Search results for 'advertising'

Sylvester daCunha, creator of iconic 'Amul girl' campaign, passes away

Sylvester daCunha, creator of iconic 'Amul girl' campaign, passes away

Rediff.com21 Jun 2023

Advertising industry veteran Sylvester daCunha, the creator of the iconic 'Amul Girl' campaign that started in the 1960s, has died, the Gujarat-based milk cooperative that owns the dairy brand said on Wednesday. "Very sorry to inform about the sad demise of Shri Sylvester daCunha, chairman of daCunha Communications last night (Tuesday) at Mumbai," said Jayen Mehta, managing director of Gujarat Co-operative Milk Marketing Federation (GCMMF).

Advertisers keep faith with struggling Indian stars

Advertisers keep faith with struggling Indian stars

Rediff.com20 Jan 2012

The India Test side's continued freefall in Australiahas infuriated the media and angered fans back home but advertisers and broadcasters are refusing to give up on cricket, given a lack of alternatives and the fickleness of local supporters.

New Marathi ad showcases Bal Thackeray, Fadnavis, cites majority for BJP-Sena

New Marathi ad showcases Bal Thackeray, Fadnavis, cites majority for BJP-Sena

Rediff.com14 Jun 2023

A day after an advertisement with photos of Maharashtra Chief Minister Eknath Shinde and Prime Minister Narendra Modi became the talking point in the state, an ad on the state's ruling alliance appeared in Marathi dailies on Wednesday featuring leaders like Shiv Sena founder Bal Thackeray and Deputy CM Devendra Fadnavis.

E-commerce to drive advertising spend this festive season

E-commerce to drive advertising spend this festive season

Rediff.com15 Sep 2014

E-commerce, Rs 1,000 crore (Rs 10 billion) as an advertising category, is expected to bring at least Rs 200 crore (Rs 2 billion) in ad spending next month, when there would be both Dussehra and Diwali.

Advertisers make a beeline for Indian Idol 4

Advertisers make a beeline for Indian Idol 4

Rediff.com6 Sep 2008

Riding on the success of Indian Idol 3, advertisers are queuing up for the fourth season of the show. Sony Entertainment Television, which will air Indian Idol 4 starting September 19 has sold over 85 per cent of the advertising inventory.

#Epic fail: Rudy thinks Nitish advertised in a Pak daily, gets trolled

#Epic fail: Rudy thinks Nitish advertised in a Pak daily, gets trolled

Rediff.com31 Oct 2015

Union Minister Rajiv Pratap Rudy on Saturday found himself in a controversy over sharing on Twitter a screenshot of Pakistan's daily Dawn website carrying Nitish Kumar's ad of vote appeal, prompting the Janata Dal-United to launch a sharp attack on him and seek his immediate sacking.

How hosting Euro 2024 could impact the German economy

How hosting Euro 2024 could impact the German economy

Rediff.com14 May 2024

An overview of how the tournament could give it a welcome boost...

Now, It's Shah Rukh Vs Sunny Deol

Now, It's Shah Rukh Vs Sunny Deol

Rediff.com17 Feb 2024

Of the top four companies, which collectively hold more than half of India's market share, two have pitted Shah Rukh Khan and Sunny Deol against each other.

Consider objections before ban on ferocious dog breeds: HC to Centre

Consider objections before ban on ferocious dog breeds: HC to Centre

Rediff.com16 Apr 2024

The high court said the objections filed in response to the government's advertisement/ notice published on its website and newspaper shall be considered before finalising the notification.

It's All About Job Creation, Nirmalaji

It's All About Job Creation, Nirmalaji

Rediff.com1 Aug 2024

'Is the Agniveer scheme or their post-retirement re-employment in paramilitary forces or in the state governments the BJP's answer to the crying need on the job front?' 'Or, even Finance Minister Sitharaman's one-year internship scheme in the public and private sector, is it a permanent solution, either?', asks N Sathiya Moorthy.

Indian Cricket League scores with advertisers

Indian Cricket League scores with advertisers

Rediff.com20 Aug 2007

As more and more players join Subhash Chandra's Indian Cricket League, the Board of Control for Cricket in India has threatened the players.

