Traders' body CAIT has filed a complaint with the Ministry of Consumer Affairs against a Flipkart advertisement featuring Bollywood star Amitabh Bachchan on the upcoming Big Billion Days sale, terming the advertisement as "misleading". The Confederation of All India Traders (CAIT) in its complaint to the Central Consumer Protection Authority (CCPA) termed the advertisement "misleading" and against the country's small retailers. It has also sought withdrawal of the advertisement, according to a statement. CAIT demanded that a penalty be imposed on Flipkart as per relevant provisions of the Consumer Protection Act for "false or misleading advertisement" and imposition of a Rs 10 lakh fine on Bachchan.
Considering that tobacco advertising generates a lot of revenue and jobs, should the government impose such a ban?
Every brand and company in India too will soon need a metaverse strategy, notes Sandeep Goyal.
The Supreme Court Tuesday granted one-week time to yoga guru Ramdev, his aide Balkrishna and Patanjali Ayurved to issue a public apology in the misleading advertisements case, but said it was not letting them 'off the hook' now.
'If you are investing in a Ulip for returns, go for a type I Ulip.' 'If you are investing for insurance cover as well, type II is better.'
Social concerns as an advertising strategy and creative execution is emerging as the latest trend among advertisers to sell their ware.
The Bombay high court has directed Patanjali Ayurved to deposit Rs 50 lakh for alleged breach of the HC's interim order restraining it from selling its camphor products, in relation to a trademark infringement case filed by another company.
The bench said it has no doubt in its mind that Patanjali had an intention to flout the court order.
The BCCI on Friday rubbished "fraudulent advertisements", promising admission into its National Cricket Academy in lieu of money and clarified that the entry into the elite facility in Bengaluru is a "merit-based process".
A prominent Asian television channel has been rapped by Britain's advertising watchdog for airing an advertisement about a Hindu religious pendant on the ground that it encouraged "occultism".
Sebi's mandate restraining mutual funds, stock brokers, and other intermediaries from associating with finfluencers who do not come under the Sebi ambit will impact the earnings of finfluencers through sponsorships, tie-ups, or referral links, as these may dry up due to the restrictions.
Sana Sultan Khan is giving contestants a run for their money on Bigg Boss OTT 3.
From its lows over the past month, the stock of footwear major Campus Activewear gained 13 per cent to Rs 280.4 a share. The gains came on the back of better than expected operating profit margins in Q4, reduction of debt and expectations of market share improvement. The company expects volume growth, which has thus far missed expectations, to recover going ahead on the back of multiple triggers.
The decision to relocate the second edition of the Indian Premier League (IPL) Twenty20 tournament to South Africa has prompted several key advertisers such as Hyundai, Havell's and Reebok, among others, to consider cutting back budgets or pulling out.
Gambhir has been approached by the BCCI to gauge his interest.
In a letter to the Karnataka chief secretary, the Commission said the state government did not obtain prior approval from it for publishing the advertisements, an action violative of the poll code instructions issued to central and state governments years ago.
They do not make leaders like him anymore, says former Savvy editor Usha Radhakrishnan, paying tribute to publishing pioneer Nari Hira who passed into the ages on Friday. August 23, 2024..
The Supreme Court on Tuesday came down heavily on yoga guru Ramdev's Patanjali Ayurved for prima facie violation of the undertaking given by it in the court about its products and also about statements claiming their medicinal efficacy. A bench of justices Hima Kohli and A Amanullah issued a notice to Patanjali Ayurved and its managing director asking why contempt proceedings should not be initiated against them.
Much of the discussion is happening at a "family level, not a corporate level". That means it is an Ambani or a Goenka in direct talks with Johar.
The poll panel has asked state Congress chief Govind Singh Dotasra to respond to the notices by 3 pm on Thursday and 7 pm on Friday, respectively.
Surprisingly, the BJP's nearest rival in ad spend was not the Congress, but the Bharat Rashtra Samithi.
None of Amjad Khan's subsequent roles could outshine Sholay. He had begun his career at the top and had no higher peaks left to conquer. Dinesh Raheja salutes the iconic actor on his 80th birth anniversary.
'The combination of star power, compelling storytelling, and action-packed drama promises to set the box office ablaze and kickstart the new quarter on a spectacular high note.'
Mumbai-based Weizmann, part of a diversified group, will take to court its former partner Western Union Holdings, the American money-transfer giant, alleging that the United States-based company has imitated its trademark and logo. This, its lawyers say, constitutes a case of infringement and dilution of its intellectual-property rights.
As more Indians go online, a boom in the Internet advertising industry is waiting in the wings with the digital medium poised to rule over all other media in the coming years, say experts.
The court said a social media influencer is expected not to try to play the role of a professional without any backing to substantiate what is being shared by them.
Excessive sugar intake has been linked to brain inflammation, which can affect cognitive functions such as memory, learning, and decision-making, warns Pankaj Prakash Sharma, founder, Happa Foods.
Ambient advertising is a form of advertising done in a non-traditional media or using a medium in a way it has never been used before either as part of the mainstream campaign or as a stand alone activity. It helps brands be more a part of people's lives, say advertising professionals.
The cereal has been promoted to generations of women across the globe on the basis that it helps to lose weight, as part of a calorie-controlled diet.
The Northpoint Centre of Learning invites applications for its 18-month full-time post-graduate programme in advertising and marketing communications. \n
After Monday's hoarding crash in which at least 14 people died, he has been absconding, while a case under IPC section 304 (causing death by negligence) was registered against him at Pantnagar police station in the city.
Amul advertisements are real entertainers.
Raising concern over the nearly 1.25 crore feedback submissions received by the parliamentary committee scrutinising the Waqf (Amendment) Bill, Bharatiya Janata Party member Nishikant Dubey has called for a probe into their sources, including in the possible role of Pakistan's Inter-Services Intelligence and China.
India has over 150 million first-time voters, around 100 million Facebook users, and 30 million Twitter and WhatsApp users.
The Competition Commission of India (CCI) has flagged possible anti-competitive concerns with respect to the proposed USD 8.5-billion Viacom18-Star India merger and has sought detailed responses from the parties concerned, sources said.
The RJD, which emerged as the single largest party in the 2020 assembly polls, ended up in the opposition since the Mahagathbandhan, which includes Congress and three Left parties, fell short of a majority.
The court also observed that the apology needs to be published in the newspapers by Asokan personally and not from the funds of the IMA.
