Maaza, a desi mango fruit-based drink owned by Coca-Cola, has touched the milestone of becoming a billion-dollar brand in 2024, its Chairman and CEO James Quincey has said.
Shares of Parle Industries Ltd surged by 5% after Prime Minister Narendra Modi gifted Melody toffees to Italian Prime Minister Giorgia Meloni.
The company is in talks with young star Ranveer Singh to replace Salman
The atmosphere at the R Premadasa Stadium reached a fever pitch on Sunday evening as rapper Hanumankind delivered a high-energy performance ahead of the much-awaited India-Pakistan clash in the ICC Men's T20 World Cup.
Twenty-five years on, Coca-Cola is involved in a new search. Arnab Dutta reports.
Let's take a look at the history of one of the most iconic brands in the world.
Maaza is the country's top mango juice drink despite competition from brands such as Frooti and Tropicana Slice growing in the past few years.
The firm has set its eyes on emerging categories such as juices and plans to develop a stronger total portfolio, participating across multiple categories.
According to a survey by leading brand consultancy Interbrand, Coca-Cola retained the top slot for the ninth year in a row.
The company has done a lot to promote 'Open Happiness'.
Venkatesh Kini, business unit president, Coca-Cola India and South West, shares his plans with Arnab Dutta.
The seeds of a potential turnaround were sown in 2016, when the firm began to revamp its portfolio to match changing consumer needs.
The gorgeous actress has signed a two-year contract.
Coca-Cola's journey in India mirrors the country's growth, rising consumption and a vibrant middle class.
Since he took over as president of Coca-Cola's India and Southwest Asia business a year ago, T Krishnakumar, popularly known as KK, has focused on bringing agility to the company amid heightened competition.
Most actors usually face obscurity after a fade-out from the limelight.
Let's take a look at some of the biggest names in the globe.
And possibly in all of Asia, going by his reported fee of Rs 275 crore for Thalapathy 69, his coming movie.
Billionaire Mukesh Ambani's four-year-old telecom venture Reliance Jio has been ranked the fifth strongest brand globally behind the likes of Ferrari and Coca-Cola. The Brand Finance's Global 500 ranking of the strongest brands globally, which determined the relative strength of brands, is topped by WeChat, according to its annual report on most valuable and strongest global brands.
The annual study by the research agency shows that Amul, Amazon and Coca-Cola were the most-recalled brands on IPL.
Mondelez, Coca-Cola, PepsiCo and Nestle India have been working on bringing down the sugar, salt, and sodium content.
The most scathing criticism came from Dr. Cyriac Abby Phillips, a Indian hepatologist and social media influencer known as 'The Liver Doc' on X.
'He has been one of the clearest thinkers in the history of business.'
Let's take a look at 20 most valuable brands in the world.
Companies from Unilever to Proctor & Gamble, Nestl, Coca-Cola and PepsiCo have all alluded to lockdown challenges in India and the globe as well as the impact it will have on April-June as well as full-year numbers.
Relaunched and indigenous brands fare better in India.
The introduction of the two new products is an indication of the importance of India as a market.
Advertisers across product categories are using advergaming to push their brands
Tata has moved up the ladder in a list of the world's most-valued brands.
The FMCG industry hopes for a revival in consumption growth in 2025 with some 'green shoots' already visible, after having a challenging year amid escalating input costs and a double-digit rise in food inflation, which ultimately slowed down the pace of the urban market growth in the second half of 2024. Soaring prices of commodities such as palm oil, coffee, cocoa and wheat forced FMCG players to go for a hike of 3 to 5 per cent or resort to shrinkflation by reducing pack sizes and grammage to retain attractive price points, fearing a volume loss.
Internet search engine giant Google has emerged as the world's number one brand and is also the first one to touch the $100 billion value mark, despite the tough economic environment.According to the fourth annual BrandZ top 100 most valuable global brands ranking, Google is the number one brand with a value of $100 billion and is way ahead of Microsoft which is at the second rank with a value of $76.2 billion.
How five names in this year's rankings staged their turnarounds
The Saffron Brand Consultants chairman talks about the perception and reality about Brand India.
With a gradual rise in temperature and the start of heatwave, FMCG and dairy firms selling cola-based fizz drinks, juices, mineral water, ice creams and milk-based beverages expect a spike in sales and have ramped up their production and stocks to meet the anticipated consumer demand. The makers are launching new products keeping in mind the evolving consumer preferences and also investing substantially on promotions and expansion of the channels this season, company executives of beverage and ice cream makers said. Beverages major PepsiCo said summer months are naturally the most favourable season for its category and it is "optimistic" that its portfolio of brands will continue to delight consumers during the period.
Campa is set to take on its competition, which pushed it out of the aerated drinks business in the late 1990s, but this time with a new owner - Reliance Industries. Campa's entry comes at a time when aerated drinks as a category is already saturated. But experts say this could give rise to competition in the segment, eventually causing the space to grow.
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