Rising demand for premium devices, led by Apple and Samsung, is expected to increase India's smartphone market size to over $50 billion (about Rs 428,900 crore) this year, market research firm Counterpoint Technology Market Research said on Friday. The Indian smartphone market size was estimated at $37.9 billion (about Rs 3.25 lakh crore) in 2021, according to the research firm.
Even three months back, it was trailing Samsung and Nokia in market share in overall handsets.
InMobi helps companies target the users of phones.
In 2002, Apple applied for the 'iPhone' trademark for its electronic goods in China.
With 4G coverage spreading, Indian consumers will likely be more open to investing in smartphones
Apple issued full-page advertisements on Tuesday.
While the 'Made in China' tag continues to be dominant as far as handsets in India go, things are beginning to change.
RIL has been talking to groups including Gionee, Huawei and Xiaomi
iPhone sales in India were up by 56 per cent during the period.
The Canadian smartphone maker is banking on its platform-agnostic security and software products to make incursions in the market.
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