The JV's Indian arm has launched two new flavours of the ready-to-drink ice tea, after it was withdrawn around seven years back when the JV entered the country.
Looking to expand its portfolio before the start of the big summer season, cola major Pepsi said on Monday it would come out with Lipton iced tea, in partnership with HLL, in the next few months, even as it eyes a 20 per cent revenue growth of its ca
Pepsi and Hindustan Lever Limited joined hands in India to launch ice tea, a segment that's expected to grow into five to ten per cent of the Rs 6,000 crore (Rs 60 billion) carbonated soft drinks market.
In a bid to boost sales, Hindustan Lever Ltd and PepsiCo have formed an alliance to sell and distribute Lipton ready-to-drink tea and tea-based beverages in India.
This is not the first time Gujarat Cooperative Milk Marketing Federation that owns brand Amul has chosen an unconventional method to protect its brand.
Names such as Danone, Dabur, Mondelez and Abbott Healthcare have also figured on the list of suitors.
© 2026 Rediff.com - Advertise with us - Disclaimer - Privacy Policy - Sitemap - Feedback - About us - Terms of use - Grievances