Chinese mobile company Vivo replaced PepsiCo as the title sponsor of the high-profile Indian Premier League (IPL), a change necessitated by the beverage giant's sudden pullout from a five-year deal that was to end in 2017.
The cola major expands its portfolio of healthy foods under brands Tropicana and Quaker Oats, looks to bring down its sugar addiction by Apurva Venkat.
Over the past year, Amul has undergone a transformative journey, evolving from a dairy-centric entity to a comprehensive foods company. Since 2022, PepsiCo India, too, has embarked on extensive launches in the food category. Not to be left behind, ITC, which has been introducing an average of 100 fast-moving consumer goods (FMCG) products across categories every year, has also launched a number of packaged food items.
Pepsi and Hindustan Lever Limited joined hands in India to launch ice tea, a segment that's expected to grow into five to ten per cent of the Rs 6,000 crore (Rs 60 billion) carbonated soft drinks market.
Cola brands look for life in a parallel universe. Global majors Coke and Pepsi are going all out to stock up with health and nutrition offerings.
With a gradual rise in temperature and the start of heatwave, FMCG and dairy firms selling cola-based fizz drinks, juices, mineral water, ice creams and milk-based beverages expect a spike in sales and have ramped up their production and stocks to meet the anticipated consumer demand. The makers are launching new products keeping in mind the evolving consumer preferences and also investing substantially on promotions and expansion of the channels this season, company executives of beverage and ice cream makers said. Beverages major PepsiCo said summer months are naturally the most favourable season for its category and it is "optimistic" that its portfolio of brands will continue to delight consumers during the period.
Soft drinks giant Pepsi is the new title sponsor of the cash-rich Indian Premier League. It won the bid for title rights for five years by paying a whopping Rs 396 crore. Pepsi pipped Aircel, which offered Rs 316 crore, in the bid for the title sponsorship of the Twenty20 tournament.
"On demonetisation, across the board for pretty much all of industry, and CPG (Consumer Packaged Goods) in particular because it hit the individual retailer significantly, demonetisation had a significant impact on our India business in Q4," Nooyi said during an earnings call for Pepsi's fourth quarter that ended on December 2016.
The price cuts by Coke and Pepsi follow the launch of the 200 ml size last year for Rs 5.
Attempting an image makeover from being calorie-rich to health-conscious, PepsiCo India is working towards launching a nutritious beverage within three years.
President Ramon Laguarta was elected by the board of directors to succeed her. Laguarta was also elected to the board.
The state government of Karnataka has filed a case against Pepsico India under the Prevention of Food Adulteration Act, 1954, owing to the presence of pesticides beyond the permissible level in Mirinda and Pepsi brands of soft drinks.
Net income for the quarter stood at $1.14 billion or 71 cents per share, against $1.43 billion or 89 cents per share, a year ago.
PepsiCo said on Monday its long-term investment plans for India would not be affected by the pesticide-in-cola controversy that prompted several state governments to ban its products.
The Centre for Science and Environment on Wednesday came out with a fresh study claiming the presence of 'pesticide cocktail' in 11 brands of soft drink giants Coca Cola and PepsiCo.
PepsiCo India is planning to launch beverages and snacks priced below Rs 5. This is part of a drive to address the mass market looking for nutritional products. The new range, being developed in India, is expected to be launched on a pilot basis in select markets by next year.
PepsiCo is trying to dislodge Coca-Cola in drinks, though the gap is still large.
PepsiCo will file a petition in the Kerala high court on Friday challenging the Kerala government's August 11 order banning the sale of some of its products in the state.
Speculation is rife that it was the poor response to Pepsi Atom and the heavy spending on IPL that cost him his job.
Lord's, the 'home of cricket', will host its first-ever Women's Test between India and England in 2026, the ECB announced on Thursday.
Christened Smart Choice, PepsiCo launched the first such cafe in Chennai recently to promote its key category -- the health segment - which was marketed under the name Snack Smart.
Beverages giant PepsiCo on Tuesday launched 250-ml Pepsi cans at Rs 15, a price point that's 40 per cent lower than the existing 330-ml cans available at Rs 25.
A call by the Traders Federation in Tamil Nadu to ban sales of Coca Cola and Pepsi soft drinks came into effect on Wednesday with its president A M Vikrama Raja declaring drinks as 'toxic' for consumption.
Softdrink major Pepsi Co on Tuesday withdrew from the Delhi high court the petition filed by it challenging the controversial report of Centre for Science and Environment
Stung by doubts raised over the safety of its fastest-growing brand in India, PepsiCo on Friday asserted that Mountain Dew was a totally safe product complying with all food standards nationally and globally, and was the same that was being marketed
Close on the heels of a major health scare on finding pesticides in bottled drinking water, CSE claimed that the bottled soft drinks owned by PepsiCo and Coke also failed the same health standards testing positive for pesticides.
PepsiCo India spokesperson said fake news suggesting Kurkure has plastic in it has affected the brand's reputation
Pepsi India's revenues are getting more fizz from its food products than beverages and soft drinks. While sales of beverages grew in single digits to Rs 1,073 crore in 2006-07 compared to the previous year, food products sales went up by around 19 per cent to Rs 1082 crore during the same period.
Cricketer Virat Kohli has reclaimed the top position in brand value, now reaching $227.9 million, surpassing Bollywood star Ranveer Singh, who holds the second spot with $203.1 million, according to Kroll's 'Celebrity Brand Valuation Report 2023: Brands, Business, Bollywood'. The report ranks India's most influential celebrity brands by assessing their brand values derived from endorsements and social media presence.
India's Under-19 World Cup-winning captain Unmukt Chand has joined the list of star cricketers who endorse Pepsi after the soft drink giant roped him in as its brand ambassador on Friday.
Pepsi is moving towards health drinks and this will be reflected in its upcoming products that are to hit the markets this year.
The JV's Indian arm has launched two new flavours of the ready-to-drink ice tea, after it was withdrawn around seven years back when the JV entered the country.
The India captain refused to renew the contract which ended in April this year, saying at the time that he would not ask people to consume something that he himself does not.
Nooyi had recently said that the company might make two or more acquisitions outside North America this year to add snacks or drinks it did not already make.
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