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J&K activist gets Reebok Human Rights Award

A 28-year-old peace activist from Jammu and Kashmir, who has made personal sacrifices to encourage peaceful solutions to conflict in the trouble-torn state, is among the recipients of the 2006......

Reebok fraud: SFIO lets off two top execs

The Serious Fraud Investigation Office (SFIO) hasn’t named Claus Heckerott, Adidas India managing director (from March 2012 to January 2013), and Shahin Padath (then director of finance) in......

Reebok India fraud 'deep in the past': Adidas

Terming last year's Rs 870 crore (Rs 8.7 billion) fraud at its arm Reebok India as a 'thing in the past', Adidas India MD Eric Haskell has said the company is now focused on building the brand and......

Nike runs to seal the bond with young adults

Nike is trying to make the most of the respite provided by the stock-taking that Reebok, the leading sportswear brand in the Indian market, has had to do in the wake of an alleged financial fraud......

We are exploring 100% FDI in retail: Adidas CMD

Adidas faced a troubled phase in India following the arrest of its top brass, including the flamboyant Reebok India CEO & MD Subhinder Singh Prem, over an alleged financial fraud that cost its......

Reebok India ropes in John Abraham as brand ambassador

Sportswear company Reebok India said on Monday it has roped in Bollywood actor John Abraham as its brand ambassador in a long term deal. The company, which is repositioning Reebok as a fitness......

Kelly Brook's nude Reebok ad gaffe

Kelly Brook has blasted airbrushing of photographs, while unveiling a giant poster of herself apparently slimmed down by the use of clever shadowing. The star, 30, made the gaffe while launching a......

Bipasha's short and sexy combo!

Bipasha Basu has got a pretty buff bod, and she knows it too!And so does Reebok.The actress, who happens to be the new face of the sports brand, teamed up with dashing cricketer Yuvraj Singh for an......

Bipasha, Reebok's fittest star!

Move over Sagarika Ghatke, Bipasha Basu is here to kick up some sweat!That's right, Reebok India has signed on the fittest Bollywood star as it'snew face. Also read: Bips on her 'racy' roleTickled......

Ileana, Sonakshi, Kangana: Fashion fails!

Quite a few surprises coming up. Sometimes, we can't help but wonder just what were celebrities thinking before opting for certain outfits. Especially, when most of them are know for amazing......

Radhika, Katrina, Priyanka: Red carpet rockers!

Who is *your* favourite? With the awards season comes the pressure of looking the best on the red carpet. Some celebrities have made us fall in love with their stunning appearances, at the Filmfare......

Usain Bolts to 100m record

Jamaican sprinters electrified the Reebok grand prix in New York on Saturday with Usain Bolt setting a new 100 metres world record and Veronica Campbell-Brown posting the fastest time of the year......

Boxing school in Rio slum shows sport's power before Olympics

IMAGE: Jessica , 9, poses for a photograph in an alley, also known as "viela", in the Mare favela of Rio de Janeiro, Brazil, June 2, 2016. Photograph: Nacho Doce/Reuters. Beneath a street lamp in......

Dhoni sole Indian on Forbes' most valuable athlete brand list

Indian team captain MS Dhoni during a training session. Photograph: Getty Images India cricket captain Mahendra Singh Dhoni is the sole Indian sportsman to figure on Forbes' list of the......
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Gal Gadot's 'formula' to fitness, happiness

Reebok, says women wear different hats but they must take good care of themselves by indulging in things which bring them mental peace. "We live in... ...
JWT India wins creative mandate for Reebok

McCann India was the incumbent agency on the account JWT India has won creative mandate for Reebok. The account will be handled out of JWT's Delhi... ...
Manish Arora to be Pearl Academy's ideation partner

Manish Arora is one of the most celebrated and inspiring contemporary designers in the fashion world today. The Mumbai-born fashion designer has... ...
Why are so many Indians turning to kinesiology for better health?

Kinesiology, which can best be described as the science of movement, is complex yet holistic. T E Narasimhan examines the art and the science of... ...
Expect more pink sneakers in 2018

Brands like Puma, Wildcraft and Woodlands are rewriting the marketing playbook to cater to women consumers. IMAGE: With more and more sportswear... ...

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