- that maybe our girlfriends are indeed our soulmates and guys are just people to have fun with.'

India's embrace of mediocrity

India's embrace of mediocrity

Rediff.com8 Sep 2016

Indians thrive in ordinariness -- from academia and science to business and military power. Sports is just an apt metaphor, says Shekhar Gupta.

How BKS Iyengar revived Nivedita's life

How BKS Iyengar revived Nivedita's life

Rediff.com25 Aug 2014

'The way to pay tribute to Guruji would be to continue on his path and principles and be steadfast on true and genuine practice, which I want my students to learn from me.' Nivedita Joshi, who overcame her physical ailments thanks to yoga guru BKS Iyengar, speaks to Upasna Pandey about his legacy.

Celebrity endorsement becomes a risky business

Celebrity endorsement becomes a risky business

Rediff.com9 Jun 2016

The call to make brand ambassadors accountable has rattled filmstars and sports stars.

Yoga day is a good beginning, but only a beginning

Yoga day is a good beginning, but only a beginning

Rediff.com21 Jun 2015

India needs to build its Grand Narrative, and its cultural power, which conquered all of ASEAN (then known as Indo-China), needs to be forcefully projected while simultaneously hard economic and military power are also emphasised, says Rajeev Srinivasan.

B K S Iyengar: Profile of a yogi as a teacher

B K S Iyengar: Profile of a yogi as a teacher

Rediff.com22 Aug 2014

Most yoga teachers are not driven towards popular acclaim or fame. But Bellur Krishnamachar Sunderaraja Iyengar was goaded by the challenge to prove himself to all those who had dismissed him as a madcap yogi in the early days, and by a burning need to make yoga available to all.

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