News for 'Brand-Building'

TVS Motor's Q1 net profit jumps 57% on record sales, robust demand across segments

TVS Motor's Q1 net profit jumps 57% on record sales, robust demand across segments

Rediff.com22 Jul 2026

TVS Motor Company reported a significant 56.8 per cent year-on-year increase in net profit to 1,036 crore in Q1FY27, driven by record sales volumes, an improved product mix, and robust demand in both domestic and international markets, with management anticipating continued double-digit industry growth.

TVS Motor set for continued outperformance driven by EVs, premium bikes, and exports

TVS Motor set for continued outperformance driven by EVs, premium bikes, and exports

Rediff.com15 May 2026

TVS Motor Company is strategically positioned for sustained outperformance in the domestic two-wheeler industry, propelled by increasing market share in scooters, premium motorcycles, electric vehicles (EVs), and robust export growth, according to analysts.

Ban Sanjiv Goenka From IPL: Lalit Modi

Ban Sanjiv Goenka From IPL: Lalit Modi

Rediff.com3 Apr 2026

Lalit Modi, the founder of the Indian Premier League, has criticised Lucknow Super Giants Owner Sanjiv Goenka for publicly berating his captain and suggested he should be banned from the league.

From Kartrocket To Shiprocket: Journey Of A Unicorn

From Kartrocket To Shiprocket: Journey Of A Unicorn

Rediff.com16 Apr 2026

'More than becoming a unicorn, what truly satisfies us is seeing small businesses grow from Rs 10,000 a month to Rs 20 lakh after joining our platform.'

TCS Q3 profit drops 14 pc to Rs 10,657 cr; headcount dips another 11,000

TCS Q3 profit drops 14 pc to Rs 10,657 cr; headcount dips another 11,000

Rediff.com12 Jan 2026

The country's largest IT services company TCS on Monday reported 13.91 per cent decline in December quarter net profit at Rs 10,657 crore. The Tata Group company had posted a net profit of Rs 12,380 crore in the October-December period of FY25 and Rs 12,075 crore in the preceding September quarter.

Want To Study Online At IIT Delhi?

Want To Study Online At IIT Delhi?

Rediff.com27 Nov 2025

The Indian Institute of Technology, Delhi, is inviting applications for its newly launched executive programme in brand management.

Women Power India's Retail Push

Women Power India's Retail Push

Rediff.com5 Jan 2026

'It's harder to attract women initially, but once they come in, retention is significantly higher.'

Worst may be over for Asian Paints, but prospects still far from bright

Worst may be over for Asian Paints, but prospects still far from bright

Rediff.com21 Nov 2025

Asian Paints reported a good performance for the second quarter (July-September) of 2025-26 (Q2FY26), with some help from base effects, despite strong competition and extended monsoon. Volume grew in low double digits in the key domestic decorative paints, and value in that segment grew by 6 per cent. Ebitda (earnings before interest, taxes, depreciation, and amortisation) grew 21 per cent year-on-year (Y-o-Y), and PAT (profit after tax) grew 14 per cent. Asian Paints also defended market share better after several quarters where it had lost ground to Birla Opus.

ITC Q2 consolidated net profit up 2.6% at Rs 5,187cr

ITC Q2 consolidated net profit up 2.6% at Rs 5,187cr

Rediff.com31 Oct 2025

Diversified conglomerate ITC Ltd on Thursday reported a 2.6 per cent year-on-year rise in consolidated net profit to Rs 5,187 crore for the second quarter of the 2025-26 fiscal (FY'26) as compared to Rs 5,054 crore in the same period last year. However, the current quarter's figures exclude the hotels business, which was demerged into ITC Hotels Ltd effective from January 2025 and is no longer part of the company's continuing operations.

Groww sets IPO price band at Rs 95-100/share; eyes a valuation of $7 bn

Groww sets IPO price band at Rs 95-100/share; eyes a valuation of $7 bn

Rediff.com30 Oct 2025

Billionbrains Garage Ventures, the parent company of stock broking firm Groww, on Thursday fixed a price band of Rs 95-100 per share for its upcoming Initial Public Offering (IPO), targeting a valuation of over Rs 61,700 crore (about $7 billion). The company's Rs 6,632 crore IPO would open for public subscription on November 4 and conclude on November 7, according to a public announcement.

