What's it like to present a show at a phygital fashion week? Rajesh Karkera/Rediff.com finds out from designer Anamika Khanna.
While designer Anamika Khanna does not underline these words, they were on her mind when she worked to create an impressive and unusual opening show for the FDCI x Lakme Fashion Week (you can see the show here).
Her collection Timeless The World was an ideal opener for the coming together of Lakme and FDCI after 15 years.
Here she is, telling us how she managed to do the show in these COVID times. And about the challenges, and wonders, of producing a show like a movie video.