Havmor will now make its next journey, across India, under the banner of South Korea's Lotte Group, the confectioner best known for manufacturing and marketing chocolate marshmellow pies under the Choco Pie brand, says Sohini Das.
Havmor makes 150 products from its two plants and has around 30,000 dealers
With a gradual rise in temperature and the start of heatwave, FMCG and dairy firms selling cola-based fizz drinks, juices, mineral water, ice creams and milk-based beverages expect a spike in sales and have ramped up their production and stocks to meet the anticipated consumer demand. The makers are launching new products keeping in mind the evolving consumer preferences and also investing substantially on promotions and expansion of the channels this season, company executives of beverage and ice cream makers said. Beverages major PepsiCo said summer months are naturally the most favourable season for its category and it is "optimistic" that its portfolio of brands will continue to delight consumers during the period.
Family offices are increasingly looking to invest directly in start-ups rather than through investment in venture capital (VC) firms. The shift is happening because of multiple reasons. Next-generation scions of wealthy families are conversant with how the start-up world works after they have spent time in Silicon Valley; start-up investment is rising to 10-15 per cent of family offices' portfolios from single digits; and they do not want to share gains of investment with VC firms. "While earlier they would prefer to invest in this asset class via venture capital (VC) funds as LPs (limited partners), now they are making direct investment in start-ups.
Nearly 40% of the annual sales happen during April to June.
Brand associations have helped Priyanka Chopra-starrer gain traction in traditional and digital media.
While the brand did step into cities such as Delhi in the last few years, it is now stitching up an expansion strategy aimed at partaking of growth in areas where consumption of ice cream remains strong.
Two giant brands get into a slugfest over the goodness of ice creams and frozen desserts, reports Sohini Das.
True Indian scenes most often lie on less travelled routes, along roads that have fallen off the map, after modern highways have come up. On the fourth leg of their 2,148 km journey, Rediff.com's Archana Masih and photographer Rajesh Karkera discover one such forgotten place in the Thar Desert.
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