Get your lowdown on what's happening in Telugu cinema.
Across the board, brands use influencers like a Bhuvan Bam or Kusha Kapila as the second or third rung of their strategy. The first rung is always a celebrity that has been created outside the Internet, through mainstream media.
Southern sirens light up the stage.
Omkar Nuthalapati who hosts shows like Aata 5 and Challenge -- The Ultimate Reality is nothing short of a celebrity.
The move by these broadcasters comes close on the heels of the Telecom Regulatory Authority of India announcing a review of its earlier tariff order, announced six months ago, which among others capped the prices for la carte channels.
Till the lockdown was imposed in March, more than 200 Zee staffers had spent over 2,500 hours across 28 regions in Punjab, Bihar, Madhya Pradesh, Karnataka, Tamil Nadu, Andhra Pradesh and West Bengal to understand the audiences. The effort paid off, again and again.
Lakshmi Prasanna Manchu would be seen acting and in her upcoming production venture Dongata.