bournville - Rediff.com

Cadbury sees India as cocoa growth market

Rediff.com2 Jun 2009

Cadbury is looking to build on its dominant position in India's chocolate market by turning the country into a regional centre for cocoa production.

Cadbury ropes in Ranbir Kapoor, Karthi as brand ambassadors for Oreo

Rediff.com4 Dec 2013

part from the TV commercial featuring the two actors, the company said it will also connect with the customers through a 360-degree campaign with outdoor, digital, radio and on-ground activities.

Mondelez to ride on Batman v/s Superman

Rediff.com17 Mar 2016

Mondelez has tied up with Warner Bros for its latest film Batman v/s Superman.

Diamond merchant emerges top bidder for Cadbury House

Rediff.com20 Nov 2013

Dilipkumar Lakhi, a prominent diamond merchant and Mumbai's highest individual tax payer till a couple of years ago, has beaten some of the city's top developers to emerge the highest bidder for the iconic Cadbury House.

Keeping Cadbury relevant: 'Chocolate is not all about sugar'

Rediff.com5 Sep 2017

The Mondelez portfolio in India also includes brands like Bournvita, 5-Star. Nikhat Hetavkar finds out how it stays relevant amid strong pushback from millennials over health effects of its products.

The ghost of colonial loot is coming back to haunt Britain

Rediff.com2 Dec 2017

'It is clear that Britain is a country with a limited future,' says Rajeev Srinivasan.