Velammal Institutions is the catalysing force behind this chess revolution in Chennai
For those students who want an exciting, challenging and creative career, Sam Balsara, the doyen of advertising advises them to not look at remuneration alone.
Last week, the Delhi high court ruled that the mere use of trademarks on Google Ads, an online advertising platform, did not amount to infringement under the Trade Marks Act, 1999. This was after online travel agency MakeMyTrip (MMT) claimed that its trademarks, "Makemytrip" and "MMT", were being used as keywords in Google Ads to display ads and links of its rival Booking.com. The order has opened up a new debate on trademark infringement in the digital realm, revolving around whether it can create confusion among users.
The CBI on Thursday arrested Bharat Rashtra Samithi (BRS) leader K Kavitha in connection with a corruption case linked to the alleged Delhi excise policy scam, officials said.
Railways is keen to generate additional revenues this year.
Sanju Samson, then a skinny 14-year-old, curled on the bed in his hotel room, watched Kolkata Knight Riders' Brendon McCullum hammering a 73-ball 158 against Royal Challengers Bengaluru in the first-ever IPL match.
FMCG major Britannia Industries' results for the January-March quarter (Q4) of the financial year 2023-24 (FY24) were received enthusiastically by the market with the share going up by 6.7 per cent on Monday to close at Rs 5,061.60 on the BSE. However, analysts said the results were in line with margins, and disappointing in terms of revenue growth. The consolidated net sales (excluding other operating income) rose 3 per cent year-on-year (Y-o-Y) to Rs 4,010 crore in Q4.
The 100-foot-tall illegal billboard fell at a petrol pump in Ghatkopar during dust storms and unseasonal rains that lashed Mumbai on Monday.
A recent study revealed that over 72 per cent of Indian consumers were at ease with mobile advertising and over 50 per cent were ready for personalised advertisements.
Veteran adman Kamal Oberoi has never failed to surprise people. His never-say-die spirit has seen him make the transition from advertising to hospitality with elan.
Sports broadcaster ESPN India has managed to lure over a dozen advertisers for the Airtel Twenty20 Champions League, who could spend as much as Rs 270 crore (Rs 2.7 billion).
At least a dozen advertisers, including Reliance Communications, Nokia, Pepsi, Hero Honda, Maruti and Visa among others, and host broadcaster ESPN STAR Sports may find themselves on a sticky wicket with India's exit from the current world Twenty20 cricket tournament.
Bhavin and Divyank Turakhia remain as committed as ever to incubating start-ups despite selling their firm for $900 mn
'Besides Ayodhya, the BJP lost in nine other constituencies with a Ramayana imprint; it tasted success only in Thrissur.' 'In Rameswaram, K Navaskani of the Indian Union Muslim League won with a 44% voteshare in a 84% Hindu constituency.' 'In the 21 seats in the Ayodhya and Varanasi regions, both crucial to the Hindutva project, the BJP won just 7.' 'It won just 3 out of 12 seats around Modi's constituency,' points out Krishna Prasad.
Google is also working with the Election Commission of India to enable people to easily discover critical voting information on its search platform -- like, how to register and how to vote -- in both English and Hindi.
'The censor board asked me for some strange cuts.' 'Otherwise, they would have given me an 'A' certificate.' 'One cut was where Girish Karnad was explaining artificial insemination in cattle.' 'These cuts never made any sense to me.'
The work we have done in the south and the northeast over the last 10 years under Prime Minister Modi's leadership, we have started getting results of the same, he said.
FMCG major Hindustan Unilever on Wednesday reported a 1.53 per cent decline in consolidated net profit to Rs 2,561 crore for the fourth quarter ended March 31, 2024 due to factors such as deflation and softening of commodity prices. The company had posted a net profit of Rs 2,601 crore in the year-ago period, according to a regulatory filing from HUL. Net sales of Hindustan Unilever Ltd (HUL) were almost flat to Rs 15,013 crore in the March quarter.