Marico Q2 volume growth likely to be in high single digit

Marico Q2 volume growth likely to be in high single digit

Rediff.com4 Oct 2025

Marico is expected to post high single-digit volume growth in the India business in the July-September quarter. However, it is expected to moderate sequentially, the company said in its quarterly update on exchanges.

Lenskart eyeing mega expansion as it readies for IPO

Lenskart eyeing mega expansion as it readies for IPO

Rediff.com15 Oct 2025

Eyewear retailer Lenskart plans to add 450 stores in the current financial year, its fastest expansion in three years, as the company prepares for a public listing that could value it at up to $10 billion. The addition would take Lenskart's store count to more than 3,150 across 14 countries, representing a 34 per cent rise from the 334 stores opened last year.

Thermostat Setting: India's Cool Move

Thermostat Setting: India's Cool Move

Rediff.com27 Aug 2025

'Are there other ways to reduce the energy airconditioners consume?' asks Ambi Parameswaran.

Will Mumbai's Redevelopment Boom Last?

Will Mumbai's Redevelopment Boom Last?

Rediff.com16 Sep 2025

'Developers have started offering 70% to 100% extra area and beyond.' 'If the market cycle shifts -- as many are already predicting with signs of price saturation and reduction -- most recent redevelopment projects will unravel.'

RCB dethrones CSK as IPL's most valuable franchise

RCB dethrones CSK as IPL's most valuable franchise

Rediff.com9 Jul 2025

Royal Challengers Bengaluru's IPL 2025 title triumph has propelled the franchise's valuation to US$ 269 million, dethroning five-time champions Chennai Super Kings as the most valuable IPL franchise.

TCS plans big brand building exercise

TCS plans big brand building exercise

Rediff.com3 Mar 2006

Tata Consultancy Services, India's largest software exporter, will embark on a massive brand building exercise, starting early next fiscal and said it expects its joint venture subsidiary with Microsoft in China to be operational by June this year.

Why South Cinema Scores Big Over Bollywood

Why South Cinema Scores Big Over Bollywood

Rediff.com26 May 2025

South Indian filmmakers have kept their focus on the single-screen cinemagoer. They have kept their finger on the pulse of the single-screen cinema fan, who goes to movies once a month or more, to forget his weekly chores, explains Ambi Parameswaran.

Start-ups may get tax benefit in Budget 2016 for brand building

Start-ups may get tax benefit in Budget 2016 for brand building

Rediff.com9 Feb 2016

The govt could allow start-ups and e-commerce cos to appropriate initial brand building expenses over several years for accounting benefits

Budget Impact: 10 Largecaps To Look Out For

Budget Impact: 10 Largecaps To Look Out For

Rediff.com4 Feb 2025

10 largecaps stocks which stand to gain from the Budget.

How Indian Weddings Got So Big, Glitzy

How Indian Weddings Got So Big, Glitzy

Rediff.com20 Nov 2024

What was once a solemn Vedic ritual is today a celebration for the entire extended family. And why not? With families living in distant cities, even continents, weddings are seen as an occasion for cousins and uncles to congregate under one roof for two or three days, observes Ambi Parmeswaran.

Can Kirana Stores Beat The Q-Com Threat?

Can Kirana Stores Beat The Q-Com Threat?

Rediff.com30 Sep 2024

Indian kiranas are agile enough to face the q-com challenge, but it's going to be a tough fight, notes Ambi Parameswaran.

New techniques of brand building

New techniques of brand building

Rediff.com2 Jul 2010

A brand can move from creating affinity to inspiring awe and respect

Hero MotoCorp to vroom on new launches and uptick in rural growth

Hero MotoCorp to vroom on new launches and uptick in rural growth

Rediff.com23 Aug 2024

Hero MotoCorp (HMCL) saw strong volume performance in the first quarter of the current financial year (Q1FY25), but margins disappointed due to weak spare part sales and negative electric vehicle (EV) margins. The company hopes for a strong festive season due to better rural sentiment. Revenue grew 16 per cent year-on-year (Y-o-Y) to Rs 10,140 crore, operating profit was up 21 per cent to Rs 1,460 crore, and adjusted net profit grew 19 per cent Y-o-Y to Rs 1,120 crore.

