Advertising industry veteran Sylvester daCunha, the creator of the iconic 'Amul Girl' campaign that started in the 1960s, has died, the Gujarat-based milk cooperative that owns the dairy brand said on Wednesday. "Very sorry to inform about the sad demise of Shri Sylvester daCunha, chairman of daCunha Communications last night (Tuesday) at Mumbai," said Jayen Mehta, managing director of Gujarat Co-operative Milk Marketing Federation (GCMMF).
The India Test side's continued freefall in Australiahas infuriated the media and angered fans back home but advertisers and broadcasters are refusing to give up on cricket, given a lack of alternatives and the fickleness of local supporters.
A day after an advertisement with photos of Maharashtra Chief Minister Eknath Shinde and Prime Minister Narendra Modi became the talking point in the state, an ad on the state's ruling alliance appeared in Marathi dailies on Wednesday featuring leaders like Shiv Sena founder Bal Thackeray and Deputy CM Devendra Fadnavis.
E-commerce, Rs 1,000 crore (Rs 10 billion) as an advertising category, is expected to bring at least Rs 200 crore (Rs 2 billion) in ad spending next month, when there would be both Dussehra and Diwali.
Riding on the success of Indian Idol 3, advertisers are queuing up for the fourth season of the show. Sony Entertainment Television, which will air Indian Idol 4 starting September 19 has sold over 85 per cent of the advertising inventory.
Union Minister Rajiv Pratap Rudy on Saturday found himself in a controversy over sharing on Twitter a screenshot of Pakistan's daily Dawn website carrying Nitish Kumar's ad of vote appeal, prompting the Janata Dal-United to launch a sharp attack on him and seek his immediate sacking.
An overview of how the tournament could give it a welcome boost...
Of the top four companies, which collectively hold more than half of India's market share, two have pitted Shah Rukh Khan and Sunny Deol against each other.
The high court said the objections filed in response to the government's advertisement/ notice published on its website and newspaper shall be considered before finalising the notification.
'Is the Agniveer scheme or their post-retirement re-employment in paramilitary forces or in the state governments the BJP's answer to the crying need on the job front?' 'Or, even Finance Minister Sitharaman's one-year internship scheme in the public and private sector, is it a permanent solution, either?', asks N Sathiya Moorthy.
As more and more players join Subhash Chandra's Indian Cricket League, the Board of Control for Cricket in India has threatened the players.
'Subjecting each such creative content to scrutiny will impose burdens on the OTT platforms and impact user experience.'
Dabur India has been the worst performer in the fast-moving consumer goods (FMCG) space this year (CY23), posting a 1 per cent decline even as its peer index, the Nifty FMCG, has delivered returns of over 29 per cent in this period.
Given that Twelve Final Days doesn't really delve into the genesis of Roger Federer, the ups and downs of his career, the assumption is that it is meant for people who are already familiar with his work, observes Deepti Patwardhan.
'With free software on the Internet and apps, creating a deepfake video can take 3 to 5 minutes. Anyone can make these videos.'
rediffGURU Dev Ashish answers your personal finance and mutual fund queries
Protesters on Twitter have begun asking people to boycott Ola's service, as mark of disagreement with the company's views
Disney had bought digital and streaming rights to show the ICC's tournaments in India
Maruti Udyog Ltd surpassed Coca-Cola, Pepsi and Hindustan Lever to emerge as the country's largest sports advertiser on television in 2006.
Iffy prospects for creatives at this year's fest.
Politely decline to be prime minister, and hand the baton to someone else in the BJP -- like Sonia did to Manmohan Singh -- advises Krishna Prasad.
'I have serious doubts about the longevity of the NDA government and the longevity of the 18th Lok Sabha itself.'
Soccer star Cristiano Ronaldo has striped off for an ad campaign for a Spanish watch brand.
A huge controversy erupted after the Pakistan Super League (PSL) franchises flouted strict Islamic laws by promoting surrogate advertisements of off-shore online betting platforms.
Last week, the Delhi high court ruled that the mere use of trademarks on Google Ads, an online advertising platform, did not amount to infringement under the Trade Marks Act, 1999. This was after online travel agency MakeMyTrip (MMT) claimed that its trademarks, "Makemytrip" and "MMT", were being used as keywords in Google Ads to display ads and links of its rival Booking.com. The order has opened up a new debate on trademark infringement in the digital realm, revolving around whether it can create confusion among users.
A large number of consumers use their cellphones to research products and services in stores and they are increasingly willing to share usage data with advertisers, but most have concerns over the security of mobile transactions, says a KPMG report.
The premier Indian Institutes of Technology (IITs) are gearing up to complete the implemention of the scheduled caste (SC), scheduled tribe (ST) and other backward classes (OBC) quota requirement for faculty positions from next year.
Since 2008, the Bureau of Energy Efficiency is running a star rating programme, under which electric equipment are rated according to their efficiency. This in turn helps the consumers save electricity.
Ensure that the meals provided in their tiffins and snack breaks are colourful, says Dr Imran Patel.
The revenue growth of early birds or companies that have declared their Q4FY24 (March quarter) numbers is the highest in the last four quarters. The 178 companies (excluding their listed subsidiaries) that declared their results have reported a sales growth rate of 13.2 per cent year-on-year (Y-o-Y), taking aggregate revenue to Rs 9.1 trillion. Including other income, growth is at 16 per cent, the highest in the last four quarters.
Maharashtra Chief Minister Eknath Shinde and his deputy Devendra Fadnavis on Thursday travelled in a helicopter together for an event in Palghar as they reaffirmed their commitment to take forward their alliance and spoke about their strong bond after a controversial advertisement.
Former Australian captain Aaron Finch on Wednesday slammed critics for questioning India batter Virat Kohli's place in Men in Blue's T20I set-up, calling the chatter around his spot "the biggest rubbish he has ever heard".
'We are seeing signs of improvement in rural overall in terms of demand, but I would still keep my fingers crossed.'
Pakistan captain Babar Azam has refused to wear and endorse the logo of a betting firm during the upcoming Lanka Premier League.
"It is a fair assumption that INC possesses the material/empirical/verifiable evidence based on which these specific/explicit 'facts' have been published, an action which can fairly be assessed to embed knowledge, motive and intent to do so by the author," the EC notice read.
Board of Control for Cricket in India president N Srinivasan refused to talk about the issue of IPL franchise Deccan Chargers, saying it is sub-judice, but said the Board can advertise for a new team to be added to the Indian Premier League.
The Northpoint Centre of Learrning invites applications for its PG Programme in Advertising, Media and Marketing Communications.
In the run-up to the 2024 Lok Sabha elections, political parties are extensively using social media to propagate their achievements and seek support from voters.
The elections will begin on April 19 followed by subsequent phases on April 26, May 7, May 13, May 20, May 25 and June 1.