India has 5 per cent of its population over the age of 65 and this in itself presents a big potential market.
The TV has a slim LED screen that offers good viewing angles. It is fit to be mounted on the wall or placed on its feet in a spacious bedroom, says Veer Arjun Singh.
Based on current pricing, the monthly TV bill can go up by 25 per cent from Rs 230-240 to around Rs 300 per month for viewers who opt for the top 10 channels, but will come down for those who opt up to top 5 channels, Crisil senior director Sachin Gupta has said.