News for 'indian-institute-of-human-brands'

Brand Shubham Gill: Bruised Not Ruptured

Brand Shubham Gill: Bruised Not Ruptured

Rediff.com30 Jan 2026

'It is a passing phase'. 'He will bounce back'. 'He is a run machine; poor form is just temporary'. The vote of confidence in Gill was inspiring and reassuring, notes Sandeep Goyal.

Mukesh Ambani, wife Nita top list of power couples

Mukesh Ambani, wife Nita top list of power couples

Rediff.com9 Dec 2021

Reliance Industries chairman Mukesh Ambani and his wife Nita Ambani topped a list of power couples dominated by celebrity pairs from Bollywood, according to the annual survey results released by the Indian Institute of Human Brands (IIHB) in Mumbai on Wednesday. Ranveer Singh and Deepika Padukone followed the Ambanis at No 2, and Virat Kohli and Anushka Sharma occupied the third position. Five other couples from the corporate world made it to the list - Infosys founder Narayana Murthy and Sudha Murty at 10th, Adar and Natasha Poonawala (Serum Institute) at 11th, Azim and Yasmeen Premji (Wipro) at 16th, Anand and Anuradha Mahindra (Mahindra Group) at 19th, and Kumar Mangalam and Neerja Birla (Aditya Birla Group) at 20th position.

Drug controversy has not dented Shah Rukh Khan's popularity as brand: Experts

Drug controversy has not dented Shah Rukh Khan's popularity as brand: Experts

Rediff.com26 Oct 2021

Shahrukh Khan is one of India's most loved "human brands", and while the drug controversy may have paused his endorsement engagements, it has not dented the superstar's popularity among corporate, as per industry experts. Right after the controversy around his son's arrest in an alleged drug case broke out, many companies halted ads featuring King Khan. Many of them are now back on screens.

Advertisers feel the heat of Bollywood drug abuse probe

Advertisers feel the heat of Bollywood drug abuse probe

Rediff.com1 Oct 2020

Advertising agencies admitted that conversations had begun with their clients to exercise restraint while using brand endorsements featuring film actors whose names appeared in the probe.

Can TikTok beat the swadeshi brigade and come back?

Can TikTok beat the swadeshi brigade and come back?

Rediff.com12 Jul 2020

TikTok is up against not just government sanction but also a set of feisty home-grown brands that have raised the 'vocal for local' banner to stake claim to the platform's vast small-town reach, point out T E Narasimhan and Sai Ishwar.

Kohli is top celebrity brand for third time in a row

Kohli is top celebrity brand for third time in a row

Rediff.com17 Feb 2020

The Duff & Phelps report shows that Virat Kohli has increased his brand value by 40 per cent to $237.5 million in 2019 and taken a huge lead with his closest rival, Akshay Kumar, ranked second.

Brand Dhoni remains unbeatable despite slow fadeout

Brand Dhoni remains unbeatable despite slow fadeout

Rediff.com25 Aug 2020

Dhoni presently endorses a healthy 25 brands, and found himself in fifth place on the Forbes India Celebrity 100 list last year, with earnings worth almost Rs 136 crore. How much of that is set to change, given that Dhoni has chosen to call time on his international career?