Videocon's new brand building campaign

Videocon's new brand building campaign

Rediff.com11 Dec 2007

Videocon finally brings together its celebrity ambassadors for a brand-building campaign.

'We can deliver market-beating growth'

'We can deliver market-beating growth'

Rediff.com6 Dec 2023

'We will continue to build new engines of growth in terms of innovations, enter newer categories, and look at newer propositions.'

Tata's brand building: A roundabout tale

Tata's brand building: A roundabout tale

Rediff.com31 Dec 2012

The Tatas' track record in brand building has been chequered for a group that has ironically had and continues to have a fairly strong presence in consumer-facing businesses.

Volume outperformance, steady results factored into Bajaj Auto's valuations

Volume outperformance, steady results factored into Bajaj Auto's valuations

Rediff.com25 Jul 2024

Bajaj Auto reported steady results in Q1FY25, with revenue surging 16 per cent year-on-year (Y-o-Y), operating profit registering a growth of 24 per cent Y-o-Y, and margins swelling 20.2 per cent. The profitability was aided by 50 basis points (bps) on the accrual of PLI benefits. The domestic prospects for two-wheelers are healthy, though the response to the newly launched CNG motorcycle is a key monitorable.

How to finance brand building

How to finance brand building

Rediff.com6 Dec 2005

Go digital for good brand building

Go digital for good brand building

Rediff.com18 Apr 2011

Currently, India has roughly 81 million active internet users (6.9 per cent penetration), who spend approximately 15.7 hours per week online.

Brand building: Why oil companies avoid sports stars

Brand building: Why oil companies avoid sports stars

Rediff.com15 Sep 2016

Many believe that marketing budgets could be a hurdle.

Time To Shut Down Coaching Classes?

Time To Shut Down Coaching Classes?

Rediff.com24 Aug 2024

The coaching-tuition-profiteering model built on the back of a broken education system is a scandal and an abomination, and must go, asserts Shekhar Gupta.

ITC's success: A unique brand building experience

ITC's success: A unique brand building experience

Rediff.com23 May 2011

Late entrant ITC is making competition count in the Rs 29,000-crore (Rs 290 billion) personal care industry.

Volume recovery crucial for Marico's growth in FY25

Volume recovery crucial for Marico's growth in FY25

Rediff.com15 May 2024

Marico's January-March quarter (Q4) results were slightly better than consensus. Revenue was up by 1.7 per cent year-on-year (Y-o-Y) to Rs 2,280 crore. Ebitda grew by 12.5 per cent Y-o-Y to Rs 440 crore. Adjusted PAT was up 10.3 per cent Y-o-Y to Rs 320 crore.

It's brand-building time for PSBs

It's brand-building time for PSBs

Rediff.com25 Jan 2005

Finnish firm HMD Global unveils strategy to recover lost ground

Finnish firm HMD Global unveils strategy to recover lost ground

Rediff.com20 Feb 2024

Can the launch of smartphones under its own brand name by Finnish company HMD Global - despite having a licence to use the Nokia brand which it bought from Microsoft - help it regain its once dominant position in the mobile phone sweepstakes in India, where it was once routed? In 2009, Nokia was the country's largest MNC with revenues of $4 billion and a market share touching 80 per cent in 2010. After this, its fortunes fell. Although it had been the first global player to set up an assembly plant, not only to assemble phones for the local market but for exports, it had to shut down operations in 2014.

Hero MotoCorp losing rural 2-wheeler market share to other companies

Hero MotoCorp losing rural 2-wheeler market share to other companies

Rediff.com29 Feb 2024

Hero MotoCorp, India's largest two-wheeler maker, has seen a decline in its market share in rural areas since 2018, losing ground to major competitors such as TVS Motor Company, Bajaj Auto, and Honda Motorcycle & Scooter India (HMSI), according to data from JATO Dynamics reviewed by Business Standard. Hero's share of rural two-wheeler sales in India has dropped from 40.4 per cent in 2018 to 33.3 per cent in 2023. In contrast, Bajaj's share increased from 12.7 per cent in 2018 to 13.9 per cent, HMSI's from 21.8 per cent to 22.2 per cent, and TVS' from 15.5 per cent to 17.8 per cent. Suzuki Motorcycle India has also seen its share rise from 1.7 per cent to 2.5 per cent.