New Bill May Throttle OTT

New Bill May Throttle OTT

Rediff.com7 Dec 2023

'Subjecting each such creative content to scrutiny will impose burdens on the OTT platforms and impact user experience.'

Weak rural demand to delay Dabur's recovery

Weak rural demand to delay Dabur's recovery

Rediff.com6 Jan 2024

Dabur India has been the worst performer in the fast-moving consumer goods (FMCG) space this year (CY23), posting a 1 per cent decline even as its peer index, the Nifty FMCG, has delivered returns of over 29 per cent in this period.

Twelve Final Days Review: The Federer Tribute

Twelve Final Days Review: The Federer Tribute

Rediff.com21 Jun 2024

Given that Twelve Final Days doesn't really delve into the genesis of Roger Federer, the ups and downs of his career, the assumption is that it is meant for people who are already familiar with his work, observes Deepti Patwardhan.

Why Deepfakes Are A MENACE

Why Deepfakes Are A MENACE

Rediff.com7 Dec 2023

'With free software on the Internet and apps, creating a deepfake video can take 3 to 5 minutes. Anyone can make these videos.'

'Can I Buy 75L Mercedes With SIPs?'

'Can I Buy 75L Mercedes With SIPs?'

Rediff.com18 Jul 2024

rediffGURU Dev Ashish answers your personal finance and mutual fund queries

Ola faces public flak for 'sexist' advertisement, withdraws it

Ola faces public flak for 'sexist' advertisement, withdraws it

Rediff.com24 Apr 2016

Protesters on Twitter have begun asking people to boycott Ola's service, as mark of disagreement with the company's views

Disney's 518 million cricket frenzy sets streaming records

Disney's 518 million cricket frenzy sets streaming records

Rediff.com23 Nov 2023

Disney had bought digital and streaming rights to show the ICC's tournaments in India

Maruti: Largest sports advertiser in 2006

Maruti: Largest sports advertiser in 2006

Rediff.com7 Jun 2007

Maruti Udyog Ltd surpassed Coca-Cola, Pepsi and Hindustan Lever to emerge as the country's largest sports advertiser on television in 2006.

Advertising: Cannes we, Cannes we not?

Advertising: Cannes we, Cannes we not?

Rediff.com15 Jun 2007

Iffy prospects for creatives at this year's fest.

10 Reasons Why Modi Should Follow In Sonia's Footsteps

10 Reasons Why Modi Should Follow In Sonia's Footsteps

Rediff.com8 Jun 2024

Politely decline to be prime minister, and hand the baton to someone else in the BJP -- like Sonia did to Manmohan Singh -- advises Krishna Prasad.

'Doubts About Longevity Of Modi Govt'

'Doubts About Longevity Of Modi Govt'

Rediff.com24 Jun 2024

'I have serious doubts about the longevity of the NDA government and the longevity of the 18th Lok Sabha itself.'

Ronaldo strips off to advertise a watch

Ronaldo strips off to advertise a watch

Rediff.com10 Sep 2010

Soccer star Cristiano Ronaldo has striped off for an ad campaign for a Spanish watch brand.

Controversy as betting companies sponsor PSL teams

Controversy as betting companies sponsor PSL teams

Rediff.com20 Feb 2023

A huge controversy erupted after the Pakistan Super League (PSL) franchises flouted strict Islamic laws by promoting surrogate advertisements of off-shore online betting platforms.

Google vs MakeMyTrip: A curious case of 'confusion'

Google vs MakeMyTrip: A curious case of 'confusion'

Rediff.com19 Dec 2023

Last week, the Delhi high court ruled that the mere use of trademarks on Google Ads, an online advertising platform, did not amount to infringement under the Trade Marks Act, 1999. This was after online travel agency MakeMyTrip (MMT) claimed that its trademarks, "Makemytrip" and "MMT", were being used as keywords in Google Ads to display ads and links of its rival Booking.com. The order has opened up a new debate on trademark infringement in the digital realm, revolving around whether it can create confusion among users.

Two-thirds of consumers willing to be tracked by advertisers

Two-thirds of consumers willing to be tracked by advertisers

Rediff.com7 Dec 2011

A large number of consumers use their cellphones to research products and services in stores and they are increasingly willing to share usage data with advertisers, but most have concerns over the security of mobile transactions, says a KPMG report.

