A division bench of Justices Amjad Sayyed and Anuja Prabhudessai passed the judgment on a bunch of petitions filed by several broadcasters, like the Indian Broadcasting Foundation, a representative body of TV broadcasters, the Film and Television Producers Guild of India, Zee Entertainment Ltd and Sony Pictures Network India.
The Indian Broadcasting Foundation (IBF) on Monday announced the appointment of former Supreme Court judge Justice Vikramjit Sen as the Chairman of its newly formed self-regulatory body Digital Media Content Regulatory Council (DMCRC).
The government-mandated digitisation programme calls for a complete switchover from analogue cable to the digital addressable system in a phased manner.
For nine weeks starting October 7, broadcasters and advertisers will have to function without viewership data.
A few small networks including niche channels have decided to stay out.
The Indian Broadcasting Foundation (IBF), the apex body of broadcasters, and Advertising Agencies Association of India (AAAI), a body that represents over 70 per cent of the television advertisers have decided to tigten their rules. All advertisers will now have to make payments within 60 days of airing the television commercials, failing which there will be a financial penalty and a possible boycott on all television networks. This 2-year agreement is valid till March 2010.
Leading television networks that are members of the Indian Broadcasting Foundation (IBF) have decided to drop all spot advertisements from their channels from Monday night if the advertisers and their media agencies do not agree to pay the 25 per cent surcharge levied on them. the IBF has also stated that advertisers who agree to paying the surcharge by 1800 hours on Monday will get a waiver on the additional 25 per cent for the first month - from October 16 to November 16 th
This has been agreed between the Indian Broadcasting Foundation, an apex body of broadcasters, and the Advertising Agencies Association of India, which represents over 70 per cent of TV advertisers in India and has over 120 members represented by leading advertising agencies and broadcasters.
Though advertisers cannot force re-negotiations on ad rates, as they are bound by contracts, the dip in viewership and waning interest among Indian viewers is irking them.
A joint panel of Indian Broadcasting Foundation and Advertising Agencies Association of India has asked major television broadcasters not to carry commercials from Samsung, Motorola and Reckitt Benckiser after "consistent defaults" and "non-clearance
Are "dubious" new categories and "shady" new brands, financed and funded by avaricious investors trying to change the contours of the Indian marketplace forever, asks Sandeep Goyal?
It is the most potent symbol of India's soft power -- more perhaps than the IT industry and our managerial skill, notes Vanita Kohli-Khandekar
The move by these broadcasters comes close on the heels of the Telecom Regulatory Authority of India announcing a review of its earlier tariff order, announced six months ago, which among others capped the prices for la carte channels.
The Trai order is expected to change how consumers pay for cable or DTH services. This will result in disruption within the TV viewing market.
'Celebrities have to make sure they do enough due diligence on their own before they sign up multi-million dollar contracts.' 'Today, it is just easy money. Lend your name, lend your face and laugh your way to the bank.'
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