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Cadbury Girl

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The life of a loser

As a child, I never knew Papa. He came back at night just in time for us to have dinner together. He dropped us to school in the morning.He was nevera father. I learnt to read, to cycle, to play......

How Amul is quelling the 'non-veg' rumours

This is not the first time Gujarat Cooperative Milk Marketing Federation that owns brand Amul has chosen an unconventional method to protect its brand. For a few days now, Brand Amul has been......

Road to 70: Five brands that grew with India and on Indians

Pond's, Parle-G, Cadbury, Asian Paints and Amul have captured the changing face of India through the seven decades What happens when the scent of a biscuit becomes inextricably linked with the......

Maggi's trial by fire

The raging storm simply refuses to quell. Even after Nestlé has pulled back its stocks,  Brand Maggi finds itself flailing in a maelstrom. Sales have collapsed and stock prices have......

What makes Big B the Shahenshah of brands

While Hindi movies got their next change in theme -- from romantic movies to crime and thrillers -- with Zanjeer (1973), when Bachchan distilled the angst of his generation as the Angry Young Man,......

Cadbury weds Mishti

Last year, Cadbury created a massive, award-winning activation in Kolkata in an effort to get Bengalis to try chocolate.Now the brand is back, making an even bigger attempt to enter Bengali hearts......

'Glad Cadbury stuck to SRK during his bad times'

'Once an ad, or a brand, has taken a stance, it should have the guts to stick to it.''You cant put out an ad and then issue an apology.' IMAGE: Shah Rukh Khan in the Cadbury's ad. "I've never been......

Dil Bekaraar review

Dil Bekaraar is watchable, but not quick-witted enough to binge watch, feels Sukanya Verma. Adapted from Anuja Chauhan's novel Those Pricey Thakur Girls, Dil Bekaraar, directed by Habib Faisal, is......

10 things we don't know about Vaani Kapoor

Get to know the Befikre girl better! She made her Bollywood debut in 2013 opposite Sushant Kapoor in Shuddh Desi Romance and then disappeared! When she re-appeared on the Bollywood......

'Acting courses can't teach you how to act'

Who knew jumping around in a shop as a kid could lead to a career in acting? Barkha Singh certainly didn't. Today, with more than 500 ads , four serials (Bhagyalakshmi, Love By Chance, Fanaah and......

From Etawah to Bollywood, Pia Bajpai's AMAZING journey

'I got Rs 300 for a dubbing job and I was so happy with that money because it was my first income in Mumbai!' Laal Rang heroine Pia Bajpai tells her story. Pia Bajpai has an amazing story. The......

Top Coverage News


World Test Championship 2023

India held the top position in the ICC Men's Test Team Rankings while Australia secured the...

Manipur's Tragedy

Here are news, updates and coverage from violence hit Manipur.

IPL 2023

Complete coverage of IPL 2023

Sri Lanka's Tour of India 2023

Complete Coverage of Indian cricket team's encounter with Sri Lanka during 3rd Jan - 15th Jan 2023.

GUJARAT, HIMACHAL GO TO POLLS

The Bharatiya Janata Party was on Thursday poised for a landslide victory in Gujarat to retain...
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