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Perfetti Van Melle

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Find out which brands are rushing for tie-ups with IPL

Advertisers are jumping on to the Indian Premier League (IPL) bandwagon. Perfetti Van Melle, Havells  and Amazon have been brought as on-air associate sponsors by Multi Screen Media (MSM),......

Brands outsource ideation to India for their global campaigns

For the last few years, Italian confectionery major Perfetti van Melle has been adapting its Indian campaigns for brands like Alpenliebe and Big Babol for the European market. Pond’s and......

Humour is Sameer Suneja's ladder to success

Sameer Suneja, 41, will take over as the chief executive of Perfetti Van Melle from October 1. Till a little over a year ago, Suneja was running the Indian arm of Perfetti. Then he was appointed......

Perfetti forays into snacks market

Confectionery maker Perfetti Van Melle, which sells candies like 'Alpenliebe' and 'Center Fresh', on Thursday said it is entering into the snacks market in India, which is currently dominated by......

The secret behind Perfetti's success in India

Globally, Perfetti Van Melle ranks third in the confectionery sweepstakes after Mars and Cadbury. But in India, it leads the pack with a 25 per cent share of the Rs 3,000-crore (Rs 30 billion) per......

  People speak for perfetti van melle

  • QNA
Rose
Q. What famous confectionary product is easily available in India from "Perfetti Van Melle" ??
Rose:  A.  more

http://qna.rediff.com/questions-and-answers/what-famous-confectionary-product-is-easily-available-in-ind/23037983/answers/

Rose
Q. DO YOU KNOW WHAT IS PERFETTI VAN MELE....
Rose:  A. Perfetti Van Melle - India's corporate website. more

http://qna.rediff.com/questions-and-answers/do-you-know-what-is-perfetti-van-mele..../23037983/answers/16793355

  Web results for Perfetti Van Melle
MSM ropes in Vodafone and Karbonn as presenting sponsors

As the seventh edition of the IndianPremier League kicks off today, broadcaster Multi Screen Media issitting pretty with 10 sponsors on board and... ...

http://www.business-standard.com/article/companies/msm-ropes-in-vodafone-and-karbonn-as-presenting-sponsors-114041501073_1.html
Rewriting History

Perfetti Van Melle India’s recent ad for Alpenliebe lollipops brings back Mughal emperors Babur, Humayun and Akbar to life Tagline Alpenliebe Pop... ...

http://business.outlookindia.com/article.aspx?290215
What makes IPL click with brands?

MUMBAI: Indians love for cricket is inevitable. And nothing can come between the fans and the most-awaited entertainment tournament in the country:... ...

http://www.indiantelevision.com/television/tv-channels/sports/what-makes-ipl-click-with-brands-140410
It's an overcast sky for IPL-7 as major sponsors get jitters

Even as online retailer Amazon has jumped on to the IPL bandwagon, Godrej Group, one of the associate sponsors of IPL 6, has pulled out of the race... ...

http://www.financialexpress.com/news/its-an-overcast-sky-for-ipl7-as-major-sponsors-get-jitters/1239602/
Find out which brands are rushing for tie-ups with IPL

Advertisers are jumping on to the Indian Premier League (IPL) bandwagon. Perfetti Van Melle, Havells† and Amazon have been brought as on-air... ...

http://www.rediff.com/money/report/find-out-which-brands-are-rushing-for-tie-ups-with-ipl/20140408.htm

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