For Luxmi, the Brew Tea deal ticks key boxes in its strategy, mainly, focusing on quality and branding.
The alpona (artwork) on the steep, winding road leading to Makaibari bears testimony to the visit of G20 delegates for the second tourism working group meeting in April last year. The lush tea bushes, the delegates joining in for the moonlight plucking of Silver Tips Imperial first flush, a favourite of late Queen Elizabeth II, cut a picture of mystical magic. But it's not the Kurseong tea garden's only shining moment - the last few years have been busy for the estate and its bungalow.
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In the last three years, 20 gardens have changed hands, and 90 per cent of the buyers are from non-tea background.
The elite guests at the Beijing Olympics would get to savour Darjeeling tea sent by a Kolkata-based company, Makaibari Tea Estate.
The only flag bearers of Bengal Inc were Umesh Choudhury, vice-chairman, Titagarh Wagon; Sanjay Bansal, head, Ambootia Tea, S K Banerjee, head, Makaibari Tea.
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Prime Minister Narendra Modi on Friday presented Queen Elizabeth some photographs taken 54 years ago from her first visit to India in January-February 1961 when she was the chief guest at the Republic Day parade in New Delhi.
'We often celebrate scholastic excellence while ignoring the majority of students who aren't there yet,' Pratham CEO Rukmini Banerji tells Geetanjali Krishna. 'It's time we celebrated the bottom.'
The tea industry, hit by rising costs, falling prices and political unrest in the North Bengal plantations, is especially vulnerable to the COVID-19 lockdown.
Production cost in Africa varies between $1 and $2 a kg while in Assam it is $1.9 and in West Bengal over $2
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