IITs advertise to fill faculty quota seats

IITs advertise to fill faculty quota seats

Rediff.com14 Dec 2009

The premier Indian Institutes of Technology (IITs) are gearing up to complete the implemention of the scheduled caste (SC), scheduled tribe (ST) and other backward classes (OBC) quota requirement for faculty positions from next year.

What Star Rating Does Your AC Have?

What Star Rating Does Your AC Have?

Rediff.com18 Jun 2024

Since 2008, the Bureau of Energy Efficiency is running a star rating programme, under which electric equipment are rated according to their efficiency. This in turn helps the consumers save electricity.

How To Stop Kids From Eating Junk Food

How To Stop Kids From Eating Junk Food

Rediff.com27 Jun 2024

Ensure that the meals provided in their tiffins and snack breaks are colourful, says Dr Imran Patel.

Early bird top line growth fastest in four quarters

Early bird top line growth fastest in four quarters

Rediff.com6 May 2024

The revenue growth of early birds or companies that have declared their Q4FY24 (March quarter) numbers is the highest in the last four quarters. The 178 companies (excluding their listed subsidiaries) that declared their results have reported a sales growth rate of 13.2 per cent year-on-year (Y-o-Y), taking aggregate revenue to Rs 9.1 trillion. Including other income, growth is at 16 per cent, the highest in the last four quarters.

Shinde, Fadnavis share stage amid slugfest over ad

Shinde, Fadnavis share stage amid slugfest over ad

Rediff.com16 Jun 2023

Maharashtra Chief Minister Eknath Shinde and his deputy Devendra Fadnavis on Thursday travelled in a helicopter together for an event in Palghar as they reaffirmed their commitment to take forward their alliance and spoke about their strong bond after a controversial advertisement.

The biggest piece of rubbish I have heard...: Finch on chatter around Kohli

The biggest piece of rubbish I have heard...: Finch on chatter around Kohli

Rediff.com27 Mar 2024

Former Australian captain Aaron Finch on Wednesday slammed critics for questioning India batter Virat Kohli's place in Men in Blue's T20I set-up, calling the chatter around his spot "the biggest rubbish he has ever heard".

'Rural demand for FMCG would come up in next quarter'

'Rural demand for FMCG would come up in next quarter'

Rediff.com15 Jun 2024

'We are seeing signs of improvement in rural overall in terms of demand, but I would still keep my fingers crossed.'

Pakistan captain Babar refuses to endorse betting firm

Pakistan captain Babar refuses to endorse betting firm

Rediff.com4 Jul 2023

Pakistan captain Babar Azam has refused to wear and endorse the logo of a betting firm during the upcoming Lanka Premier League.

EC notice to K'taka Cong on 'rate card' ads against BJP

EC notice to K'taka Cong on 'rate card' ads against BJP

Rediff.com6 May 2023

"It is a fair assumption that INC possesses the material/empirical/verifiable evidence based on which these specific/explicit 'facts' have been published, an action which can fairly be assessed to embed knowledge, motive and intent to do so by the author," the EC notice read.

BCCI can advertise for new IPL franchise: Srinivasan

BCCI can advertise for new IPL franchise: Srinivasan

Rediff.com27 Sep 2012

Board of Control for Cricket in India president N Srinivasan refused to talk about the issue of IPL franchise Deccan Chargers, saying it is sub-judice, but said the Board can advertise for a new team to be added to the Indian Premier League.

Want a career in advertising and media?

Want a career in advertising and media?

Rediff.com4 Mar 2009

The Northpoint Centre of Learrning invites applications for its PG Programme in Advertising, Media and Marketing Communications.

How parties use WhatsApp as go to campaign medium

How parties use WhatsApp as go to campaign medium

Rediff.com17 Mar 2024

In the run-up to the 2024 Lok Sabha elections, political parties are extensively using social media to propagate their achievements and seek support from voters.

7-phase LS polls from April 19-June 1; courting on June 4

7-phase LS polls from April 19-June 1; courting on June 4

Rediff.com17 Mar 2024

The elections will begin on April 19 followed by subsequent phases on April 26, May 7, May 13, May 20, May 25 and June 1.