There is also a growing realisation amongst companies that very small children are not able to comprehend communication properly.
Berger Paints, the country's second-largest decorative paint maker, continued to outperform its peers and gain market share in the 2023-24 (FY24) October-December quarter (third quarter, or Q3). The company posted a consolidated revenue growth of 7 per cent compared to the year-ago quarter, surpassing Asian Paints (5.4 per cent) and Kansai Nerolac Paints (5.7 per cent).
Northpoint Centre of Learning invites applications for its 18-month full-time Post-graduate Programme in Advertising, Media Management and Marketing Communications.
He also criticised the government over an advertisement published in some prominent newspapers listing the steps taken for the welfare of the Maratha community.
'There is a huge risk of misinformation and disinformation, and targeted campaigns that could potentially happen against candidates or to push certain narratives.'
The ministry of home affairs (MHA) has sent a high-level team to Ayodhya to deal with cyber threats ahead of the inauguration of the Ram Temple in the historical town on January 22.
Lalchand Rajput has been appointed as the manager of Indian team for the Twenty-20 World Championship.
The Mudra Institute of Communications, Ahmedabad, invites applications for its Post-graduate Certificate in Advertising Management.
American tech billionaire Elon Musk on Saturday said his proposed visit to India has been postponed due to "very heavy Tesla obligations". The electric carmaker Tesla CEO -- who was expected to be in India on April 21 and 22 and scheduled to meet Prime Minister Narendra Modi -- wrote on X that he is looking forward to coming to India later this year.
PVR-Inox is in an inherently fickle business. If there is a string of flops, the box office collections will be weak. Conversely, Q2FY24, which witnessed several hits, has brought about an upside in revenues. However, the merger has led to market share gains and synergies that helped bring breakeven down to approximately 20 per cent occupancy.
The Indian Broadcasting Foundation (IBF), the apex body of broadcasters, and Advertising Agencies Association of India (AAAI), a body that represents over 70 per cent of the television advertisers have decided to tigten their rules. All advertisers will now have to make payments within 60 days of airing the television commercials, failing which there will be a financial penalty and a possible boycott on all television networks. This 2-year agreement is valid till March 2010.
There is no near-term respite for the country's largest fast-moving consumer goods maker, Hindustan Unilever (HUL), which is facing multiple challenges on the growth front. With demand showing no signs of improvement, especially in the rural segment, the October-December quarter (Q3) of 2023-24 (FY24) is likely to be similar to the previous quarter, with volume growth in the low single digits. The stock, which is down 7 per cent over the past year compared to the 11 per cent jump for the S&P BSE Sensex, could underperform the benchmark in the near term as well.
India's list of non-cricket sports stars is growing, but when it comes to endorsement deals, the bulk of the money is spent on a handful of cricketers.
The stock of Godrej Consumer Products Limited (GCPL) fell about 3.7 per cent in trade after its Q3FY24 earnings disappointed brokerages and led to downgrades. Further, the stock, after a 15 per cent run-up over the past month prior to Monday's correction, had already factored in the upside from the business front. Its peer in the consumer space, Marico, too, saw a 4 per cent drop in its stock price.
Maharashtra Chief Minister Eknath Shinde and his deputy Devendra Fadnavis on Thursday travelled in a helicopter together for an event in Palghar as they reaffirmed their commitment to take forward their alliance and spoke about their strong bond after a controversial advertisement.
'He doesn't need to play eye candy or a boy next door. He has found his mark.' 'Brands like him because he understands them and he emotes appropriately for them.'
Pakistan captain Babar Azam has refused to wear and endorse the logo of a betting firm during the upcoming Lanka Premier League.
Here are some broad trends and communication themes that emerged this year.
We take a look at the main career options in the field of advertising and what they demand.
Meta is working closely with the Election Commission. This enables the Commission to flag unlawful content.
A huge controversy erupted after the Pakistan Super League (PSL) franchises flouted strict Islamic laws by promoting surrogate advertisements of off-shore online betting platforms.
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